Emailing Pricing for Car Dealers - to Automate or Not to Automate?
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Adam Ross of Infinite Prospects (201) 448-7253 lays out the benefits to car dealerships of automating the process of emailing pricing to their leads 24/7. The most effective way to do this it to use an automated eBrochure tool like Uperator. For more info call (201) 448-7253 or visit http://infiniteprospects.com
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Emailing Pricing for Car Dealers - to Automate or Not to Automate?
- 1. Emailing Pricing: To Automate, or Not to Automate? Best Practice Strategies Adam Ross, Managing Director Infinite Prospects, Inc. - http://infiniteprospects.com - (201) 448-7253 Wednesday, September 4, 13
- 2. What should my price emails contain so my dealership STANDS OUT? Wednesday, September 4, 13
- 3. Price Emails That Work • Competitive Lease, Finance & Cash Purchase Choices/ Options • Answers to the customers' direct questions • In-stock/inbound New & Pre- Owned Inventory Alternatives What should my pricing emails include in order to best engage potential buyers? Wednesday, September 4, 13
- 4. Price Emails That Work (cont.) • A Special Offer to Entice Them to Test Drive, LikeYour Page, etc. • Invitation to Complete a Finance App and/or a Trade-In Request • Links to your website, blog, social media properties and review sites What ELSE should my pricing emails include in order to best engage potential buyers? Wednesday, September 4, 13
- 5. To Automate, or Not to Automate? Emailing Pricing: Send Each Manually or Use An Automated Tool? Wednesday, September 4, 13
- 6. What do you mean by “MANUAL” pricing? Wednesday, September 4, 13
- 7. “Manual” pricing is what we’ve done for years: ISP (or BDR) sends a price from the CRM tool to the consumer after getting a lead Wednesday, September 4, 13
- 8. Benefits of MANUAL Pricing • Enables the Internet Salesperson (or Business Development Rep) to address direct questions quickly • Customized pricing can be sent to each customer • Specific templates can be set up in the CRM tool for each model/trim to expedite the process Wednesday, September 4, 13
- 9. Drawbacks of MANUAL Pricing • No guarantee a quote will always be sent • Avg Response Time is typically 2-6 hours • 24/7 DEDICATED Manpower Needed Wednesday, September 4, 13
- 10. Drawbacks of MANUAL Pricing (cont.) • Time consuming to set up the templates and insert pre-owned alternatives • Have to obtain pricing from sales tower or manager • Email templates need to be updated frequently with program changes Wednesday, September 4, 13
- 11. Using An Automated Pricing Tool Wednesday, September 4, 13
- 12. Benefits of Automated Pricing • 24/7 pricing on new & used leads • Gets a # to the customer FIRST • Sets Up the phone call • Templates are top-quality • Pricing is set by management Wednesday, September 4, 13
- 13. Benefits of Automated Pricing (cont.) • Average Response Time is Less than 10 Mins • Ensures a quote goes out • Alternatives automatically chosen and added • Links to Social Media included every time • Can Incorporate Everything Mentioned in Price Emails That Work 1 and 2 Wednesday, September 4, 13
- 14. How much does an Automated Pricing Tool cost? Pricing is reasonable, often starting at around $500/mo. for a single point rooftop, going up to $2000/ mo.* (*depending on which service you choose, the features you add and the # of makes you sell.) Wednesday, September 4, 13
- 15. A Better Question May Be... How much in both unit and aftermarket sales is it costing you NOT to have an Automated Pricing Tool? Wednesday, September 4, 13
- 16. Learn from Others! Stay abreast of the latest industry trends and network with other automotive professionals on • http://ADMCommunity.com • http://DrivingSales.com • http://dealerElite.net • http://DealerRefresh.com to share experiences and best practices. Wednesday, September 4, 13
- 17. Stay in Touch With Infinite Prospects and Learn More byVisiting http://infiniteprospects.com http://www.facebook.com/infiniteprospectsinc http://twitter.com/inf_prospects or call (201) 448-7253 ThankYou! Wednesday, September 4, 13
Notas del editor
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- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- Price Emails That Work: What should my pricing email include in order to best engage potential buyers?\n Beyond the obvious contact info, Competitive Lease, Finance and Cash Purchase Choices and Options\n Answers to the customers' direct questions\n In-stock/inbound New & Pre-Owned Inventory Alternatives\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
- What ELSE should my pricing email include in order to best engage potential buyers?\n A Special Offer to Entice Them to Engage, Test Drive, Like Your Page, etc.\n Invitation to Complete a Finance App and/or a Trade-In Request\n Links to your website, blog, social media properties and review sites\n
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- Enables the ISP (or BDR) to address direct questions quickly\n Customized pricing can be sent to each customer\n Specific templates can be set up in the CRM tool for each model/trim to expedite the process \n
- Enables the ISP (or BDR) to address direct questions quickly\n Customized pricing can be sent to each customer\n Specific templates can be set up in the CRM tool for each model/trim to expedite the process \n
- Enables the ISP (or BDR) to address direct questions quickly\n Customized pricing can be sent to each customer\n Specific templates can be set up in the CRM tool for each model/trim to expedite the process \n
- Enables the ISP (or BDR) to address direct questions quickly\n Customized pricing can be sent to each customer\n Specific templates can be set up in the CRM tool for each model/trim to expedite the process \n
- Enables the ISP (or BDR) to address direct questions quickly\n Customized pricing can be sent to each customer\n Specific templates can be set up in the CRM tool for each model/trim to expedite the process \n
- No guarantee a quote will always be sent\n Average Response Time is typically 2-6 hours\n Requires DEDICATED personnel manning devices 24/7\n
- No guarantee a quote will always be sent\n Average Response Time is typically 2-6 hours\n Requires DEDICATED personnel manning devices 24/7\n
- No guarantee a quote will always be sent\n Average Response Time is typically 2-6 hours\n Requires DEDICATED personnel manning devices 24/7\n
- No guarantee a quote will always be sent\n Average Response Time is typically 2-6 hours\n Requires DEDICATED personnel manning devices 24/7\n
- No guarantee a quote will always be sent\n Average Response Time is typically 2-6 hours\n Requires DEDICATED personnel manning devices 24/7\n
- Time consuming to set up the templates and insert pre-owned alternatives\n ISM or BDR may have to go to a manager to obtain pricing - another time delay \n Email templates need to be updated frequently with program changes\n
- Time consuming to set up the templates and insert pre-owned alternatives\n ISM or BDR may have to go to a manager to obtain pricing - another time delay \n Email templates need to be updated frequently with program changes\n
- Time consuming to set up the templates and insert pre-owned alternatives\n ISM or BDR may have to go to a manager to obtain pricing - another time delay \n Email templates need to be updated frequently with program changes\n
- Time consuming to set up the templates and insert pre-owned alternatives\n ISM or BDR may have to go to a manager to obtain pricing - another time delay \n Email templates need to be updated frequently with program changes\n
- Time consuming to set up the templates and insert pre-owned alternatives\n ISM or BDR may have to go to a manager to obtain pricing - another time delay \n Email templates need to be updated frequently with program changes\n
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- 24/7 pricing on new & used leads\n Gets a # to the customer FIRST\n Sets Up the phone call\n Templates are top-level \n pricing is set by management\n
- 24/7 pricing on new & used leads\n Gets a # to the customer FIRST\n Sets Up the phone call\n Templates are top-level \n pricing is set by management\n
- 24/7 pricing on new & used leads\n Gets a # to the customer FIRST\n Sets Up the phone call\n Templates are top-level \n pricing is set by management\n
- 24/7 pricing on new & used leads\n Gets a # to the customer FIRST\n Sets Up the phone call\n Templates are top-level \n pricing is set by management\n
- 24/7 pricing on new & used leads\n Gets a # to the customer FIRST\n Sets Up the phone call\n Templates are top-level \n pricing is set by management\n
- 24/7 pricing on new & used leads\n Gets a # to the customer FIRST\n Sets Up the phone call\n Templates are top-level \n pricing is set by management\n
- 24/7 pricing on new & used leads\n Gets a # to the customer FIRST\n Sets Up the phone call\n Templates are top-level \n pricing is set by management\n
- Average Response Time Drops to Less than 10 Mins\n Ensures a quote goes out to every vehicle-specific lead\n Alternatives automatically chosen and added without effort\n Links to Social Media added every time\n
- Average Response Time Drops to Less than 10 Mins\n Ensures a quote goes out to every vehicle-specific lead\n Alternatives automatically chosen and added without effort\n Links to Social Media added every time\n
- Average Response Time Drops to Less than 10 Mins\n Ensures a quote goes out to every vehicle-specific lead\n Alternatives automatically chosen and added without effort\n Links to Social Media added every time\n
- Average Response Time Drops to Less than 10 Mins\n Ensures a quote goes out to every vehicle-specific lead\n Alternatives automatically chosen and added without effort\n Links to Social Media added every time\n
- Average Response Time Drops to Less than 10 Mins\n Ensures a quote goes out to every vehicle-specific lead\n Alternatives automatically chosen and added without effort\n Links to Social Media added every time\n
- Average Response Time Drops to Less than 10 Mins\n Ensures a quote goes out to every vehicle-specific lead\n Alternatives automatically chosen and added without effort\n Links to Social Media added every time\n
- Average Response Time Drops to Less than 10 Mins\n Ensures a quote goes out to every vehicle-specific lead\n Alternatives automatically chosen and added without effort\n Links to Social Media added every time\n
- Pricing is reasonable, often starting at around $500/mo. for a single point rooftop, going up to $2000/mo.*\n \n (*depending on which service you choose and the # of makes you sell.)\n
- Pricing is reasonable, often starting at around $500/mo. for a single point rooftop, going up to $2000/mo.*\n \n (*depending on which service you choose and the # of makes you sell.)\n
- Pricing is reasonable, often starting at around $500/mo. for a single point rooftop, going up to $2000/mo.*\n \n (*depending on which service you choose and the # of makes you sell.)\n
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