Lean Product Management – CAS 2018

•

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For years I told people to burn their roadmaps. Today I will explain what's our proposal to do it and with it maximize the chances to ship better products and be more successful faster.

Empresariales

Lean Product Management
Gabriel Prat Masramon

Mexico
Brazil
Spain
Italy
Poland
Turkey
Makingthehealthcare
experiencemorehuman
800
EMPLOYEES
30M
UNIQUE USERS
2M
DOCTORS 1M
APPOINTMENTS

~100
EMPLOYEES
WARSAW
BARCELONA
8
TEAMS
Trust drawings from: https://labs.spotify.com/2014/03/27/spotify-engineering-culture-part-1/

Ok, so how to prioritize?
And not die in the attempt

– Simon Sinek
“People don’t
buy what you do,
people buy why
you do it.”
https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action

Making the healthcare
experience more
human
1. START WITH WHY

1. START WITH WHY
We help patients
ﬁnd the perfect
doctor and book an
appointment in an
easy way.
Anytime, anywhere.

1. START WITH WHY
Let doctors focus on the
only thing that matters:
helping patients.
We’ll do the rest.

– John Doerr
“We can get back to
the right track if we
can and do measure
what really matters.”
https://www.ted.com/talks/john_doerr_why_the_secret_to_success_is_setting_the_right_goals

2. PICK A NORTH STAR GOAL
DIRECT MULTISIDED MARKETPLACE

Number of
bookings
2. PICK A NORTH STAR GOAL

3. RANK YOUR IDEAS
IMPACT
How much the metric will raise if
the hypothesis is correct?
CONFIDENCE
How much evidence is supporting
the hypothesis?
EFFORT
How much will it cost to validate
the hypothesis?
I
C
E

3. ESTIMATING IMPACT
How much this idea contributes
to ﬁlling the gap from 0-10?
Current state
Goal

3. GROWING CONFIDENCE
2
3
4
5
1
Internal idea Competition
Market studies
Support/sales
Cust. interviews
Qualitative res.
Surveys
Smoke tests
A/B tests
User tests
Usage analytics
Reality

3. ESTIMATING EFFORT
3
4
52
2
5
5
3
3
6
37
How much does the smallest
experiment that will grow the
conﬁdence level cost? 0-10

4. RANK YOUR IDEAS
www.elimpse.com
WiP :)

– Sandra Sánchez
“C’mon man, this is a roadmap”

NOT A ROADMAP
Dynamic vs Committed
Hypothesis vs Projects
Ranking vs Dates
Short vs Never Ending
Collaborative vs Given

– Eric Ries (Lean Startup)
“Collect the maximum amount
of validated learning from
your customers with the least
effort.”
http://www.startuplessonslearned.com/2009/08/minimum-viable-product-guide.html

BACKGROUND
EXPERIMENT REPORT
FALSIFIABLE HYPOTHESES
RESULTS
VALIDATED LEARNING
NEXT ACTION
DETAILS
Title: Created By: Date:
NOW
© Created by LeanStack
LEARN
MEASURE
BUILD
5. TEST YOUR HYPOTHESIS

01
Mission
HoshinKanri: 
Objectives
Indicators 02
I-C-E Scored
ideabank
Hypotheses
03
LeanStartup
Customerdev.
Agile
Wewantatransparent
andsharedmethodto
prioritizeandexecute.
OnethatMaximizes
participationandwithit
thechancesofshipping
thebestideas.
Summarizing

Thank you
Have some feedback?
Want to work with us?
Please contact me!!
@gabriprat
http://bit.ly/burning-roadmaps
Get the slides:

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The six step guide to practical project management If you think managing projects is too difficult, think again. We’ve stripped back project management processes to the basics – to make it quicker and easier, without sacrificing the vital ingredients for success. “If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.” Dr Andrew Makar, Tactical Project Management

The six step guide to practical project management

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During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59 Key takeaways: • Learn how to use ChatGPT to add AI power to your testing and test automation • Understand the limitations of the technology and where human expertise is crucial • Gain insight into different AI-based tools • Adopt AI-based tools to stay relevant and optimize work for developers and testers * ChatGPT and OpenAI belong to OpenAI, L.L.C.

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Time Management & Productivity - Best Practices

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Lean Product Management – CAS 2018

2. Lean Product Management Gabriel Prat Masramon

3. Ok, I burned the roadmap, now what?

4. My background

5. Mexico Brazil Spain Italy Poland Turkey Makingthehealthcare experiencemorehuman 800 EMPLOYEES 30M UNIQUE USERS 2M DOCTORS 1M APPOINTMENTS

6. ~100 EMPLOYEES WARSAW BARCELONA 8 TEAMS Trust drawings from: https://labs.spotify.com/2014/03/27/spotify-engineering-culture-part-1/

7. How to prioritize? ♥ ♥

8. HiPPO HIGHEST PAID PERSON IN THE OFFICE

9. LVD LOUDEST VOICE DOMINATES

10. Rings a bell? ♥ ♥

11. Ok, so how to prioritize? And not die in the attempt

12. – Simon Sinek “People don’t buy what you do, people buy why you do it.” https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action

13. Making the healthcare experience more human 1. START WITH WHY

14. 1. START WITH WHY We help patients ﬁnd the perfect doctor and book an appointment in an easy way. Anytime, anywhere.

15. 1. START WITH WHY Let doctors focus on the only thing that matters: helping patients. We’ll do the rest.

16. – John Doerr “We can get back to the right track if we can and do measure what really matters.” https://www.ted.com/talks/john_doerr_why_the_secret_to_success_is_setting_the_right_goals

17. 2. PICK A NORTH STAR GOAL DIRECT MULTISIDED MARKETPLACE

18. Number of bookings 2. PICK A NORTH STAR GOAL

19. 3. RANK YOUR IDEAS IMPACT How much the metric will raise if the hypothesis is correct? CONFIDENCE How much evidence is supporting the hypothesis? EFFORT How much will it cost to validate the hypothesis? I C E

20. 3. ESTIMATING IMPACT How much this idea contributes to ﬁlling the gap from 0-10? Current state Goal

21. 3. GROWING CONFIDENCE 2 3 4 5 1 Internal idea Competition Market studies Support/sales Cust. interviews Qualitative res. Surveys Smoke tests A/B tests User tests Usage analytics Reality

22. 3. ESTIMATING EFFORT 3 4 52 2 5 5 3 3 6 37 How much does the smallest experiment that will grow the conﬁdence level cost? 0-10

23. 4. RANK YOUR IDEAS www.elimpse.com WiP :)

24. – Sandra Sánchez “C’mon man, this is a roadmap”

25. NOT A ROADMAP Dynamic vs Committed Hypothesis vs Projects Ranking vs Dates Short vs Never Ending Collaborative vs Given

26. Prioritized! Now what?

27. – Eric Ries (Lean Startup) “Collect the maximum amount of validated learning from your customers with the least effort.” http://www.startuplessonslearned.com/2009/08/minimum-viable-product-guide.html

28. BACKGROUND EXPERIMENT REPORT FALSIFIABLE HYPOTHESES RESULTS VALIDATED LEARNING NEXT ACTION DETAILS Title: Created By: Date: NOW © Created by LeanStack LEARN MEASURE BUILD 5. TEST YOUR HYPOTHESIS

29. 01 Mission HoshinKanri:  Objectives Indicators 02 I-C-E Scored ideabank Hypotheses 03 LeanStartup Customerdev. Agile Wewantatransparent andsharedmethodto prioritizeandexecute. OnethatMaximizes participationandwithit thechancesofshipping thebestideas. Summarizing

30. Thank you Have some feedback? Want to work with us? Please contact me!! @gabriprat http://bit.ly/burning-roadmaps Get the slides:

Lean Product Management – CAS 2018

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Lean Product Management – CAS 2018