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Research




  Counselling patients about behaviour change:
  the challenge of talking about diet
  Katie Phillips, Fiona Wood, Clio Spanou, Paul Kinnersley, Sharon A Simpson,
  Christopher C Butler on behalf of the PRE-EMPT Team




     Abstract
                                                         INTRODUCTION                                             benefits with small effects on cholesterol
                                                         Rising levels of obesity are of major concern            levels and other outcomes.7 This uncertain
                                                         in the UK.1 Levels of obesity in adults have             evidence base is further complicated by the
                                                         risen to over 25% of men and 28% of women                misinterpretation          of     public-health
                                                         in England.2 Although there was a general                messages8 and the complex interaction
                                                         reduction in cholesterol levels between 1994             between food beliefs, attitudes towards
     Background



                                                         and 2008,2 there has been little reduction in            healthy        eating,      and     associated
                                                         saturated fat intake (which is still, typically,         behaviours.9,10 Furthermore, there is
                                                         above recommended levels2) and only a                    variability in clinicians’ confidence in raising
     As obesity levels increase, opportunistic




                                                         small increase in daily fruit and vegetable              and providing adequate information.11-13
     behaviour change counselling from primary




                                                         portions.2 Rising levels of obesity impact on               A useful structure to follow when
     care clinicians in consultations about healthy




                                                         morbidity and mortality, particularly in                 considering providing patients with
     eating is ever more important. However, little is



     Aim
     known about the approaches clinicians take




                                                         relation to cardiovascular disease;                      information is to think about what is said to
     with patients.




                                                         consequently, health promotion and                       patients (the content) and then how this
                                                         behaviour change consultations are                       information is provided; this is called the
     To describe the content of simulated




                                                         increasingly important.                                  process of information provision.14 To
     consultations on healthy eating in primary care,




                                                            Clinicians in primary care are well placed            improve how health professionals provide
     Design and setting
     and compare this with the content of smoking




                                                         to provide opportunistic and cost-effective              advice, researchers have adapted behaviour
     cessation consultations.




                                                         behaviour counselling about healthy eating               change techniques for healthy eating
                                                         and weight reduction.3,4 Patients consult                counselling, derived from motivational
     Qualitative study of 23 audiotaped simulated




                                                         their GP on average 5.5 times a year5 and, if            interviewing.3,15 Successful use of this
     healthy eating and smoking cessation




                                                         clinicians do not engage in health                       technique regarding reducing alcohol intake
     consultations between an actor and primary
     care clinicians (GPs and nurses) within a




                                                         promotion there is the risk that patients                and quitting smoking suggests this
     Method
     randomised controlled trial looking at




                                                         assume there are no concerns.6 Smoking                   approach could be used for dietary
     behaviour change counselling.




                                                         levels have dropped in the UK over the last              concerns.16 However, how information is
                                                         decade, whereas obesity rates have risen;2               provided is unlikely to lead to significant
     Consultations were audiotaped and transcribed




                                                         talking about healthy diets, physical activity,          change if there is a lack of clarity regarding
     verbatim, then analysed inductively using




                                                         and other factors relating to obesity are,               what dietary changes to recommend and
     thematic analysis. A thematic framework was




                                                         therefore, a pressing challenge.                         implement.
     developed by all authors and applied to the
     data. The content of healthy eating




                                                            Implementing dietary changes to reduce                   The PRE-EMPT (Preventing disease
     Results
     consultations was contrasted with that given for




                                                         weight and cholesterol is challenging.                   through opportunistic, Rapid Engagement
     smoking cessation.




                                                         Studies have explored individual factors,                by Primary care Teams using behaviour
                                                         such as increasing one’s intake of fruit and             change counselling) study designed an
     There was a lack of consistency and clarity




                                                         vegetables and reducing saturated fats, salt,            intervention using behaviour change
     when clinicians discussed healthy eating




                                                         and sugar; most reports show limited                     counselling derived from motivational
     compared with smoking; in smoking cessation
     consultations, the content was clearer to both
     the clinician and patient. There was a lack of
     specificity about what dietary changes should
     be made, how changes could be achieved, and
     how progress could be monitored. Barriers to
     change were addressed in more depth within



     Conclusion
     the smoking cessation consultations than
     within the healthy eating encounters.

                                                           K Phillips, MRCGP, associate academic fellow;          Public Health, Neuadd Meirionydd, University
     At present, dietary counselling by clinicians in      F Wood, PhD, lecturer; P Kinnersley, MD FRCGP,         Hospital of Wales, Heath Park, Cardiff, CF14 4XW.
     primary care does not typically contain               professor, Institute of Primary Care and Public        E-mail: phillipsk15@cardiff.ac.uk
     consistent, clear suggestions for specific
                                                           Health; SA Simpson, PhD, senior research fellow;       Submitted: 23 August 2011; Editor’s response:
     change, how these could be achieved, and how
                                                           CC Butler, MD FRCGP, professor and director of         11 October 2011; final acceptance:
     progress would be monitored. This may
                                                           Institute of Primary Care and Public Health,


     Keywords
     contribute to limited uptake and efficacy of                                                                 9 November 2011.
     dietary counselling in primary care.                  Cardiff University, Cardiff. C Spanou, PhD, senior     ©British Journal of General Practice
                                                           lecturer, Psychology and Mental Health,
                                                                                                                  This is the full-length article (published online
                                                           Staffordshire University, Stoke-on-Trent.
                                                                                                                  27 Dec 2011) of an abridged version published in
     communication, behaviour change counselling;          Address for correspondence
     commnication; healthy eating; primary care.                                                                  print. Cite this article as: Br J Gen Pract 2012;
                                                           Katie Phillips, Cardiff University, Primary Care and   DOI: 10.3399/bjgp12X616328




e13 British Journal of General Practice, January 2012
How this fits in
                                                complemented by a further seminar on
                                                skills and strategies. To complete the
                                                training, the clinicians in the intervention
                                                group      undertook       an     audiotaped
                                                consultation with an actor. Six months later,
                                                a further simulated consultation occurred
                                                for clinicians in the intervention arm,
  Obesity is a growing problem and clinicians



                                                enabling feedback on their use of behaviour
  need to discuss healthy eating with




                                                change counselling.
  patients as effectively as possible. This
  study shows that, in contrast with smoking



                                                   Clinicians in the intervention group were
  cessation consultations, clinicians lack



                                                asked to choose one of the four behaviours
  clarity and consistency in the advice they



                                                to discuss during the simulated training
  give patients about dietary change.



                                                consultations. Four scenarios had been
  Stressing the shorter-term, more



                                                developed3 and different actors played each
  immediate benefits of dietary change, and



                                                scenario. This consultation was undertaken
  the close monitoring of change seem to be




                                                at clinicians’ surgeries during a normal
  particularly important.




interviewing for use by clinicians. The         clinic session and audiotaped and
primary aim was to examine the efficacy of      transcribed verbatim.17
using      such       counselling      during      The purpose of the research study
consultations by reporting the proportion of    reported here was to test the content of
patients making changes in one or more of       what was discussed in smoking cessation
four behaviours: smoking, alcohol intake,       consultations compared with that discussed
eating, and exercise.3                          in the healthy eating consultations. Eleven
   Although the emphasis of the PRE-EMPT        transcripts were available for the scenario
trial was on how practitioners advised          of a patient who had a raised cholesterol
patients through recordings of simulated        level and was overweight, with the
consultations by clinicians, it also provided   counselling focus to be on healthy eating.
an opportunity to study what advice was         Twelve transcripts were available for the
given. This article reports on an analysis of   scenario of a young woman who was
audiotaped       consultations      between     pregnant and continuing to smoke.
simulated patients, and GPs and nurses,
which enable a contrast between the             Analysis of simulated consultations
content of smoking cessation and healthy        The audiotaped simulated training
eating consultations to be made.                consultations were transcribed and
                                                anonymised by a researcher not further
METHOD                                          involved in this study. Data analysis followed
The PRE-EMPT study                              a thematic approach.18 After initial
The method of this cluster randomised           inspection, a thematic framework was
controlled trial has been reported              developed by one of the researchers; this
elsewhere.3 Twenty-nine general practices       was discussed and modified by the
in Wales were recruited and randomised to       research team. Five main thematic
usual care or to the intervention arm; one      categories emerged:
doctor and one nurse from each practice
participated. The intervention involved         • what change would be beneficial;
clinician training in behaviour change          • how to change;
counselling using a blended learning            • how change would be demonstrated and
programme. The main trial focused on four         monitored;
risk behaviours: smoking, excess alcohol
                                                • what the benefits of change would be;
intake, low physical activity levels, and
                                                  and
unhealthy diets. After training in behaviour
change counselling for the intervention         • barriers to change.
group, each practice in both arms of the
trial recruited up to 40 patients; primary         The data were then coded according to
outcomes were patients’ self-reporting          the framework. A second researcher
behaviour change at 3 months.                   double-coded a third of the transcripts to
                                                check levels of agreement.
Simulated consultation generated from              Both the initial and 6-month simulated
the intervention training                       consultations were included in the analysis.
The blended training for the main trial         It was decided that data analysis would not
included a seminar at the practice followed     match consultations for each clinician in
by an e-learning programme. This was            instances when the scenario was repeated.



                                                British Journal of General Practice, January 2012 e14
Data analysis focused on clinician talk            P: I mean it’s how it’s [food] cooked I
                                                        relating to change within the five thematic        suppose, it’s all greasy stuff and … I suppose
                                                        categories. The actors are referred to as          that’s a big factor in it [improving diet] if
                                                        patients within this study because the             that’s the case with cholesterol. But I just
                                                        intention was that they should be as similar       don’t know how to address that really …
                                                        as possible to real patients.                      C: Well, really, as I said, if we were focusing
                                                                                                           on the dietary sort of things, it’s, as I said, to
                                                        RESULTS                                            be aware of what cholesterol is, what foods
                                                        Exemplary data extracts from the simulated         contain the cholesterol and just try and
                                                        consultations are used to illustrate key           address it from that point of view really.
                                                        themes. There was no notable difference in         (Healthy eating 7)
                                                        content between consultations in the first
                                                        phase of the study and those repeated after          Although some clinicians discussed only
                                                        6 months.                                          diet, others mentioned changes in diet
                                                           Smoking cessation consultations took a          within a context of more general lifestyle
                                                        mean time of 7.9 minutes to conduct during         changes, such as increasing exercise:
                                                        a routine surgery (range: 5.4–9.4 minutes).
                                                        Consultations about healthy eating were,           C: Um, and then you can have a think as
                                                        typically, longer and took a mean time of          well about, um, you know, areas in your —
                                                        12.2 minutes (range: 6.2–21.4 minutes).            you know diet and exercise is very much
                                                                                                           linked and perhaps we can make another
                                                        What to change                                     appointment for you to come back in and
                                                        Discussing what to change within the               have a chat about exercise.
                                                        smoking cessation consultations provoked           (Healthy eating 4)
                                                        a universal agreement that stopping
                                                        smoking completely was the ideal goal:                A few clinicians also addressed weight as
                                                                                                           a factor that would be influenced by both
                                                        Clinician (C): So you’re keen to cut down          dietary changes and increasing exercise,
                                                        and, ideally, stop?                                and as important factor in reducing the risk
                                                        Patient (P): Ideally, yeah.                        of cardiovascular disease.
                                                        (Smoking 4)
                                                                                                           How to change
                                                          For the healthy eating consultation there        Unsurprisingly, given that what to change
                                                        was less agreement between clinicians              was clear, many of the smoking cessation
                                                        regarding what to change; some offered no          consultations focused on how to achieve the
                                                        specific advice on what to change in the diet,     desired target of stopping smoking. In most
                                                        focusing more on an assumption of the              consultations, in line with the e-learning
                                                        patient’s prior knowledge of what                  programme, discussion included eliciting
                                                        constituted healthy eating:                        how confident the patient was about stopping
                                                                                                           smoking, and advice was given regarding
                                                        C: I suppose what I would say is that most         setting targets and dates. Previous
                                                        people consume a bit more bad diets than           experiences with smoking cessation were
                                                        what they think they do, and I bet that if I got   discussed and individual problems
                                                        you to write a list of things you thought were     addressed. The emphasis was on individual
                                                        bad on one sheet of paper and [a] list [of]        preferences to make it work for the patient.
                                                        what you thought were good on another                 Most clinicians challenged personal and
                                                        sheet you wouldn’t be far off the mark. It’s       social perpetuating factors. Therefore,
                                                        about how you incorporate that into your           discussion on how to change was detailed
                                                        daily routine …                                    and consistent. Discussion on how to quit
                                                        (Healthy eating 11)                                was patient centred in the majority of
                                                                                                           consultations and reflected a complex
                                                           Other clinicians concentrated on reducing       behaviour, of which the patient was clearly
                                                        fats in a diet or increasing fruit and vegetable   aware:
                                                        intake, and a few consultations took the
                                                        approach of advocating balanced diets with a       C: What have you done to try and cut down
                                                        discussion of which foods to increase or           so far? What kind of things have you
                                                        avoid. There was little similarity between         managed to do?
                                                        clinicians in what was recommended,                P: Just breaking the routine sometimes, you
                                                        compared with the consultations on                 know, when I feel like one [a cigarette] it’s
                                                        smoking cessation, and advice on what to           just willpower isn’t it, you know? That’s why
                                                        change was often unclear or superficial:           I haven’t managed to cut it out totally



e15 British Journal of General Practice, January 2012
because I haven’t found that willpower                 The example above shows that the
enough ...                                          clinician is trying not to direct, but rather to
C: So I wonder if, whether we can have a            engage, the patient in addressing lifestyle
think of some other ways that we can help           issues and guide them through the
you try and stop completely.                        process of initiating change. This is
(Smoking 3)                                         consistent with the behaviour change
                                                    counselling training received on how to
   Medication and advice regarding cravings         discuss the topic, but the narrow focus on
were discussed, although smoking                    cheese illustrates that what is being
cessation services were not always offered.         discussed is limited for both patient and
Some       clinicians    provided       written     clinician.
information to the patient.                            Dietary advice was often supported by
   The healthy eating consultations also            written information sheets, which the
included information on how to change, but          patient could take home.
this was more variable and delivered in a              Advice on how to increase exercise was
variety of ways. Clinicians advised eating in       offered during two consultations using
moderation, eating a balanced diet, having          divergent approaches. One clinician offered
smaller portions, or being organised and            advice on how to increase opportunities
planning meals in advance. Some clinicians          within an existing lifestyle, while the other
referred the patient to a dietician or practice     recommended an average quantity of
nurse for specific food information. It was         exercise that should have an impact on the
notable that, in contrast with the smoking          patient’s health each week.
cessation consultations, in which patients
were encouraged to find their own                   How change is demonstrated and
solutions, in the healthy eating                    monitored
consultations the clinicians were quick to          In the smoking cessation consultations
come up with solutions for patients:                clinicians offered options for regular review,
                                                    which was either arranged fortnightly
P: But it’s like you say, I’ve got to find the      (especially if starting medication) or as
healthy alternatives really, haven’t I?             required and to be determined by the
C: Yeah and, um, if you can’t take it [your         patient. Goals were left to the patient, but
lunch] with you, I mean you could probably          the message of setting a target of cutting
take some fruit with you, if you’re worried         down, with an endpoint of stopping, was
about it, you know, going off, if you’re out        clearly communicated in all the smoking
and about all day.                                  cessation consultations:
P: Yeah.
C: And you can buy those little cool bags           C: So, what would be your … what’s your
can’t you with, um, the little coolers to put in,   next goal? What’s your next plan?
to help keep the food cooler if you’re taking       P: Well, I’m on about, I think I’m smoking
sandwiches or salads, um, so I think, you           about 10 a day, so … I reckon I’d cut down by
know, to start with that, you know, that’s ...      about half anyway … I mean, like I say, I
see how you go.                                     would like to stop altogether …
(Healthy eating 10)                                 (Smoking 4)

  Some clinicians focused on increasing                Most clinicians felt that reviewing dietary
the intake of fruit, vegetables, and fibre;         changes with a follow-up consultation was
others included more specific advice on             important; repeating cholesterol tests was
foods within the ‘bad’ and ‘good’ categories:       the main focus for monitoring. The timing of
                                                    repeating this test, however, ranged from
P: I do have a lot of margarine but I do eat        between 1 month and 6 months, with no
quite a lot of cheese because I like cheese.        formal follow-up planned for the interim
C: OK, right. So if you were to sort of cut         period. The wide range of time given by
down on, obviously cheese is quite full of …        various clinicians for follow-up depended on
quite a lot of fat.                                 the interim specified for repeating
P: Yeah, yeah.                                      cholesterol testing and reflected an
C: So how would you feel about maybe                uncertainty and lack of clarity on how to
cutting down on the cheese?                         further manage the case:
P: Yeah, yeah I could do that … um, what,
would it be advisable to put something in its       P: So when would be the best time to have
place instead of it?                                another check?
(Healthy eating 9)                                  C: I think if, what we tend to do is to give you



                                                    British Journal of General Practice, January 2012 e16
3 months, um, to maybe take this home,               or socially, clinicians took these:
                                                        have a look at your diet and the drinking,
                                                        um, just look at small changes, reasonable           P: Perhaps my mum should think about it
                                                        changes that ... I mean you might like to            as well.
                                                        chat with your wife, talk them through,              C: Yeah, yeah, yeah. I mean if mum, could
                                                        something reasonable, um, and then maybe             give up as well, then you will be doing it
                                                        we can re-do your cholesterol in about               together.
                                                        3 months’ time?                                      (Smoking 8)
                                                        (Healthy eating 4)
                                                                                                                Within the healthy eating there was less
                                                          A few clinicians, however, suggested               emphasis on the benefits of change for the
                                                        weight loss as a means of monitoring                 individual. Clinicians focused on the
                                                        change, proposing monthly reweighing at              importance of preventing heart disease and
                                                        the surgery as a way of maintaining                  stroke generally, but often without clear
                                                        motivation and demonstrating change:                 reference to individual risk profiles for that
                                                                                                             particular patient.
                                                        C: The other incentive I try to make is, if             The second point noted with all clinicians
                                                        people want to lose weight if they want to           was that, although major longer-term
                                                        come and just weigh once a month.                    benefits for reducing cholesterol levels and
                                                        P: Oh right.                                         eating healthier diets were discussed,
                                                        C: To see if they are sticking to their diet and     shorter-term gains were not used as an
                                                        to see if that’s any help because, obviously,        incentive. In the smoking interactions,
                                                        the weight loss will help as well.                   changes in smells and finances were strong
                                                        (Healthy eating 3)                                   immediate benefits with the goal of a
                                                                                                             longer-term healthy pregnancy, baby, and
                                                        Benefits of change                                   better health in the future. There was no
                                                        The benefits of stopping smoking were                apparent parallel discussion for the healthy
                                                        discussed in terms of benefits to the patient        eating consultations:
                                                        and her pregnancy and baby. All clinicians
                                                        discussed antenatal risks associated with            P: OK. I mean how dangerous is it? I mean
                                                        smoking, focusing on growth restriction and          I, I — it just worries me when I hear about
                                                        underweight babies at delivery. Childhood            things.
                                                        asthma was addressed in most                         C: Yeah, of course, yeah. It’s not detrimental
                                                        consultations, which was an opportunity for          in that it’s life threatening right now, it’s
                                                        clinicians to express the importance of              usually ... cholesterol builds up in your
                                                        continued cessation after pregnancy. In this         arteries over a long period of time, so, you
                                                        scenario, the patient reported being aware           know for somebody your age, you know, we
                                                        of risks to her health from smoking; in              are looking sort of 10, 15 years, you know,
                                                        some consultations, however, the                     down the line.
                                                        cardiovascular risks were reiterated and the         P: Yeah.
                                                        benefit of smoking cessation quantified.             C: Some possible damage to the coronary
                                                        Financial benefits and the benefits of               arteries.
                                                        reducing stigma associated with smoking              P: Right.
                                                        were also raised:                                    C: So, you know, every small step you take
                                                                                                             right now will definitely help to, you know,
                                                        C: What sort of negatives, would you say,            sort that problem out and get it [cholesterol
                                                        could you see with your smoking? Is there            level] lower a bit.
                                                        anything in particular you dislike about your        (Healthy eating 5)
                                                        smoking?
                                                        P: I don’t like, well, obviously, I don’t like the     The simulated patient presented to the
                                                        fact that I’m pregnant now and I’m still             study with a family history of high
                                                        doing it and it can harm my baby, so that’s          cholesterol and cardiovascular disease;
                                                        the biggest thing, but I also don’t like the         however, the importance to the patient of
                                                        fact that I smell to other people. I’m               modifying this risk behaviour was often not
                                                        constantly chewing mints and all of that             delivered:
                                                        because I don’t like, I hate that, you know,
                                                        the smell of it.                                     C: OK. Um, how do you feel about the fact
                                                        (Smoking 1)                                          that your father has got high cholesterol
                                                                                                             and the implications that it might have on
                                                          If opportunities arose to promote                  you?
                                                        smoking cessation among others at home               P: Um ...



e17 British Journal of General Practice, January 2012
C: Long term, I mean now.                           negatively affected patients’ confidence in
P: I haven’t really thought about it, um ... I      their ability to successfully initiate any new
mean he hasn’t had any problems.                    changes. Whereas the clinicians appeared
C: Hasn’t he, no?                                   to anticipate barriers to smoking cessation,
P: No, but [it’s] only initially that he has been   in the healthy eating consultations they used
told he has high cholesterol.                       fewer       opportunities       to      discuss
(Healthy eating 5)                                  accommodating change:

   Those clinicians who discussed exercise          C: I mean, obviously, you’ve got a lot going
within the consultation mentioned both the          on at the moment, you’ve got two jobs and,
short- and long-term benefits of increasing         you know, busy active life at the moment so,
exercise. This had more similarities with           maybe if things calm down in a few months
discussions that took place in the smoking          we can, you know, you can come back and
cessation consultations than the healthy            we can go through things again at a later
eating ones.                                        date and, you know, if you’re ready then to
                                                    make some changes to look at your diet and
Barriers to change                                  lifestyle and we can, you know, sort of make
The smoking cessation consultations                 some, put some plans in action for you.
provoked discussion from both clinicians            (Healthy eating 5)
and patients regarding the problems
associated with quitting. These included            DISCUSSION
physical addiction, and fears of cravings and       Summary
weight gain on stopping. Positive aspects of        This qualitative analysis identifies particular,
smoking were raised by both clinicians and          complex challenges of discussing healthy
patients, including enjoyment, relaxation,          eating compared with smoking cessation in
and the fact that it is often sociable and a        primary care consultations. This could
                                                    explain the longer consultations recorded
part of routine and habit. Clinicians
                                                    for healthy eating interactions.
demonstrated an ability to address these
                                                       Although all clinicians were trained to
barriers, drawing solutions from the patient
                                                    improve how behaviour change is discussed
in line with behaviour change counselling:
                                                    with patients, there were clear differences
P: I do enjoy smoking.
                                                    regarding what was discussed. In the
C: Is it a social thing?
                                                    smoking cessation consultations, the
P: It is a social thing. Most of my friends
                                                    clinician and service user were both clear on:
smoke. Um, my mum smokes and I live with            • what to change;
my mum.
C: Right … Well that’s quite difficult then.        • how to change and monitor this;
P: So yeah, so it’s kind of like, you know, it’s    • what the barriers were; and
in the house so it’s not really when I go out       • the benefits of change.
with my friends, it’s in the house as well, my
mum smokes. Um, so that’s it really, they              There was less consistency and clarity in
are then negatives because I do enjoy it and,       consultations regarding healthy eating.
as I say, my friends and stuff. So it is quite a    Individual clinicians focused on different
social thing.                                       elements of dietary change and gave
C: Do you think it would affect your                idiosyncratic advice on how change could be
relationship with your family and your              achieved, thereby directing, rather than
friends if you give up? Is that something           guiding, patients.
that’s in your mind?                                   Monitoring was not clearly planned in the
P: I would, I suppose. Maybe it wouldn’t            healthy eating consultations. Benefits of
affect it …                                         healthy eating were presented for longer-
(Smoking 2)                                         term health gains, in all but one
                                                    consultation, without reference to benefits
   The healthy eating consultations also            that could encourage the patient in the
raised discussions regarding barriers to            shorter term, such as weight loss if the
change. The time involved with planning             patient were overweight.
meals, shopping for fresh food, and in food            Clinicians appeared less able to
preparation was perceived as an extra task          anticipate and discuss barriers to dietary
within an already full lifestyle and, therefore,    change than to smoking cessation.
difficult to maintain. Access to fresh, healthy
food was also discussed. Previous diets not         Strengths and limitations
maintained were seen as experiences that            This study is limited by the use of simulated



                                                    British Journal of General Practice, January 2012 e18
consultations. However, the simulated            Comparison with existing literature
                                                        patients did consult during routine clinical     Clinicians in primary care have
                                                        sessions and had no ‘out-of-role’                acknowledged that smoking cessation
                                                        interaction with the clinicians, which adds      consultations are straightforward, whereas
                                                        considerable authenticity to the process.        there is more variability in the
                                                        Feedback confirmed that the consultations        conceptualisation of those related to
                                                        were accepted as authentic by the                healthy eating.11 They have been identified
                                                        clinicians within the study. These clinicians    as differing consultations — success for
                                                        may already have had an interest in              smoking is measured as an absolute
                                                        behaviour change, be research minded             (smoking cessation), but success for
                                                        and, thus, atypical of primary care              healthy eating traverses along a
                                                        clinicians; in addition, they had all            continuum, measured by various factors
                                                        undergone training in behaviour change           (such as weight loss11 and reduced
                                                        counselling. The topic was chosen by the         cholesterol level). The current study is in
                                                        clinician and may have been a perceived          agreement with others that suggest a need
                                                        area of strength, leading to improved            for clinicians to improve their knowledge20
                                                        performance in the consultation;                 and more detailed assessments of patients’
                                                        conversely it may also have been a weaker        eating habits and perceptions of food and
                                                        area in which they hoped to improve.             health.8
                                                           The patient-generated content of the             Current literature reports that, beyond
                                                        consultation may lack originality, but what      superficial screening, clinicians are
                                                        the study does provide is a measure of           reluctant to discuss healthy eating and
                                                        clinician management of a standardised           weight management with patients.11,12 It
                                                        consultation. Simulated consultations can        has been reported that offering support and
                                                        produce realistic stress physiological           setting follow-up for weight loss and
                                                        responses in clinicians and can, therefore,      healthy eating consultations is done
                                                        be realistic.19 The clinician-initiated          poorly.21 These points are mirrored within
                                                        material within the consultation is              this study.
                                                        comparable between consultations and,               Two trials have reported little effect in
Funding                                                 consequently, data analysis has focused on       cholesterol reduction as a result of dietary
The PRE-EMPT study was funded by the                    the clinicians’ talk.                            advice interventions.22,23 Uptake of healthy
National Prevention Research Initiative with               A patient with high cholesterol levels was    diets and reductions in cholesterol levels
support from the following organisations:               used in this scenario as a model for a           were more sustained when patients were
British Heart Foundation; Cancer Research               consultation in which healthy eating advice      aware of illnesses and more motivated to
UK; Chief Scientist Office, Scottish                    was needed. This was the pre-designed            change. These reports emphasise the
Government        Health      Directorate;              scenario, but offers a realistic scenario that   potential of focusing on the benefits of
Department of Health; Diabetes UK;                      occurs on a frequent basis in primary care.      change,24 and personalising risk and gain
Economic and Social Research Council;                   The patient in the scenario was overweight;      for individuals that may increase motivation
Health & Social Care Research &                         this may not necessarily be the case in          and sustain change. This study confirms
Development Office for Northern Ireland;                reality and highlights the importance of         that benefits of changes in diet are often not
Medical Research Council; Welsh Assembly                ascertaining patient-centred goals and           discussed in a way that patients
Government; and World Cancer Research                   short-term benefits that can result from         immediately relate to, thereby failing to
Fund (reference: NPRI, G0501283).                       behaviour change.                                capitalise on motivating factors for change.
                                                           The particular scenarios used could be        Although clinicians focus on the important
Ethical approval                                        criticised for using dissimilar patients,        long-term considerations and risk of
Multi-Centre Research Ethics Committee                  thereby reducing comparison potential.           coronary or cerebrovascular disease,
for Wales, reference: 07/MRE09/11.                      However, it is arguable that clinician           patients’ motivation, may be driven by more
Provenance                                              knowledge of smoking cessation or healthy        immediate benefits.
Freely submitted; externally peer reviewed.             eating needs to be robust enough to adapt           Clinician variability and lack of
                                                        to individuals’ personal circumstances; this     engagement in healthy eating and weight-
Competing interests                                     study demonstrates, overall, that there is       loss consultations are associated with
The authors have declared no competing                  less ability to do this in the healthy eating    clinicians’ varying attitudes, the stigma
         .
interests.                                              scenario than in the smoking one.                relating to the issue, perceived competency
Acknowledgements                                           The number of consultations used within       in this area, and the perception of efficacy of
                                                        the analysis is small and may limit the          the treatment that is available to the
The authors acknowledge the funders of the
                                                        breadth of thematic material available.          patient.11,12 This study suggests that these
PRE EMPT Trial, as well as the contribution
                                                        Each clinician had two consultations with        factors relate to a deficit in what clinicians
of the study clinicians and actors.
                                                        the actor and, given that no two                 are including within their consultation.
Discuss this article                                    consultations are identical, including both         Researchers have used techniques to
Contribute and read comments about                      was felt to be acceptable. The findings          enhance behaviour change in healthy eating
this article on the Discussion Forum:                   reported were consistently represented           consultations       with     only    marginal
http://www.rcgp.org.uk/bjgp-discuss                     across the consultations.                        success.21,25 Models conceived for smoking



e19 British Journal of General Practice, January 2012
cessation such as the Stages of Change           This lack of clarity over healthy eating
model and the American-based 5As model           discussions may partially explain primary
have had translational difficulties.21,25 and    care clinicians’ unsuccessful attempts to
only show small effects when used to             encourage behaviour change and requires
promote healthy eating. However, what this       attention if clinicians are going to make an
study indicates is that training clinicians in   improved contribution to reducing obesity
how to deliver information is advancing          and promoting healthy eating.
without fully exploring the lack of the             Comparing healthy eating consultations
knowledge and conceptualisation of the           with those on smoking cessation in terms of
problem. The two concerns, perhaps, need         what is discussed in relation to change
to be addressed in relation to each other in     suggests a need for improved clarity from
future research.                                 clinicians in general practice. Guidance on
                                                 how to change diets, together with
Implications for practice and research           personalising risks and benefits of change,
This conceptualisation has practical             are potential areas that should be focused
implications and can help develop ways in        on in order to secure improvement. The role
which clinicians can improve their ability to    of behaviour change counselling to improve
motivate patients and facilitate sustained       how we manage discussions regarding
improvements. Clinicians appeared less           healthy eating is exciting, but unlikely to
able to anticipate and discuss barriers to       succeed unless clinicians are clear about
dietary change than to smoking cessation.        what information needs to be discussed.




                                                 British Journal of General Practice, January 2012 e20
REFERENCES                                                                                 12.   Foster GD, Wadden TA, Makris AP, et al. Primary care physicians’ attitudes about
                                                                                                 obesity and its treatment. Obes Res 2003; 11(10): 1168–1177.
      McPherson K, Marsh T, Brown M. Modelling future trends in obesity and the
                                                                                                 Brown I, Stride C, Psarou A, et al. Management of obesity in primary care:
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      impact on health. London: Foresight, Government Office for Science, 2007.
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                                                                                                 nurses’ practices, beliefs and attitudes. J Adv Nur 2007; 59(4): 329–341.
2.    Scarborough P, Bhatnagar P, Wickramasinghe K, et al. Coronary heart disease
      statistics: British Heart Foundation health promotion research group. London:
                                                                                           14.   Kurtz S, Silverman J, Benson J, Draper J. Marrying content and process in
                                                                                                 clinical method teaching: enhancing the Calgary-Cambridge guides. Acad Med
      Department of Public Health, 2010.
                                                                                                 2003; 78(8): 802–809.
3.    Spanou C, Simpson SA, Hood K, et al. Preventing disease through opportunistic,
      rapid engagement by primary care teams using behaviour change                        15.   Rollnick S, Butler CC, McCambridge J, et al. Consultations about changing
      counselling(PRE-EMPT): protocol for a general practice-based cluster                       behaviour. BMJ 2005; 331(7522): 961–963.
      randomised trial. BMC Fam Pract 2010; 11: 69.                                        16.   Rubak S, Sandbæk A, Lauritzen T, Christensen B. Motivational interviewing: a
4.    Sim MG, Wain T, Khong E. Influencing behaviour change in general practice Part             systematic review and meta-analysis. Br J Gen Pract 2005; 55(513): 305–312.
      1-brief intervention and motivational interviewing. Aust Fam Physician 2009;         17.   Rollnick S, Kinnersley P, Butler C. Context bound communication skills training:
      38(11): 885–888.                                                                           development of a new method. Med Educ 2002; 36(4): 377–383.
5.    Hippisley-Cox J, Fenty J, Heaps M. Trends in consultation rates in general           18.   Braun V, Clarke V. Using thematic analysis in psychology. Qual Res Psychol
      practice 1995 to 2006: analysis of the QRESEARCH database. Final report to the             2006; 3(2): 77–101.
      Information Centre for Health and Social Care and Department of Health.
                                                                                           19.   Brown R, Dunn S, Byrnes K, et al. Doctors' stress responses and poor
                                                                                                 communication performance in simulated bad-news consultations. Acad Med
      London: The Information Centre, 2007.
6.    Stafford RS, Farhat JH, Misra B, Schoenfeld DA. National patterns of physician             2009; 84(11): 1595–1602.
      activities related to obesity management. Arch Fam Med 2000; 9(7): 631.
                                                                                           20.   Fei G, Jiang X, Gui-lian W, et al. Community-wide survey of physicians’
7.    Brunner E, Rees K, Ward K, et al. Dietary advice for reducing cardiovascular risk.         knowledge of cholesterol management. Chin Med J (Engl) 2010; 123(7):
      Cochrane Database Syst Rev 2007; (4): CD002128.                                            884–889.
8.    Wood F, Robling M, Prout H, et al. A question of balance: a qualitative study of     21.   Alexander SC, Cox ME, Turer CLB, et al. Do the five A's work when physicians
      mothers' interpretations of dietary recommendations. Ann Fam Med 2010; 8(1):
                                                                                                 counsel about weight loss? Fam Med 2011; 43(3): 179–184.
      51.
                                                                                           22.   John J, Ziebland S, Yudkin P, et al. Effects of fruit and vegetable consumption on
9.    Dibsdall LA, Lambert N, Frewer LJ. Using interpretative phenomenology to
                                                                                                 plasma antioxidant concentrations and blood pressure: a randomised controlled
                                                                                                 trial. Lancet 2002; 359(9322): 1969–1974.
      understand the food-related experiences and beliefs of a select group of low-
      income UK women. J Nutr Educ Behav 2002; 34(6): 298–309.
                                                                                                 Stevens VJ, Glasgow RE, Toobert DJ, et al. One-year results from a brief,
      Andajani-Sutjahjo S, Ball K, Warren N, et al. Perceived personal, social and
                                                                                           23.
10.
                                                                                                 computer-assisted intervention to decrease consumption of fat and increase
                                                                                                 consumption of fruits and vegetables. Prev Med 2003; 36(5): 594–600.
      environmental barriers to weight maintenance among young women: a
      community survey. Int J Behav Nutr Phys Act 2004; 1(1): 15.
11.   Ampt AJ, Amoroso C, Harris MF, et al. Attitudes, norms and controls influencing      24.   Kelly C, Stanner S. Diet and cardiovascular disease in the UK: are the messages
      lifestyle risk factor management in general practice. BMC Fam Pract 2009;                  getting across? Proc Nutr Soc 2003; 62(3): 583–589.
      10(1): 59.                                                                           25.   Shepherd R. Resistance to changes in diet. Proc Nut Soc 2002; 61(02): 267–272.




e21 British Journal of General Practice, January 2012

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Estadistica4

  • 1. Research Counselling patients about behaviour change: the challenge of talking about diet Katie Phillips, Fiona Wood, Clio Spanou, Paul Kinnersley, Sharon A Simpson, Christopher C Butler on behalf of the PRE-EMPT Team Abstract INTRODUCTION benefits with small effects on cholesterol Rising levels of obesity are of major concern levels and other outcomes.7 This uncertain in the UK.1 Levels of obesity in adults have evidence base is further complicated by the risen to over 25% of men and 28% of women misinterpretation of public-health in England.2 Although there was a general messages8 and the complex interaction reduction in cholesterol levels between 1994 between food beliefs, attitudes towards Background and 2008,2 there has been little reduction in healthy eating, and associated saturated fat intake (which is still, typically, behaviours.9,10 Furthermore, there is above recommended levels2) and only a variability in clinicians’ confidence in raising As obesity levels increase, opportunistic small increase in daily fruit and vegetable and providing adequate information.11-13 behaviour change counselling from primary portions.2 Rising levels of obesity impact on A useful structure to follow when care clinicians in consultations about healthy morbidity and mortality, particularly in considering providing patients with eating is ever more important. However, little is Aim known about the approaches clinicians take relation to cardiovascular disease; information is to think about what is said to with patients. consequently, health promotion and patients (the content) and then how this behaviour change consultations are information is provided; this is called the To describe the content of simulated increasingly important. process of information provision.14 To consultations on healthy eating in primary care, Clinicians in primary care are well placed improve how health professionals provide Design and setting and compare this with the content of smoking to provide opportunistic and cost-effective advice, researchers have adapted behaviour cessation consultations. behaviour counselling about healthy eating change techniques for healthy eating and weight reduction.3,4 Patients consult counselling, derived from motivational Qualitative study of 23 audiotaped simulated their GP on average 5.5 times a year5 and, if interviewing.3,15 Successful use of this healthy eating and smoking cessation clinicians do not engage in health technique regarding reducing alcohol intake consultations between an actor and primary care clinicians (GPs and nurses) within a promotion there is the risk that patients and quitting smoking suggests this Method randomised controlled trial looking at assume there are no concerns.6 Smoking approach could be used for dietary behaviour change counselling. levels have dropped in the UK over the last concerns.16 However, how information is decade, whereas obesity rates have risen;2 provided is unlikely to lead to significant Consultations were audiotaped and transcribed talking about healthy diets, physical activity, change if there is a lack of clarity regarding verbatim, then analysed inductively using and other factors relating to obesity are, what dietary changes to recommend and thematic analysis. A thematic framework was therefore, a pressing challenge. implement. developed by all authors and applied to the data. The content of healthy eating Implementing dietary changes to reduce The PRE-EMPT (Preventing disease Results consultations was contrasted with that given for weight and cholesterol is challenging. through opportunistic, Rapid Engagement smoking cessation. Studies have explored individual factors, by Primary care Teams using behaviour such as increasing one’s intake of fruit and change counselling) study designed an There was a lack of consistency and clarity vegetables and reducing saturated fats, salt, intervention using behaviour change when clinicians discussed healthy eating and sugar; most reports show limited counselling derived from motivational compared with smoking; in smoking cessation consultations, the content was clearer to both the clinician and patient. There was a lack of specificity about what dietary changes should be made, how changes could be achieved, and how progress could be monitored. Barriers to change were addressed in more depth within Conclusion the smoking cessation consultations than within the healthy eating encounters. K Phillips, MRCGP, associate academic fellow; Public Health, Neuadd Meirionydd, University At present, dietary counselling by clinicians in F Wood, PhD, lecturer; P Kinnersley, MD FRCGP, Hospital of Wales, Heath Park, Cardiff, CF14 4XW. primary care does not typically contain professor, Institute of Primary Care and Public E-mail: phillipsk15@cardiff.ac.uk consistent, clear suggestions for specific Health; SA Simpson, PhD, senior research fellow; Submitted: 23 August 2011; Editor’s response: change, how these could be achieved, and how CC Butler, MD FRCGP, professor and director of 11 October 2011; final acceptance: progress would be monitored. This may Institute of Primary Care and Public Health, Keywords contribute to limited uptake and efficacy of 9 November 2011. dietary counselling in primary care. Cardiff University, Cardiff. C Spanou, PhD, senior ©British Journal of General Practice lecturer, Psychology and Mental Health, This is the full-length article (published online Staffordshire University, Stoke-on-Trent. 27 Dec 2011) of an abridged version published in communication, behaviour change counselling; Address for correspondence commnication; healthy eating; primary care. print. Cite this article as: Br J Gen Pract 2012; Katie Phillips, Cardiff University, Primary Care and DOI: 10.3399/bjgp12X616328 e13 British Journal of General Practice, January 2012
  • 2. How this fits in complemented by a further seminar on skills and strategies. To complete the training, the clinicians in the intervention group undertook an audiotaped consultation with an actor. Six months later, a further simulated consultation occurred for clinicians in the intervention arm, Obesity is a growing problem and clinicians enabling feedback on their use of behaviour need to discuss healthy eating with change counselling. patients as effectively as possible. This study shows that, in contrast with smoking Clinicians in the intervention group were cessation consultations, clinicians lack asked to choose one of the four behaviours clarity and consistency in the advice they to discuss during the simulated training give patients about dietary change. consultations. Four scenarios had been Stressing the shorter-term, more developed3 and different actors played each immediate benefits of dietary change, and scenario. This consultation was undertaken the close monitoring of change seem to be at clinicians’ surgeries during a normal particularly important. interviewing for use by clinicians. The clinic session and audiotaped and primary aim was to examine the efficacy of transcribed verbatim.17 using such counselling during The purpose of the research study consultations by reporting the proportion of reported here was to test the content of patients making changes in one or more of what was discussed in smoking cessation four behaviours: smoking, alcohol intake, consultations compared with that discussed eating, and exercise.3 in the healthy eating consultations. Eleven Although the emphasis of the PRE-EMPT transcripts were available for the scenario trial was on how practitioners advised of a patient who had a raised cholesterol patients through recordings of simulated level and was overweight, with the consultations by clinicians, it also provided counselling focus to be on healthy eating. an opportunity to study what advice was Twelve transcripts were available for the given. This article reports on an analysis of scenario of a young woman who was audiotaped consultations between pregnant and continuing to smoke. simulated patients, and GPs and nurses, which enable a contrast between the Analysis of simulated consultations content of smoking cessation and healthy The audiotaped simulated training eating consultations to be made. consultations were transcribed and anonymised by a researcher not further METHOD involved in this study. Data analysis followed The PRE-EMPT study a thematic approach.18 After initial The method of this cluster randomised inspection, a thematic framework was controlled trial has been reported developed by one of the researchers; this elsewhere.3 Twenty-nine general practices was discussed and modified by the in Wales were recruited and randomised to research team. Five main thematic usual care or to the intervention arm; one categories emerged: doctor and one nurse from each practice participated. The intervention involved • what change would be beneficial; clinician training in behaviour change • how to change; counselling using a blended learning • how change would be demonstrated and programme. The main trial focused on four monitored; risk behaviours: smoking, excess alcohol • what the benefits of change would be; intake, low physical activity levels, and and unhealthy diets. After training in behaviour change counselling for the intervention • barriers to change. group, each practice in both arms of the trial recruited up to 40 patients; primary The data were then coded according to outcomes were patients’ self-reporting the framework. A second researcher behaviour change at 3 months. double-coded a third of the transcripts to check levels of agreement. Simulated consultation generated from Both the initial and 6-month simulated the intervention training consultations were included in the analysis. The blended training for the main trial It was decided that data analysis would not included a seminar at the practice followed match consultations for each clinician in by an e-learning programme. This was instances when the scenario was repeated. British Journal of General Practice, January 2012 e14
  • 3. Data analysis focused on clinician talk P: I mean it’s how it’s [food] cooked I relating to change within the five thematic suppose, it’s all greasy stuff and … I suppose categories. The actors are referred to as that’s a big factor in it [improving diet] if patients within this study because the that’s the case with cholesterol. But I just intention was that they should be as similar don’t know how to address that really … as possible to real patients. C: Well, really, as I said, if we were focusing on the dietary sort of things, it’s, as I said, to RESULTS be aware of what cholesterol is, what foods Exemplary data extracts from the simulated contain the cholesterol and just try and consultations are used to illustrate key address it from that point of view really. themes. There was no notable difference in (Healthy eating 7) content between consultations in the first phase of the study and those repeated after Although some clinicians discussed only 6 months. diet, others mentioned changes in diet Smoking cessation consultations took a within a context of more general lifestyle mean time of 7.9 minutes to conduct during changes, such as increasing exercise: a routine surgery (range: 5.4–9.4 minutes). Consultations about healthy eating were, C: Um, and then you can have a think as typically, longer and took a mean time of well about, um, you know, areas in your — 12.2 minutes (range: 6.2–21.4 minutes). you know diet and exercise is very much linked and perhaps we can make another What to change appointment for you to come back in and Discussing what to change within the have a chat about exercise. smoking cessation consultations provoked (Healthy eating 4) a universal agreement that stopping smoking completely was the ideal goal: A few clinicians also addressed weight as a factor that would be influenced by both Clinician (C): So you’re keen to cut down dietary changes and increasing exercise, and, ideally, stop? and as important factor in reducing the risk Patient (P): Ideally, yeah. of cardiovascular disease. (Smoking 4) How to change For the healthy eating consultation there Unsurprisingly, given that what to change was less agreement between clinicians was clear, many of the smoking cessation regarding what to change; some offered no consultations focused on how to achieve the specific advice on what to change in the diet, desired target of stopping smoking. In most focusing more on an assumption of the consultations, in line with the e-learning patient’s prior knowledge of what programme, discussion included eliciting constituted healthy eating: how confident the patient was about stopping smoking, and advice was given regarding C: I suppose what I would say is that most setting targets and dates. Previous people consume a bit more bad diets than experiences with smoking cessation were what they think they do, and I bet that if I got discussed and individual problems you to write a list of things you thought were addressed. The emphasis was on individual bad on one sheet of paper and [a] list [of] preferences to make it work for the patient. what you thought were good on another Most clinicians challenged personal and sheet you wouldn’t be far off the mark. It’s social perpetuating factors. Therefore, about how you incorporate that into your discussion on how to change was detailed daily routine … and consistent. Discussion on how to quit (Healthy eating 11) was patient centred in the majority of consultations and reflected a complex Other clinicians concentrated on reducing behaviour, of which the patient was clearly fats in a diet or increasing fruit and vegetable aware: intake, and a few consultations took the approach of advocating balanced diets with a C: What have you done to try and cut down discussion of which foods to increase or so far? What kind of things have you avoid. There was little similarity between managed to do? clinicians in what was recommended, P: Just breaking the routine sometimes, you compared with the consultations on know, when I feel like one [a cigarette] it’s smoking cessation, and advice on what to just willpower isn’t it, you know? That’s why change was often unclear or superficial: I haven’t managed to cut it out totally e15 British Journal of General Practice, January 2012
  • 4. because I haven’t found that willpower The example above shows that the enough ... clinician is trying not to direct, but rather to C: So I wonder if, whether we can have a engage, the patient in addressing lifestyle think of some other ways that we can help issues and guide them through the you try and stop completely. process of initiating change. This is (Smoking 3) consistent with the behaviour change counselling training received on how to Medication and advice regarding cravings discuss the topic, but the narrow focus on were discussed, although smoking cheese illustrates that what is being cessation services were not always offered. discussed is limited for both patient and Some clinicians provided written clinician. information to the patient. Dietary advice was often supported by The healthy eating consultations also written information sheets, which the included information on how to change, but patient could take home. this was more variable and delivered in a Advice on how to increase exercise was variety of ways. Clinicians advised eating in offered during two consultations using moderation, eating a balanced diet, having divergent approaches. One clinician offered smaller portions, or being organised and advice on how to increase opportunities planning meals in advance. Some clinicians within an existing lifestyle, while the other referred the patient to a dietician or practice recommended an average quantity of nurse for specific food information. It was exercise that should have an impact on the notable that, in contrast with the smoking patient’s health each week. cessation consultations, in which patients were encouraged to find their own How change is demonstrated and solutions, in the healthy eating monitored consultations the clinicians were quick to In the smoking cessation consultations come up with solutions for patients: clinicians offered options for regular review, which was either arranged fortnightly P: But it’s like you say, I’ve got to find the (especially if starting medication) or as healthy alternatives really, haven’t I? required and to be determined by the C: Yeah and, um, if you can’t take it [your patient. Goals were left to the patient, but lunch] with you, I mean you could probably the message of setting a target of cutting take some fruit with you, if you’re worried down, with an endpoint of stopping, was about it, you know, going off, if you’re out clearly communicated in all the smoking and about all day. cessation consultations: P: Yeah. C: And you can buy those little cool bags C: So, what would be your … what’s your can’t you with, um, the little coolers to put in, next goal? What’s your next plan? to help keep the food cooler if you’re taking P: Well, I’m on about, I think I’m smoking sandwiches or salads, um, so I think, you about 10 a day, so … I reckon I’d cut down by know, to start with that, you know, that’s ... about half anyway … I mean, like I say, I see how you go. would like to stop altogether … (Healthy eating 10) (Smoking 4) Some clinicians focused on increasing Most clinicians felt that reviewing dietary the intake of fruit, vegetables, and fibre; changes with a follow-up consultation was others included more specific advice on important; repeating cholesterol tests was foods within the ‘bad’ and ‘good’ categories: the main focus for monitoring. The timing of repeating this test, however, ranged from P: I do have a lot of margarine but I do eat between 1 month and 6 months, with no quite a lot of cheese because I like cheese. formal follow-up planned for the interim C: OK, right. So if you were to sort of cut period. The wide range of time given by down on, obviously cheese is quite full of … various clinicians for follow-up depended on quite a lot of fat. the interim specified for repeating P: Yeah, yeah. cholesterol testing and reflected an C: So how would you feel about maybe uncertainty and lack of clarity on how to cutting down on the cheese? further manage the case: P: Yeah, yeah I could do that … um, what, would it be advisable to put something in its P: So when would be the best time to have place instead of it? another check? (Healthy eating 9) C: I think if, what we tend to do is to give you British Journal of General Practice, January 2012 e16
  • 5. 3 months, um, to maybe take this home, or socially, clinicians took these: have a look at your diet and the drinking, um, just look at small changes, reasonable P: Perhaps my mum should think about it changes that ... I mean you might like to as well. chat with your wife, talk them through, C: Yeah, yeah, yeah. I mean if mum, could something reasonable, um, and then maybe give up as well, then you will be doing it we can re-do your cholesterol in about together. 3 months’ time? (Smoking 8) (Healthy eating 4) Within the healthy eating there was less A few clinicians, however, suggested emphasis on the benefits of change for the weight loss as a means of monitoring individual. Clinicians focused on the change, proposing monthly reweighing at importance of preventing heart disease and the surgery as a way of maintaining stroke generally, but often without clear motivation and demonstrating change: reference to individual risk profiles for that particular patient. C: The other incentive I try to make is, if The second point noted with all clinicians people want to lose weight if they want to was that, although major longer-term come and just weigh once a month. benefits for reducing cholesterol levels and P: Oh right. eating healthier diets were discussed, C: To see if they are sticking to their diet and shorter-term gains were not used as an to see if that’s any help because, obviously, incentive. In the smoking interactions, the weight loss will help as well. changes in smells and finances were strong (Healthy eating 3) immediate benefits with the goal of a longer-term healthy pregnancy, baby, and Benefits of change better health in the future. There was no The benefits of stopping smoking were apparent parallel discussion for the healthy discussed in terms of benefits to the patient eating consultations: and her pregnancy and baby. All clinicians discussed antenatal risks associated with P: OK. I mean how dangerous is it? I mean smoking, focusing on growth restriction and I, I — it just worries me when I hear about underweight babies at delivery. Childhood things. asthma was addressed in most C: Yeah, of course, yeah. It’s not detrimental consultations, which was an opportunity for in that it’s life threatening right now, it’s clinicians to express the importance of usually ... cholesterol builds up in your continued cessation after pregnancy. In this arteries over a long period of time, so, you scenario, the patient reported being aware know for somebody your age, you know, we of risks to her health from smoking; in are looking sort of 10, 15 years, you know, some consultations, however, the down the line. cardiovascular risks were reiterated and the P: Yeah. benefit of smoking cessation quantified. C: Some possible damage to the coronary Financial benefits and the benefits of arteries. reducing stigma associated with smoking P: Right. were also raised: C: So, you know, every small step you take right now will definitely help to, you know, C: What sort of negatives, would you say, sort that problem out and get it [cholesterol could you see with your smoking? Is there level] lower a bit. anything in particular you dislike about your (Healthy eating 5) smoking? P: I don’t like, well, obviously, I don’t like the The simulated patient presented to the fact that I’m pregnant now and I’m still study with a family history of high doing it and it can harm my baby, so that’s cholesterol and cardiovascular disease; the biggest thing, but I also don’t like the however, the importance to the patient of fact that I smell to other people. I’m modifying this risk behaviour was often not constantly chewing mints and all of that delivered: because I don’t like, I hate that, you know, the smell of it. C: OK. Um, how do you feel about the fact (Smoking 1) that your father has got high cholesterol and the implications that it might have on If opportunities arose to promote you? smoking cessation among others at home P: Um ... e17 British Journal of General Practice, January 2012
  • 6. C: Long term, I mean now. negatively affected patients’ confidence in P: I haven’t really thought about it, um ... I their ability to successfully initiate any new mean he hasn’t had any problems. changes. Whereas the clinicians appeared C: Hasn’t he, no? to anticipate barriers to smoking cessation, P: No, but [it’s] only initially that he has been in the healthy eating consultations they used told he has high cholesterol. fewer opportunities to discuss (Healthy eating 5) accommodating change: Those clinicians who discussed exercise C: I mean, obviously, you’ve got a lot going within the consultation mentioned both the on at the moment, you’ve got two jobs and, short- and long-term benefits of increasing you know, busy active life at the moment so, exercise. This had more similarities with maybe if things calm down in a few months discussions that took place in the smoking we can, you know, you can come back and cessation consultations than the healthy we can go through things again at a later eating ones. date and, you know, if you’re ready then to make some changes to look at your diet and Barriers to change lifestyle and we can, you know, sort of make The smoking cessation consultations some, put some plans in action for you. provoked discussion from both clinicians (Healthy eating 5) and patients regarding the problems associated with quitting. These included DISCUSSION physical addiction, and fears of cravings and Summary weight gain on stopping. Positive aspects of This qualitative analysis identifies particular, smoking were raised by both clinicians and complex challenges of discussing healthy patients, including enjoyment, relaxation, eating compared with smoking cessation in and the fact that it is often sociable and a primary care consultations. This could explain the longer consultations recorded part of routine and habit. Clinicians for healthy eating interactions. demonstrated an ability to address these Although all clinicians were trained to barriers, drawing solutions from the patient improve how behaviour change is discussed in line with behaviour change counselling: with patients, there were clear differences P: I do enjoy smoking. regarding what was discussed. In the C: Is it a social thing? smoking cessation consultations, the P: It is a social thing. Most of my friends clinician and service user were both clear on: smoke. Um, my mum smokes and I live with • what to change; my mum. C: Right … Well that’s quite difficult then. • how to change and monitor this; P: So yeah, so it’s kind of like, you know, it’s • what the barriers were; and in the house so it’s not really when I go out • the benefits of change. with my friends, it’s in the house as well, my mum smokes. Um, so that’s it really, they There was less consistency and clarity in are then negatives because I do enjoy it and, consultations regarding healthy eating. as I say, my friends and stuff. So it is quite a Individual clinicians focused on different social thing. elements of dietary change and gave C: Do you think it would affect your idiosyncratic advice on how change could be relationship with your family and your achieved, thereby directing, rather than friends if you give up? Is that something guiding, patients. that’s in your mind? Monitoring was not clearly planned in the P: I would, I suppose. Maybe it wouldn’t healthy eating consultations. Benefits of affect it … healthy eating were presented for longer- (Smoking 2) term health gains, in all but one consultation, without reference to benefits The healthy eating consultations also that could encourage the patient in the raised discussions regarding barriers to shorter term, such as weight loss if the change. The time involved with planning patient were overweight. meals, shopping for fresh food, and in food Clinicians appeared less able to preparation was perceived as an extra task anticipate and discuss barriers to dietary within an already full lifestyle and, therefore, change than to smoking cessation. difficult to maintain. Access to fresh, healthy food was also discussed. Previous diets not Strengths and limitations maintained were seen as experiences that This study is limited by the use of simulated British Journal of General Practice, January 2012 e18
  • 7. consultations. However, the simulated Comparison with existing literature patients did consult during routine clinical Clinicians in primary care have sessions and had no ‘out-of-role’ acknowledged that smoking cessation interaction with the clinicians, which adds consultations are straightforward, whereas considerable authenticity to the process. there is more variability in the Feedback confirmed that the consultations conceptualisation of those related to were accepted as authentic by the healthy eating.11 They have been identified clinicians within the study. These clinicians as differing consultations — success for may already have had an interest in smoking is measured as an absolute behaviour change, be research minded (smoking cessation), but success for and, thus, atypical of primary care healthy eating traverses along a clinicians; in addition, they had all continuum, measured by various factors undergone training in behaviour change (such as weight loss11 and reduced counselling. The topic was chosen by the cholesterol level). The current study is in clinician and may have been a perceived agreement with others that suggest a need area of strength, leading to improved for clinicians to improve their knowledge20 performance in the consultation; and more detailed assessments of patients’ conversely it may also have been a weaker eating habits and perceptions of food and area in which they hoped to improve. health.8 The patient-generated content of the Current literature reports that, beyond consultation may lack originality, but what superficial screening, clinicians are the study does provide is a measure of reluctant to discuss healthy eating and clinician management of a standardised weight management with patients.11,12 It consultation. Simulated consultations can has been reported that offering support and produce realistic stress physiological setting follow-up for weight loss and responses in clinicians and can, therefore, healthy eating consultations is done be realistic.19 The clinician-initiated poorly.21 These points are mirrored within material within the consultation is this study. comparable between consultations and, Two trials have reported little effect in Funding consequently, data analysis has focused on cholesterol reduction as a result of dietary The PRE-EMPT study was funded by the the clinicians’ talk. advice interventions.22,23 Uptake of healthy National Prevention Research Initiative with A patient with high cholesterol levels was diets and reductions in cholesterol levels support from the following organisations: used in this scenario as a model for a were more sustained when patients were British Heart Foundation; Cancer Research consultation in which healthy eating advice aware of illnesses and more motivated to UK; Chief Scientist Office, Scottish was needed. This was the pre-designed change. These reports emphasise the Government Health Directorate; scenario, but offers a realistic scenario that potential of focusing on the benefits of Department of Health; Diabetes UK; occurs on a frequent basis in primary care. change,24 and personalising risk and gain Economic and Social Research Council; The patient in the scenario was overweight; for individuals that may increase motivation Health & Social Care Research & this may not necessarily be the case in and sustain change. This study confirms Development Office for Northern Ireland; reality and highlights the importance of that benefits of changes in diet are often not Medical Research Council; Welsh Assembly ascertaining patient-centred goals and discussed in a way that patients Government; and World Cancer Research short-term benefits that can result from immediately relate to, thereby failing to Fund (reference: NPRI, G0501283). behaviour change. capitalise on motivating factors for change. The particular scenarios used could be Although clinicians focus on the important Ethical approval criticised for using dissimilar patients, long-term considerations and risk of Multi-Centre Research Ethics Committee thereby reducing comparison potential. coronary or cerebrovascular disease, for Wales, reference: 07/MRE09/11. However, it is arguable that clinician patients’ motivation, may be driven by more Provenance knowledge of smoking cessation or healthy immediate benefits. Freely submitted; externally peer reviewed. eating needs to be robust enough to adapt Clinician variability and lack of to individuals’ personal circumstances; this engagement in healthy eating and weight- Competing interests study demonstrates, overall, that there is loss consultations are associated with The authors have declared no competing less ability to do this in the healthy eating clinicians’ varying attitudes, the stigma . interests. scenario than in the smoking one. relating to the issue, perceived competency Acknowledgements The number of consultations used within in this area, and the perception of efficacy of the analysis is small and may limit the the treatment that is available to the The authors acknowledge the funders of the breadth of thematic material available. patient.11,12 This study suggests that these PRE EMPT Trial, as well as the contribution Each clinician had two consultations with factors relate to a deficit in what clinicians of the study clinicians and actors. the actor and, given that no two are including within their consultation. Discuss this article consultations are identical, including both Researchers have used techniques to Contribute and read comments about was felt to be acceptable. The findings enhance behaviour change in healthy eating this article on the Discussion Forum: reported were consistently represented consultations with only marginal http://www.rcgp.org.uk/bjgp-discuss across the consultations. success.21,25 Models conceived for smoking e19 British Journal of General Practice, January 2012
  • 8. cessation such as the Stages of Change This lack of clarity over healthy eating model and the American-based 5As model discussions may partially explain primary have had translational difficulties.21,25 and care clinicians’ unsuccessful attempts to only show small effects when used to encourage behaviour change and requires promote healthy eating. However, what this attention if clinicians are going to make an study indicates is that training clinicians in improved contribution to reducing obesity how to deliver information is advancing and promoting healthy eating. without fully exploring the lack of the Comparing healthy eating consultations knowledge and conceptualisation of the with those on smoking cessation in terms of problem. The two concerns, perhaps, need what is discussed in relation to change to be addressed in relation to each other in suggests a need for improved clarity from future research. clinicians in general practice. Guidance on how to change diets, together with Implications for practice and research personalising risks and benefits of change, This conceptualisation has practical are potential areas that should be focused implications and can help develop ways in on in order to secure improvement. The role which clinicians can improve their ability to of behaviour change counselling to improve motivate patients and facilitate sustained how we manage discussions regarding improvements. Clinicians appeared less healthy eating is exciting, but unlikely to able to anticipate and discuss barriers to succeed unless clinicians are clear about dietary change than to smoking cessation. what information needs to be discussed. British Journal of General Practice, January 2012 e20
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