Reinterpretación de las previsiones para el futuro que hace Richard Watson en su libro "Future Files".

1. WHAT´S
NEXT?GLOBAL VISION
(FUTURE FILES)

3. FUTURE
TRENDS(FUTURE FILES)

4. FUTURE
TRENDS(FUTURE FILES)

5. In general, for consumers, a trend means new ideas
and things coming to the market. If a consumer
notices something like this, it's not a trend but already
a mass-market product.
Real trends are the fundamentals on which a
company can build its future strategy. They are an
awareness of movements in society, economy,
geopolitics, and not least, in technology.
“
http://www.designcurial.com/news/what-exactly-is-a-design-trend-4501932

6. COOL
HUNTER

7. COOL
HUNTER
…HUH?

9. A cool hunter (also known as a cool spotter, or trend
watcher) is someone who monitors and predicts
trends in popular culture including fashion,
technology, film and youth culture. They present their
findings as reports to the companies they work for or
to clients who want to know what’s cool.
“
https://www.plotr.co.uk/careers/cool-hunter/job-description/

13. 2050

14. http://nowandnext.com/PDF/trends_and_technology_timeline_2010.pdf

17. TOP 5
MEGA
TRENDS

18. TOP TREND 1
AGEING

21. #BABYBOOMERALERT!

28. TOP TREND 2
POWER TO
THE EAST

45. TOP TREND 3
GLOBAL
CONNECTIVITY

56. TOP TREND 4
GRIN
TECHNOLOGIES

57. GREEN

58. GREEN

59. GRIN

60. GENETICS
ROBOTICS
INTERNET
NANOTECH

61. Ooooohhh!(aaaand… applause)

69. 1 nanometer
=
1/1,000,000,000th
Of a meter

73. TOP TREND 5
THE
ENVIRONMENT

83. TRENDS
BY
TOPIC

84. 5TRENDS
THAT´LL
TRANSFORM
SOCIETY

85. GLOBALIZATION

86. GLOCALIZATION

87. POLARIZATION

88. ANXIETY

89. MEANING SEARCH

90. 5TRENDS
THAT´LL
TRANSFORM
TECHNOLOGY

91. NANOTECHNOLOGY

92. BIOTECHNOLOGY

93. EMOTIONALLY AWARE MACHINES

94. ETHICS

95. ROBOTICS

96. ROBOTICS

97. 5TRENDS
THAT´LL
TRANSFORM
GOVERNMENT
&POLITICS

98. CITY STATES

99. TRIBALISM

100. HAPPINESS

101. CLIMATE CHANGE

102. E-ACTION

103. 5TRENDS
THAT´LL
TRANSFORM
MEDIA

104. TIME STARVED

105. SHIFTING DEVICES

106. INFINITE CONTENT

107. USER GENERATED
CONTENT

108. PERSONALIZATION
& PHYSICALIZATION

109. 5TRENDS
THAT´LL
TRANSFORM
MONEY

110. MOBILE, PRE PAY
& CONTACTLESS PAYMENT

111. INTERMEDIARIES

112. DEBT

113. REGULATION

114. FOREIGN & NO-BANK
COMPETITION

115. 5TRENDS
THAT´LL
TRANSFORM
TRANSPORT

116. EMBEDDED
INTELLIGENCE

117. REMOTE MONITORING

118. DRIVERLESS

119. THE ENVIRONMENT

120. REINVENTION OF
PUBLIC TRANSPORT

121. 5TRENDS
THAT´LL
TRANSFORM
FOOD(& DRINK)

122. CONVENIENCE,
PORTABILITY & SPEED

123. SEASONAL, REGIONAL
& SLOW

124. SEASONAL, REGIONAL
& SLOW

125. HEALTH VS. INDULGENCE

126. NOSTALGIA

127. FOOD SCIENCE
& TECHNOLOGY

128. 5TRENDS
THAT´LL
TRANSFORM
SHOPPING

129. LUXURY VS. LOW COST

130. SPEED/SIMPLICITY

131. CHANGES IN HOUSEHOLD
COMPOSITION

132. CHANGES IN HOUSEHOLD
COMPOSITION

133. SUSTAINABILITY

134. STORYTELLING,
AUTHENTICITY & TRUST

135. 5TRENDS
THAT´LL
TRANSFORM
HEALTHCARE

136. AGEING

137. TELEMEDICINE

138. SLEEP SCIENCE

139. MEDICAL TOURISM

140. MEMORY RECOVERY
& REMOVAL

141. 5TRENDS
THAT´LL
TRANSFORM
TRAVEL

142. TOURIST NUMBER

143. CLIMATE CHANGE

144. RESOURCE
SHORTAGES

145. STAYING AT HOME

146. TIME VS. MONEY

147. 5TRENDS
THAT´LL
TRANSFORM
WORK

148. GLOBALIZATION
& CONNECTIVITY

149. ACCELERATING
TECHNOLOGICAL CHANGE

150. CORPORATE
SOCIAL RESPONSIBILITY

151. DEMOGRAPHIC
SHIFTS

152. WORK – LIFE
BALANCE

153. 5 THINGS
THAT
WON´T
CHANGE

154. AN INTEREST IN THE FUTURE
& AYEARNING FOR THE PAST

155. A DESIRE FOR RECOGNITION
& RESPECT

156. THE NEED FOR PHYSICAL OBJECTS,
ACTUAL ENCOUNTERS AND EXPERIENCES

157. ANXIETY
& FEAR

158. A SEARCH
FOR MEANING

160. THANK
YOU!