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Portfolio of services
                and tools

         Mariano Blaya

    Espiti Social Media
WebsitesDuesseldorf.de
Management of Digital Identity

Digital Identity: Online perception
of yours and your brand
Management: presence on social
networks, explicit, coordinated, el-
egant


                                       Brand
                                       Professional
                                       Artist
Development of Online Communities


Online community: a number of accounts shar-
ing some interests and somehow linked
Development: scoping, acquisition, refinement,
maintenance.


Engagement
Sharing
Mutual interest
Event coverage on Social Media


Event happens offline + online
#thisawesomeevent
Potential online community
Action before, during and after the event
Virtual CM

➔Contact targeted audience
➔Publish news channel

➔Publish featured content

➔Engage with audience




Get traffic for blog, fresh and old posts.
Twittcorder.com

Storing, organizing and   ➔Community analysis
                          ➔Popular news
analysing twitter
                          ➔Related topics
streams.
                          ➔Find opinion leaders
SocialCoffer.com

Keeping a watch on so-   ➔Marketing analysis
cial networks            ➔Digital Footprint follow

                         ➔Bring up influencers

                         ➔Long term search
Restaurants     Online stores   Shops




Professionals   Real Estate      Companies
Online Shop
  Online shop
Restaurant
 Restaurant
Technical skills

➔AdWords                  ➔Ushahidi - ShiftRiver
➔AdSense                  ➔Elgg

➔Analytics                ➔Wordpress: multisite,

➔SEO                        plugins and themes
➔Social networks integ-   ➔PHP

  ration and API
➔RSS feeds tools

➔Autoblogging

➔Social CRM
Collaboration opportunities for
         a Marketing or PR agency
Combine services,     Resell services with
agency may focus more own brand.
on the content.
Let us
        talk


         @espitism
                                 Facebook.com/EspitiSM
        @websitesddorf




      mblaya@espiti.com
mblaya@websitesduesseldorf.com   http://espiti.com
                                 http://websitesdusseldorf.de

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Espiti SM + Websites Duesseldorf portfolio

  • 1. Portfolio of services and tools Mariano Blaya Espiti Social Media WebsitesDuesseldorf.de
  • 2. Management of Digital Identity Digital Identity: Online perception of yours and your brand Management: presence on social networks, explicit, coordinated, el- egant Brand Professional Artist
  • 3. Development of Online Communities Online community: a number of accounts shar- ing some interests and somehow linked Development: scoping, acquisition, refinement, maintenance. Engagement Sharing Mutual interest
  • 4. Event coverage on Social Media Event happens offline + online #thisawesomeevent Potential online community Action before, during and after the event
  • 5. Virtual CM ➔Contact targeted audience ➔Publish news channel ➔Publish featured content ➔Engage with audience Get traffic for blog, fresh and old posts.
  • 6. Twittcorder.com Storing, organizing and ➔Community analysis ➔Popular news analysing twitter ➔Related topics streams. ➔Find opinion leaders
  • 7. SocialCoffer.com Keeping a watch on so- ➔Marketing analysis cial networks ➔Digital Footprint follow ➔Bring up influencers ➔Long term search
  • 8. Restaurants Online stores Shops Professionals Real Estate Companies
  • 9. Online Shop Online shop
  • 10.
  • 11.
  • 12.
  • 13.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19. Technical skills ➔AdWords ➔Ushahidi - ShiftRiver ➔AdSense ➔Elgg ➔Analytics ➔Wordpress: multisite, ➔SEO plugins and themes ➔Social networks integ- ➔PHP ration and API ➔RSS feeds tools ➔Autoblogging ➔Social CRM
  • 20. Collaboration opportunities for a Marketing or PR agency Combine services, Resell services with agency may focus more own brand. on the content.
  • 21. Let us talk @espitism Facebook.com/EspitiSM @websitesddorf mblaya@espiti.com mblaya@websitesduesseldorf.com http://espiti.com http://websitesdusseldorf.de