RedQuanta is a company that focuses on customer experience research and analysis through mystery shopping. It offers services like web and telephone audits, competition audits, and customer experience design across many industries. RedQuanta has a large network of shoppers across India to conduct audits. It uses a customized software called Sassie to provide real-time and customizable reporting to clients. RedQuanta aims to ensure its partners get a significant return on investment from the audits through improving customer experience and increasing key performance indicators.

1. RedQuanta Company Profile

2. About RedQuanta
Focuses on customer experience based research & analysis
Dedicated to ensure that our partners get significant return on investment (ROI) from this
activity
Apart from Mystery Shopping, RedQuanta offers different services as given below:
•Web Response Audits
•Telephone Audits
•Competition Audits
• Customer experience design
Industry Verticals Served
Health & Beauty Financial Services Entertainment
Luxury Retail Telecommunication Education
Quick Service Restaurants Automobiles Travel
Food & Grocery Speciality Retail Books, Music & Gifts
Clothes & Fashion
Optical Retail Accessories Jewellery

3. Why work with us?

4. Pan - India Shopper Coverage(150+
cities)
East and West North North South
Central
Asansol Ahmedabad Agra Jalandhar Bangalore
Bhubaneswar Aurangabad Allahabad Jammu Chennai
Dibrugarh Goa Ambala Jodhpur Cochin
Guwahati Mumbai Amritsar Kanpur Coimbatore
Kolkata Nagpur Bhatinda Kota Gulbarga
Shillong Nashik Chandigarh Lucknow Hubli
Bhopal Pune Delhi Ludhiana Hyderabad
Dhanbad Rajkot Faridabad Meerut Madurai
Indore Sholapur Gurgaon Noida Madurai
Jabalpur Surat Gwalior Panipat Mysore
Jamshedpur Vadodara Hissar Patna Pondicherry
Ranchi Gandhinagar Jaipur Sonepat Tirupur
Khajuraho Amravati Varanasi Srinagar Trivandrum
Ujjain Bhavnagar Aligarh Shimla Vijayawada
Sanchi Karamsad Gorakhpur Raipur Vishakapatnam

5. Complete online reporting through Sassie
We use SASSIE (www.sassieshop.com) – the most powerful & flexible software in the
mystery shopping industry worldwide, for client reporting
Advantages of Sassie
• Objective & Real time reporting
• Highly customizable Dashboards
• Drill down into individual locations
• KPI tracking
• Quick export into Excel and PDF formats
• Trending reports across parameters
• Rights Management System
• Easy MIS integration
• Per shopper / shop reports
• Consolidated shop data

6. Best Client Reporting
We can
Customiz
e the
reports as
Our client
would like
to view.

7. Flexible audits framework
• Client will not be charged for any modifications to the questionnaire
Example Scenarios:
A. Client wants to add questions to check the effectiveness of on going promotions
B. Client wants to check the effectiveness of training on product knowledge & customer
service
•Client can increase the audit frequency at short notice.
Example Scenarios:
A. Client wants to conduct more audits for treatments which are not meeting revenue
potentials
B. Client wants to conduct more audits for new therapies

8. Timelines
Audit Timelines
• Audits are usually conducted on a monthly/fortnightly/weekly depending upon
the requirement.
• Though we do audits for client’s on a fortnightly cycle as well
• For Client, we suggest a Fortnightly cycle, where audits will be done in the first 9
days, 2 days as buffer and 4 days for analysis
Reporting Timelines
• Real-time report and provide our clients reports within 3 to 4 working days
from the date an audit has taken place at a particular outlet
• This helps our client to take the required actions with immediate effect and
thus improve the quality of delivery as early as possible
• Client gets multiple login ids as per the requirement, which will help to view the
report online anywhere anytime

9. Exceptional quality control
Any discrepancy in audit reports can hurt the employee morale and lead to defensive
attitude towards the feedback
We ensure that this situation never arises for Client by our exceptional quality
control:
1. Real time reporting for immediate action: Shopper’s are required to submit
report within 72 hours of the audit
3. Every report is reviewed twice by our expert team to avoid any discrepancy
before sending it to the client
5. Proof of visit is to ensure authentic feedback with relevant customer, time,
service taken details
6. We also expect our auditors to get us at least 2-3 pictures of the store’s
exterior, interior, staff uniform, restroom (if applicable) etc
8. Detailed shopper briefing on scenarios and guideline

10. 24*7 Client Support
• Client will be provided with a dedicated Account Manager to understand and
implement all your needs in the activity
• Our client service practices include replying to client’s queries within 12
hours, completing client work on a timely basis, taking joint responsibility for
transferred work, and doing everything possible to ensure the client is served best

11. RedQuanta: Framework

12. How It Works?

13. Understanding the Objective of the Program
• We discuss various aspects of the program with our clients to understand the
objective and a goal for the program and accordingly we design the program
• Key pain points and concern areas of the client
• Questionnaire design
• No. of Audits required in a particular period
• Analysis framework

14. Preparing the Questionnaire & Framework
Framework of the Audit includes Preparation of Questionnaire & Frequency of the
Audits.
Preparing Questionnaire
•Our Team prepares the questionnaire keeping in mind the clients’ requirements and
industry standards
•We also discus this questionnaire with the client to understand their SOPs
Frequency of the Audits
•Frequency of the Audits is discussed with the client as per his requirement.
•Frequency of the Audits should ideally be 2 audits per month

15. Scoring:
• Scoring responses make the evaluation easy and quantifiable.
• Our score feature let you assign point values to questions and their associated
answers.
• On the responses collected, a score would be computed. It provides an efficient
index for you to appraise employee performance, capability, character or customer
satisfaction

16. Shopper Selection and Management
Shopper acquisition is done
through social media,
references, BTL activities etc
We have shoppers across
various gender, age,
income, lifestyle segments
Shoppers are handpicked as
per the required Target
Group of the client
Shopper training: Online
training modules and
extensive training on phone
for specific assignments.
Shoppers rating system in
place to ensure quality of
reports

17. Shopper Profile
We select shoppers who will meet the TG of Client (as per the requirement)
Shopper Rotation
• We’ve a large base of shopper’s across different profiles
• We’ve a policy of not repeating shoppers for a minimum of 90 days or as per
Clients’ requirement.
• In case required, we can also send the same shopper to an outlet to gauge the
experience of a repeat customer
• Rating is given to every shopper on basis of quality & timelines of report
• Only shoppers with an rating of 7 and above (on a scale from 1-10) are selected
for an assignment

18. Actionable Insights for Management
• Client will be provided with analysis and detailed insights in the form of a case
study and /or a presentation all outlets
• We understand that Client needs to know the importance of these scores and
ratings to help you increase the customers and ROI
• We provide analysis and our recommendations to make this exercise more
effective
• The presentation will be given to Client within 7 working days from the
completion of the audits every month

19. Focus on Client’s Return On Investment
We strongly believe that mystery audits can directly impact the revenue
• Maximizing Client’s return on investment (ROI) through increasing sales and
improving brand equity is the goal of mystery audits
• The programs are designed to understand, prevent and overcome errors and
ultimately enhance your employees’ service and quality provided to the customers
Sample ROI tracking matrix
ROI Parameters Base Final Growth Normalized growth which can be
Data Data attributed to mystery audits
Revenue
Walk-in/Conversion
ratio
Average Ticket Size
Customer loyalty
and retention

20. Contact Information
Nikhil Talreja Aishwarya Menon
+91 – 9833132632 +91- 9920398423
nikhiltalreja@redquanta.com aishwarya@redquanta.com
Corporate Office: 211, Reliable Business Centre, Oshiwara,
Andheri (W), Mumbai- 400102.