A look at a sample Analytics report from Higher Education Marketing

1. A LOOK AT A SAMPLE ANALYTICS REPORT FROM HEM Presented by: Slide 1

2. Analytics Highlights The reports and comments that follow are simply to illustrate what and how HEM provides KPI reports on a regular basis to its clients. 1. 361 Request for information were generated 2. 37% of visitors who started the request information from completed the process 3. 8% of your overall traffic is coming from Mobile Devices 4. 28% of your overall traffic is on Prospective Slide 2

3. All Traffic    Year over year traffic is flat Info sessions are down 10% over year Register Now are up 108% month over month Slide 3

4. SEO Dashboard Slide 4

5. Mobile Dashboard Slide 5

6. Conversions by Channel Slide 6

7. Social Referrals Slide 7

8. Social Conversions Slide 8

9. Your University Request Information Funnel Slide 9

10. Online Application Funnel Slide 10

11. Google Keyword Rankings Slide 11

12. Google AdWords Summary Report Slide 12

13. Questions? 1.514.312.3968 ptaza@higher-education-marketing.com FOLLOW US ON FACEBOOK FOLLOW US ON LINKEDIN FOLLOW US ON TWITTER FOLLOW US ON PINTEREST FOLLOW US ON GOOGLE+ www.higher-education-marketing.com Slide 13

A look at a sample Analytics report from Higher Education Marketing

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A look at a sample Analytics report from Higher Education Marketing

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