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3 Keywords For Mobile 09. 12. mobizen
Mobile Tsunami Is Coming. Are You Ready For This?
Do You Think It’s Still Small Market?
4.6 Billion Mobile Phone For 66.7% Of Earth
Over A Third Of iPhone Users Carry A Second Phone.
You Must Ride Mobile Wave, Now.
I Will Give You 3 Keywords.
This Is The First Word.
Smart Phone Feature Phone What Is Different?
Global Phone Shipments Smart Phone(28%) Feature Phone(72%)
High-End Handsets & Laptops Can Multiply Traffic 30 450 - Source : Cisco, 2009
Mobile Traffic 59% Feature Phone Smart Phone 54% 52% 48% 51% 49% 48% 52% 46% 41% 08.3Q   08.4Q   09.1Q   09.2Q   09.3Q
Smart Phone M/S By Vendor - Source : Canalys Estimates, 09. 3Q
Smart Phone M/S By OS - Source : Cisco, 2009
iPhone Is A Big Winner.
Why Apple Does  Make A Success?
First Reason.
Good H/W Easy Of Use One - Large Screen PC-Like Web Browsing
They Make New Echo System.
Telecom Guy He Is My Brother Of Girlfriend Of Uncle’s Neighbor.
Apple Changed The Game Rule.
Open Market. This Is The Second Word.
100,000 Apps 2,000,000,000 Downloads $ 150 M For Year.
Korean Developer Made $100,000 .
MOSH App Store Android Market - MS will have ‘Sky Market’ - Palm will have ‘Software Store’ - RIM will have ‘Store Front’
Open  Market Open  Market
We Are Baby. 114,000 Downloads By 11 Nov.
We Must Find  The Killer Application.
SNS Is The Last Keyword.
In Korea, It’s Easy To Understand What SNS Is.
두레, 동창회, 계, 예비군(?) 제 15회 동창회 모임 안내
Community Is Not Equal To SNS.
‘Individual Relation’ Is The Most Important In SNS.
Mobile SNS User’s Trend Latin America Asia-Pacific Middle East/Africa W. Europe North America - Source : ABI Research
SNS AD. Market Size Is Getting Bigger. - Source : eMarketer.com
Mobile SNS Service(Blog, PIMS, Message) Wireless(LBS, SMS, Linkage) Channel(Web, IM, E-mail) PCD (Personal Context Distribution) Relation
Winner Takes Everything. 70% 67%
Mobile & Twitter
Mobile User More Likely To Tweet. 30% 25% 20% % of Internet Users 14% 10% 8% 6% 0% Dec. 08 Sept. 09 Wireless            Tethered - Source : Pew Internet & American Life Project Surveys
More Device, More Likely To Tweet. 50% 40% 39% 30% % of Internet Users 28% 20% 19% 10% 10% 0% One                  Two                 Three         Four or more Use Twitter - Source : Pew Internet & American Life Project Surveys
Tweets Category - Source : Pear Analytics LLC
Tweets Has A Good Echo System.
What's that got to do with me?
We Got iPhone, 28 Nov.
iPhone Impact In Korea.
Smart Phone Rate In Korea
KT MNP
- Image Source : www.dt.co.kr
Twitter Is Happy With iPhone.
Mobile is ‘Time to Market’.
Don’t Miss 3 Keywords.
http://www.mobizen.pe.kr

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3 Keywords For Mobile