1. Blamey & Saunders Hearing Pty Ltd
IHearYou
“Hearing aids without borders”
.. And distance no object...
www.blameysaunders.com.au
formerly www.australiahears.com.au

3. The IHearYou™ system
Hearing aids designed to be self-fitting (DIY)
Our technology is also in cochlear implants and top Bluetooth
headsets
Our solution costs less than half of other high quality hearing aids
and can be set up in the convenience of your home
Successful remote customers have already been supported in the
back end of Queensland and countries such as Sweden, Greece and
the UK

4. Hearing loss is common in rural areas
Nearly 4 million people in Australia have at least mild hearing loss and
less than 1 in 4 do anything about it
e.g. Almost all farmers over 50 years of age have hearing loss
Untreated hearing loss leads to other difficulties with serious impact on
communication for both them and their partners

5. There are other groups who have similar problems
1960’ and 70’s rock band and concert attendees
Car and motorcycle competitors and social riders
Heavy machinery operators prior to OHS ear protection legislation
Metal workers
People who go hunting (shooting)
Untreated military personnel –war veterans

6. Hearing loss leads on
to other problems – if not addressed
Untreated hearing loss, even if quite mild, can lead to
• Depression and other mental health issues
• Loneliness and social isolation
• Unemployment, under-employment or early retirement
• Can be an early trigger for dementia
These conditions are REAL – and seriously affect quality of life BUT they
can be reversed with successful hearing aid use, saving millions in health
care treatment

7. Putting off hearing aids makes regaining hearing
harder
• Their brain "forgets" about the tone quality they used to
hear, and they get used to hearing just bass. So when they
start to hear again with a good quality hearing aid, the brain
has to get used to hearing a new tone quality again.
The hearing nerves and the brain are not getting adequate
input. The central hearing system "forgets" what to do. "Use it
or lose it" is true for hearing.

8. Early use of hearing aids avoids more costly
complications
• People put off offsetting their hearing difficulties because of
cost and the reputation for unsatisfactory results – so they
get depressed, withdrawn, retire early, develop other
problems….
• Blamey & Saunders have a high quality, low cost, low barrier
approach
• The self fitting – DIY approach ensures participation, and
“buy-in” to responsible self management of hearing health
Health funds potentially save millions

9. Blamey & Saunders Hearing and IHearYou™
Blamey & Saunders Hearing has developed a hearing aid and DIY
software system which the hearing aid user can buy on-line, set up
themselves and which is a about a of other comparably high
quality hearing aid products.
We also have a commitment to ongoing technology development.

10. The IHearYou™ hearing aid
system
• The hearing aids in our range all use ADRO® processing, 32 channels,
adaptive directional microphone, excellent feedback cancellation and
exceptionally low signal processing delay (<1ms), so that an “open fit” can
be used by a wide range of people
• ADRO® is a sound processor also used by Cochlear Ltd, and invented by
Australia Hears company founder, Peter Blamey. It uses fuzzy logic to keep
sounds comfortable and audible1.
• Clinical trials show that 3 out of 4 people1 prefer ADRO® to compression,
which has been used in hearing aids for the last 40 years
ADRO® is a registered Trademark of Dynamic Hearing Pty Ltd
IHearYou® is a registered Trademark of Blamey & Saunders Pty Ltd

11. ADRO® and IHearYou™
ADRO® is an advanced, multiband, fully automatic graphic equalizer, and the
hearing aids also incorporate other advanced technologies; they are output
focused and optimised to comfort, so are easy to set up without an audiogram1
1., We set up our hearing aids before despatch if an audiogram is can be supplied, saving our
customers time and effort.
ADRO® is a registered Trademark of Dynamic Hearing Pty Ltd
IHearYou™ is a Trademark of Blamey & Saunders Pty Ltd

12. • 32 channels of fuzzy logic ADRO® processing
• Adaptive directionality – a form of
enhancement to hear the sounds you want to in background noise
• 4 programs – these are only needed for very somewhat extreme listening
situations. The fully automatic adaptive hearing aid will work in most places,
but client needs sometimes call for special settings
• State of the art feedback cancellation: the hearing aid can provide a lot of
amplification without squealing, even though this is an open fit style (up to
19dB of added stable gain)
• Control of low level noise
• Telecoil (LOF and SIE-64 models only)
• Compatible with Bluetooth neck loops (LOF model only)
• Waterproof

13. We don’t we need an Audiogram to personalise an
ADRO® hearing aid
The “pure tone audiogram shows IHearYou™ software is used to personalise
the quietest sounds you can hear. and tune our hearing aids and sets it up at
This is not relevant to setting up a the customers comfortable listening levels.
hearing aid that needs to be Our technology enables the hearing aid to be
comfortable set as “comfortable” without an audiogram

14. The Blamey & Saunders Hearing leadership team
Dr. Daniel Taft
Prof. Peter Blamey Chief Technology Officer, Dr. Elaine Saunders
Founder, inventor and scientist (physiologist, CEO, Telstra Business Woman
Chairman, winner engineer, cochlear implant Award winner, Leading
International Award from the researcher and inventor Woman in Healthcare Award
American Academy of (Asia), Pearcey award winner
Audiology (Vic)

15. How our service works
The client orders hearing aids on line or by phone. The client
receives hearing aids, the IHearYou™ accessories, and instructions,
and sets up the hearing aids.
The client is fully engaged in their own hearing aid personalisation,
which increases the likelihood of satisfaction
We provide phone or internet support to our customers, including
remote desktop support, if they need it
“Hearing Aids without Borders”

16. IHearYou™
DIY is the Blamey & Saunders way:
helping our customers everywhere hear: distance no object

17. Our customers can make the hearing aid sound
“just right” for them
IHearYouTM
DIY is the Blamey & Saunders way:
helping Australia hear

18. • 32 channels of ADRO® processing
• Adaptive directionality – a form of enhancement of hearing the sounds you want to
in background noise
• 4 programs – these are only needed for some fairly extreme listening situations.
These fully automatic adaptive hearing aids will work in most places, but client needs
sometimes call for special settings
• State of the art feedback cancellation: the hearing aid can provide a lot of
amplification without squealing, even though this is an open fit style
• Control of low level noise (soft sound noise reduction)
• Telecoil : Compatible with Bluetooth neck loops
• Earmold compatible versions
• Water-resistant

19. We support.. distance no object
The separable parts are immediately available by return airmail or
courier
The handed tube and speaker assemblies are supplied at
remarkably low cost
We use remote assistance technology to be “the audiologist in you
home” if that is what you would like

20. Internet and access to good hearing
enables older people to remain
“connected”
• Our clients are encouraged
to use the computer for
Skype, email and internet
shopping as well as to
programme their hearing
aids
• Our customers are more
likely to be able to remain
at home and to be
healthier due to more
social interaction

21. Corporate Structure
Hearing Life
Technologies Inc
Elaine Saunders and
Peter Blamey

22. Strong financial growth projected
• Staff numbers have been increased recently, with a view to growth
and excellent customer experience
• The company has a face to face clinic - profitable within the first 6
months – the clinic and the internet model are mutually
supportive and interactive
• Blamey & Saunders Hearing clinic has a wellness focus – rather
than “counselling” we provide a leisure experience package for
those wishing to come to our offices for a full range of hearing
services.