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From Cybernetics to DevOps… 
and Beyond 
Jeff Sussna Ingineering.IT @jeffsussna
“We value responding to change over following a plan” 
-agilemanifesto.org
“The 3 Ways of DevOps: Flow, Feedback, Continuous 
Learning” 
-Tim Hunter
“Truly compelling definition of cloud agility…business 
response to changing conditions or opportunity” 
-Bernard Golden
“…frequent collection of team-wide feedback 
minimizes time spent heading down the wrong path” 
-Jeff Gothelf
Cybernetics: from the Greek for steersman
"Cybernetics needs to be applied to itself" 
-Margaret Mead
For $64,000: What is DevOps?
“The controller is controlled by the controlled.” 
-Ranulph Glanville
Autopoiesis: self-creation / self-production
Structural coupling: internal organization matches 
external environment
Coupling implies perturbation, not information
Self-steering: continual internal/external adaptation
The post-industrial economy - 
Service 
Infusion 
Complexity 
Disruption 
- demands self-steering
The biology of…
The biology of… empathy
“Success: a useful conversation with one’s environment” 
-me
Everything we do becomes user-centered design
www.ingineering.it 
blog.ingineering.it 
linkedin.com/in/jeffsussna 
@jeffsussna
Credits 
! 
http://www.flickr.com/photos/119565233@N07/14592592057 
http://itrevolution.com/a-personal-reinterpretation-of-the-three-ways/ 
http://www.cio.com/article/2416812/virtualization/cloud-computing--two-kinds-of-agility.html 
http://www.smashingmagazine.com/2011/03/07/lean-ux-getting-out-of-the-deliverables-business/ 
https://www.flickr.com/photos/criterion/3417811375/ 
http://onionesquereality.files.wordpress.com/2008/01/norbert_wiener_3.jpg 
http://upload.wikimedia.org/wikipedia/commons/6/62/French_100_mm_naval_gun-b.jpg 
http://www.flickr.com/photos/vivobarefoot/8689747835 
http://www.asc-cybernetics.org/images/macy10group600x300.jpg 
http://www.flickr.com/photos/cogdog/14094365766 
http://www.flickr.com/photos/cd_fr/8665124006 
http://www.flickr.com/photos/duncanh1/4107333458 
http://www.gamba.cl/wp-content/uploads/2013/08/humberto-maturana.jpg 
http://www.flickr.com/photos/glass_window/178030100 
http://www.flickr.com/photos/swanksalot/15019702795 
https://www.flickr.com/photos/mattjiggins/3018279954 
http://www.flickr.com/photos/deerkoski/7178643521 
http://www.flickr.com/photos/ideaablaze/5445777501 
http://www.flickr.com/photos/zipkid/5083863210 
http://www.flickr.com/photos/msvg/5150891444 
http://www.flickr.com/photos/pikerslanefarm/5538410541 
http://www.flickr.com/photos/69392086@N06/6881320138 
http://www.flickr.com/photos/ronnie44052/2571442061

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