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Summary: 7 Critical Steps To Digitize Your Business

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Why is digitization of your business important?

Customers have been spoiled. Thanks to companies such as Amazon, Airbnb, Dropbox, Netflix, and Uber they now expect every organization to deliver products swiftly, with a seamless user experience.

As a result, customers want to buy a phone from their telecommunications provider and have it activated and set up immediately out of the box. They expect to log in to an auto insurance website and get a quote and quickly compare against other providers before they buy. They want to submit an application, get a decision within minutes and obtain a digital proof of insurance instantly once they purchase a plan. They want to easily find the nearest pizza delivery service, order online, and get status of their order once they purchase.
Many traditional businesses can’t meet these expectations. As a result, newer digital businesses can enter and disrupt the market through rapid delivery of digital products combined with advanced algorithms and full access to information.

This session identifies challenges and viable options for small and mid-market business owners and executives to quickly and effectively transform their business to lower costs, implement better operational controls, and offer more competitive prices to eliminate the risk of digital disruptors.

Contact Hector if you are looking for an engaging speaker and topic for your next group meeting. Connect with Hector and let him know how he can help you.

Visit: www.hmdelcastillo.com, follow: @hmdelcastillo, or email: hector@boldpm.com.

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Summary: 7 Critical Steps To Digitize Your Business

  1. 1. © 2016, BoldPM, All Rights Reserved. 7 Critical Steps To Digitize Your Business Introduction Why is digitization of your business important? Customers have been spoiled. Thanks to companies such as Amazon, Airbnb, Dropbox, Netflix, and Uber they now expect every organization to deliver products swiftly, with a seamless user experience. As a result, customers want to buy a phone from their telecommunications provider and have it activated and set up immediately out of the box. They expect to log in to an auto insurance website and get a quote and quickly compare against other providers before they buy. They want to submit an application, get a decision within minutes and obtain a digital proof of insurance instantly once they purchase a plan. They want to easily find the nearest pizza delivery service, order online, and get status of their order once they purchase. Many traditional businesses can’t meet these expectations. As a result, newer digital businesses can enter and disrupt the market through rapid delivery of digital products combined with advanced algorithms and full access to information. This session identifies challenges and viable options for small and mid-market business owners and executives to quickly and effectively transform their business to lower costs, implement better operational controls, and offer more competitive prices to eliminate the risk of digital disruptors. About Hector Del Castillo Hector Del Castillo has over 15 years of experience collaborating with executives, senior managers, and entrepreneurs to transform ideas into a great business. He’s passionate about building and marketing products customers love. As a consultant, trainer and coach, he helps accelerate growth by building capacity and capability, guiding and training product teams, improving processes and deploying best in class tools to make smarter decisions and get better results from product investments. Contact Hector if you are looking for an engaging speaker and topic for your next group meeting. Connect with Hector and let him know how he can help you. Key Takeaways 1. Set aspiring goals 2. Build the right team 3. Assess your situation 4. Focus on the customer journey 5. Adapt your value proposition 6. Evolve your business model 7. Be nimble and data driven Contact Hector if you are looking for an engaging speaker and topic for your next group meeting. Connect with Hector and let him know how he can help you. Visit: www.hmdelcastillo.com, follow: @hmdelcastillo, or email: hector@boldpm.com.
  2. 2. © 2016, BoldPM, All Rights Reserved. Additional Information Summary: bit.ly/pmiwdc160926 Additional Resources • The Prerequisites for Digital Change: bit.ly/bpmho16091 • Accelerating Business Transformation Through IT Innovation: bit.ly/bpmho16092 If you like this content, be sure to like it and share it with others. Product Marketing and Management Courses These courses from the 280 Group will help you understand the product life cycle, documents, methodologies, and best practices used by exceptional product leaders. The instructor will share experiences and case studies so you can use that knowledge to become a more successful product leader. 3 Reasons Why You Should Register • Learn and demonstrate a thorough understanding of theoretical and practical Product Management and Marketing concepts, principles and terminology • Establish additional credibility with your executives, senior managers and peers • Stand out from the crowd when looking for your next job opportunity Certified Product Manager Exam Intensive Prep Course Dates: Dec 5-6, 2016 Location: Launch Workplaces, Tysons, VA Learn more: bit.ly/cpm1216 Certified Product Marketing Manager Exam Intensive Prep Course Dates: Dec 7-8, 2016 Location: Launch Workplaces, Tysons, VA Learn more: bit.ly/cpmm1216 Contact Cynthia Petti at cynthia@280group.com for more information. Project Leadership Course This course from the Project Leadership Academy will help you understand how to align project priorities with business strategic objectives. The instructors will share experiences and case studies so you can use that knowledge to become a more successful project leader. Project Management Business Administration Understanding the bigger picture adds value when you make project-level decisions. Covers risk avoidance, the cost of money, project vs company budgets and long-range corporate goals. Date: Dec 9, 2016 Location: Launch Workplaces, Gaithersburg, MD Learn more: bit.ly/pmba1216 Use promo code “PMIhmd8” to save $50 when you register. Contact Hector at hector@boldpm.com for more information. BoldPM Insights Webcasts that inspire executives, entrepreneurs and leaders to grow their businesses 6 Steps To Supercharge Your Personal Brand Thu, Oct 6th, 2016, 1:00 - 2:00 p.m. EDT Sign up or learn more here: bit.ly/boldpmwebcasts

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