9. Business Model SaaS services: State DOTs, Regional Transits, MPOs, City jurisdictions, TMAs, Employers Value proposition State of the art, comprehensive, highly effective TDM program – cuts administrative costs Compliance – AQMD California, CTR Washington Employee/commuter benefit, environmental impact – positive image and effect For users: we provide value added services. Value proposition iCarpool has the largest source of carpools and vanpools One system which shows all options for all trip types Rewards and commute services are integrated New scenarios such as SchoolPool. Technology edge with Facebook, Twitter, Mobile
10. What sets us apart? Built with direct input from TDM experts Solution scales to wide geography Targets different players – individuals, employers, TMAs, cities, transit agencies, DOTs Multi-pronged revenue streams from different sectors Comprehensive TDM program - protected IP State of the art technology – GIS, GPS, Mobile, SMS, Social Networking, Feeds We are ahead – WA, ID, OR, parts of MO, CA, FL and GA and Fortune 500 employers use iCarpool.
11. Marketing and Sales The market for regional deployments is growing very quickly, especially as employers look to participate. Significant interest exists worldwide. We want to acquire 40% of this market in United States and extend our services worldwide. We are on track to acquire 20% of this market by end of 2010. Strategy TDM is a close-knit community – successful implementations are key. Affiliate partnerships for employer programs. Key scenarios such as neighboring employer match grows employer programs virally. Affiliate partnerships for international. iCarpool works across the globe.
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