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Motivating & Engaging Employees

Kyle Couch
Spectrum Organizational Development
Two Aspects of Human Capital

Engagement
Motivation
Two Aspects of Human Capital
Motivation
Individual
Intrinsic vs. Extrinsic
Want to vs. Have to

Engagement






Community
 Connection
I Belong or I Don’t




Organizational Performance
Know the Range
Do you feel that your employer knows
how to motivate you?

25%

18%

Agree

Somewhat
Slightly
Not at All

16%
41%
Key Motivators
Motivation



Motivation is not a one-size-fits-all solution
Discretionary Effort

Performance

Want to Do
Curve

Have to Do
Curve

Minimum
Requirements

Time
Discretionary Effort (and a Bucket)
Discretionary Effort
Perks

Irks

Monetary

Discretionary
Effort
People Are Different

Trailblazers
45%

Workhorses
23%

Heavyweights
12%

Gen-Yers
11%

Explorers
9%
Trailblazers


Want to make an impact on people and
leave their mark on the world in general.

Altruism, customer
orientation, inspiration, achievement, socia
l contact, identity and
purpose, learning, creativity, contribution/le
gacy and fun and enjoyment

Workhorses



Are dedicated to getting the job done
and getting it done well.

Achievement, stability, financial
reward, structure and order, recognition
and appreciation, power and status.

Heavyweights




Can be an unstoppable force when given
the right incentive and pushed
in the right direction.
Achievement, responsibility, active/highpressure work
environment, power,
status, and
contribution/legacy.
Gen-Yers


Want to do what they love
and love what they do.

Inspiration, social contact, financial
reward, recognition and
appreciation, creativity, power, status, mob
ility, contribution/legacy and fun and
enjoyment.

Explorers



Want to experience everything
the job world has to offer.

Learning, change and variety, jobhopping, creativity, independence, power,
mobility and contribution/legacy.

Engagement
The Reality
By the Numbers
84% of highly engaged employees
believe they can …
POSITIVELY IMPACT THE QUALITY OF THEIR
ORGANIZATION’S PRODUCTS
compared with only 31% of the disengaged.
By the Numbers
72% of highly engaged employees
believe they can …
POSITIVELY AFFECT CUSTOMER
SERVICE
versus 27% of the disengaged.
North American Perspective
Engagement’s Effect on KPI’s
Worth the Effort?
When organizations successfully engage
their customers and their
employees,
they experience a

240%
boost in performance-related
business outcomes.
Best In Class Approach

Strategy &
Leadership

Accountability &
Performance

Communication
& Knowledge

Learning &
Development
Fostering Engagement

Being
Engaged

Being
Enabled

Feeling
Energized
Fostering Engagement
Traditional Engagement

Enablement

Energy

Belief in company goals
and objectives

Freedom from obstacles
to success at work

Ability to maintain energy
at work

Emotional Connection

Availability of resources
to perform well

Supportive social
environment

Willingness to give extra
effort to support success

Ability to meet work
challenges effectively

Feelings of
enthusiasm/accomplish
ment at work
Drivers of Engagement
Leadership

Organization’s
Reputation

Supervisors

Stress, Balance
& Workload

Goals &
Objectives
Leadership
Is effective at growing the business
 Shows sincere interest in
employees’ well-being
 Behaves consistently with the
organization’s core values
Earns employees’ trust and confidence




Stress, Balance & Workload
Manageable stress levels at work
 A healthy balance between work
and personal life
 Enough employees in the group
to do the job right
 Flexible work arrangements


Goals & Objectives

The organization’s business goals
 Steps they need to take to reach those
goals
 How their job contributes to achieving
goals

Supervisors

Assign tasks suited to employees’ skills
 Act in ways consistent with their words
Coach employees to improve performance
 Treat employees with respect




Organization’s Reputation



Highly regarded by the general public
 Displays honesty and integrity
in business activities
Maximizing Human Capital

Mastery

Membership

Meaning
Mastery

Even in the most seemingly routine
areas, when people are given difficult
problems
to tackle, with appropriate
and tools and support, they can do things
faster,
smarter, and better.

Membership



Community solidarity comes from allowing
the whole person to surface, which means
going beyond superficial conformity to
know what else people care about.
Meaning

Clarity about how your products or
services can improve the world provides
guideposts for employees’ priorities and
decisions.


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