Jaymie Brill reviews how LinkedIn Sales Navigator can help financial services professionals tackle social media and best utilize the platform for driving business development and uncovering revenue-generating opportunities.

1. Keys to Social Media Success
Kayla Wills
Account Executive
LinkedIn Sales Solutions

2. Digital world.
2005

3. 2015

4. 4

9. Create a
professional
brand
Find the right
people
Build strong
relationships
Engage with
insights

11. 11
Sales Navigator Demonstration

12. Social selling leaders create
45% more opportunities per quarter
than social selling laggards.
Social selling leaders are
51% more likely to hit targets
than social selling laggards.
45%
more opportunities
51%
more likely to hit targets
Based on a global study LinkedIn ran in Q4 2013 of Q3 performance for reps focused on new business and reps focused on
existing business. Respondents reported performance; they were matched to their LinkedIn profiles to understand their
engagement. Relationship leaders have an SSI > 70; Relationship laggards have an SSI < 30
Sales Navigator & Social Selling – Why should you care?

13. How can we start in a measurable,
scalable and trainable way?

14. Look at Social Selling as a whole - an ecosystem, if you will – one that’s
encompassing and bigger than any tool.....
Training Support Solution

15. Q&A
Learn more at sales.linkedin.com