a description of M2 communications & marketing,a consultancy studio with over 20 years of experience in travel & tourism

2. is the consultancy studio of Marco Ferrari, a
communications and marketing professional with over
twenty years of international experience in hospitality,
travel & tourism.

3. … speaks fluently 4 languages
Marco Ferrari and has matured a vast
experience in managing
international networks in over 20
year of experience in the
hospitality business with
companies such as Hilton
International, CIGA, ITT Sheraton
and Starwood.
In his most recent corporate
assignment he was Vice President
External Communication in
Europe, Africa and Middle East
with Starwood Hotels & Resorts
with responsibilities in 20 Countries
and managing a network of over
100 local professionals.

4. M2 operates directly on the market or through a network of
operative partners specialized in different marketing
disciplines and communications agencies in major
international markets.
market
customer M2
agencies
partners

5. operative Ad Hoc Hotel
partners events
Photography
network photography
Dapalab
multimedia strategies
Intercontinental
Travel
MICE & events
Executive Search
International
executive recruitment Propaganda
product placement
eXperience Synergy
CRM & data marketing
sales & marketing
network
Il Sole 24 Ore
training Studio Luviè
creative services
HVS The Family
USA sales & marketing
audiovisual productions
Horwath THLC International
financial advisory e-recruitment

6. operative
agencies
network
A&G Ikone
Milan France
Alicia Romay Pachtman
Spain Communications
USA (East Coast)
Bell Pottinger Int.l
international network Eleni
Paraskevopoulu
Greece
Birgit Abate-Daga
Germany, Switzerland &
Austria Maha Saad
Egypt & UAE
BMC
USA (West Coast) Magdalena Salinas
Portugal
NyLon
UK & Ireland

7. Communications Training
•strategy & planning •communications
•International •marketing
communications (Europe, USA and •management
Middle East)
•media training
•press office •leadership
•crisis communication
•online communication
Marketing
•Branding
•Partnerships
•events marketing
•editorial productions
•video productions
•product placement

8. past
customers:
BRAND Azienda Agricola San Pasta Amato
Felice
Siena
Provincia di
Reggio Emilia
Bell Pottinger
International
Propaganda Italia
Pyoor World
FIPE Confcommercio
Gruppo L’Espresso RAI Corporation
Wine Guide 2011-2012
the brands Rimini Fiera
showing this icon SIA Guest
have an active
Gruppo L’Espresso
Hotel Guide 2011
consultancy
activity with M2

9. Baglioni Hotels ITT Sheraton
past corporate corporate - Europe
customers:
Borgo San Felice Move Hotel
TURISMO Siena Mogliano Veneto
Cavalieri Hilton Palace Hotel
Rome Bari
CIGA Hotels Regina Hotel
corporate Baglioni
Rome
Courmaison Romeo
Courmayeur
Naples
D Hotels
corporate Sofitel
the hotels corporate
showing this icon
have an active The Hassler
consultancy Rome Sofitel Rome Villa
activity with M2 Borghese
Hotel Faloria Rome
Cortina d’Ampezzo
Starwood Hotels &
Hotel della Regina Resorts
Isabella corporate - Europe, Africa
Ischia & Middle East

11. we have developed innovative tools like
ItalianConnections.net
the first Italian professional social network on travel & tourism, with almost 5,000 members from 24
Countries

12. And aggregative tools
•blog,
•social network,
•forum
•newsletter
allowing even to small size
companies (like 94% of Italian
hotels) to communicate
effectively and consistently
with potential costumers on
the international markets

13. Marco Ferrari
http://emmetwo.wordpress.com/
marco@emme2.net