1. Team 6
Billy Hooper | Erin Hillis | Jacinta Mastin | Janie Dowdy | James
Daniel | Kristin Wilson

2. Greece’s Flag and
Map

3. Presentation Outline
Economic Scenario
Political and Business Landscape
Business Etiquette
Entering Greece

4. Greece’s Current
Economy
GDP
Balance of Trade
Currency

5. GDP and Inflation
Elements of a Country’s
Economy
GREECE
GDP GROWTH RATE 0.2%
UNEMPLOYMENT 26.8%
INFLATION 0.2%
TRADE DEFICIT/SURPLUS Deficit
850.9 EUR million
DEBT 347.6 billion EUR
OECD.ORG

6. Trade

7. Currency
• Euro
• 1 Euro equals 1.34 Dollars
Euro Value Chart

8. Greece’s Political
SystemType of Political System
Risk
Corruption
Legal System
Political and Business Landscape

9. Type of Political
System
• Three Branches of Power
• Two Socialist Parties
• Elections
• Separate Local Governments

10. Political Risk
• High Unemployment
• Bankruptcy
• Tax Increases
• Spending Cuts
• Protests

11. Legal System and
Corruption
• Legal Tradition of Civil Law
• Transparency International
• Demanding and Accepting Bribes
• Limitations on Criminal Offenses
• Ministers who have committed crimes

12. Political and
Business Landscape
• Starting a Business
• Cost of Doing Business
• New Democracy
• Mass Layoffs and Budget Cuts

13. Business Etiquette in
Greece
Basic Etiquette Norms in Greece
Adjustments to do business in Greece

14. Business Etiquette Norms
• Doing business with people they know.
• Using the Greek Language
• Seniority
• No set agenda

15. Needed Adjustments
• Language
• Currency
• Customs
• Stereotypes
• Rules and Regulations
• Religion

16. Entering Greece
• Why Greece is good for our service
• Dealing with the challenges
• Entry Mode
• Competitive Dynamics
• Strategies
• Market
• Supply Chain
• Human Resources
• Financing and Governing the Corporation
• Corporate Social Responisbility

17. Why Greece is Good for Our
Service
• Financial Cuts and the National Healthcare System
• Economic Crisis and Healthcare Cuts
• DME Genotype Panel Testing
• How it works
• Less Trial and Error
• Less Medical Service
• Saving Money Without Cutting Benefits

18. Dealing With the
Challenges• Economic
• Pressure on the Government
• They will save money!
• Political
• Professional Strikes, tax increase, and
unemployment
• Having capital
• Cultural
• Family and Time
• Group Oriented
• Learning the Language

19. Mode of Entry
• Large Scale in Equity Mode
• Advantages
• Ownership
• Location
• Internalization
• Joint Venture

20. Managing Competitive
Dynamics
• Healthcare
• Workers getting sick
• Education
• Lack of skill
• Strategic Actions

21. Strategies
• Marketing
• Product, service, price, promotion, and place.
• Enhancing the outlook of healthcare
• Costs and benefits
• Supply Chain
• Adjusting to agility, adaptability, and alignment
• Being open to change
• Human Resources
• Getting them employed
• Using the four C’s
• Four key dimensions

22. Financing and
Governing
• Business Model
• Being involved with bank loans and stockholders
• High risk
• European Aid Grants
• Tax incentives

23. Corporate Social
Responsibility
• Getting to know the area
• Making the country better
• Providing more jobs
• Taking a stand for the people
• Organizational Culture

24. Questions and
Comments…

25. References
• Economics, T. (n.d.). Retrieved 2013, from www.tradingeconomics.com
• Forbes. (n.d.). Retrieved 2013, from
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mixed-year-for-the-mighty-dollar/
• Google. (n.d.). Retrieved 2013, from www.google.com(pops up with search)
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http://www.oecd.org/daf/internationalinvestment/FDI in figures.pdf
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• Peng, M. (2011). Global Business 2nd ed. . Mason, OH: South-Western.
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February 27, 2013, from Foxbusiness.com:
http://www.foxbusiness.com/markets/2011/12/12/take-look-greeces-main-political-risks/
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from http://www.greeceindex.com/political-
system/greek_political_system_powers.html#greek_president
• Transparency International-the Global Coalition Against Corruption. (n.d.). Retrieved
February 25, 2013, from http://www.transparency.org

26. References
• (n.d.). Retrieved from www.doingbusiness.org.
• Greece Economy-Overview. (2012, January 9). Retrieved from
http://www.indexmundi.com/greece/economy_overview.html
• Peng, M. (2011). Global Business 2nd ed. . Mason, OH: South-Western.
• pslweb.org. (n.d.).
• Reuters. (2011, December 2011). Take a Look: Greece's Main Political Risks.
Retrieved February 27, 2013, from Foxbusiness.com:
http://www.foxbusiness.com/markets/2011/12/12/take-look-greeces-main-
political-risks/
• The Greek Political System Divided in Powers. (n.d.). Retrieved February 27,
2013, from http://www.greeceindex.com/political-
system/greek_political_system_powers.html#greek_president
• Transparency International-the Global Coalition Against Corruption. (n.d.).
Retrieved February 25, 2013, from http://www.transparency.org
• What does Capitalist Economy Mean. (n.d.). Retrieved February 28, 2013,
from http://www.audioenglish.net/dictionary/capitalist
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• www.gsdrc.org. (n.d.). Retrieved February 2013
• www.isite.lps.org. (n.d.). Retrieved February 2013
• www.unconstitution.net. (n.d.). Retrieved February 2013

27. References
• Etiquette, G. B. (2013). foreigntranslations.com. Retrieved from Greek Business Etiquette Tips:
http://www.foreigntranslations.com/languages/greek-translation/greek-business-etiquette/
• kwintessential.com. (n.d.). Retrieved from kwintessential.com
• Peng, M. (2011). Global Business 2nd ed. Mason, OH: South-Western.
• Scevola, C. (2009, 09 12). Retrieved from hg.org: http://www.hg.org/article.asp?id=7796
• Alderman, L. (2012, October 24). Amid Cutbacks, Greek Doctors Offer Message to Poor: You Are
Not Alone. Retrieved April 2013, from The New York Times:
http://www.nytimes.com/2012/10/25/world/europe/greek-unemployed-cut-off-from-medical-
treatment.html?pagewanted=all&_r=0
• Crookes, Del. (2012, September 26). Greece in Crisis: How European Debt Problems Affect You.
• Retrieved April 2013, from http://www.bbc.co.uk/newsbeat/19727017
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• http://www.motherjones.com/kevin-drum/2011/05/political-problem-greece
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http://www.bbc.co.uk/news/business-13798000
• Peng, M. (2011). Global Business (2nd ed.). Mason, OH: South-Eastern.
• Peng, M. (2011). Global Business (2nd ed.). Mason, OH: South-Western.
• Schwab, K. (2012). Global Competitiveness Report.
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