6. El espacio competitivo Productos Soluciones Experiencias Redes de competencia, Comunidades de negocio Empresa extendida Empresa y proveedores Cadena de suministro Innovación de producto Soluciones innovadoras Experiencia de innovación Integración de la exper. Integración de sistemas Redes de suministro Personalización de la exper. Redes de experiencias Locus de Innovación MITSloan, C.K. Prahalat Locus de Competencia
GESTION DE TECNOLOGIA E INNOVACION MODELO DE NEGOCIO INNOVADOR Y SUSTENTABLE UNA ESTRATEGIA DE MERCADO INNOVADORA LA VIABILIDAD DE LOS MODELOS DE NEGOCIO: LA CLAVE ES LA COORDINACION
Describe clearly and succinctly the product and/or service you plan to offer. TechBA is not a program to support product development so indicate if you only have a prototype or what is the level of completion of your product in terms of manufacturing and marketing. If it is the case, emphasize your unique technology (patentable?) which underlies your solution and creates barriers to competitive entry. If time allows, describe success stories, mention well recognized customers and tell the audience how happy they are and have been with your solution. Brief description – Composed by modules On-line platform, ASP Illustration How it is built (technical platform, etc.) How it works Experience: Currently running at 3 chains stores with 60 units total : Shoes, Apparel and Restaurant. Results: 6% increase in sales after 7 months and average ticket of members is 75% higher than the average chain ticket Patent: Combination of components might be patentable. Deeper analysis.
Describe clearly and succinctly the product and/or service you plan to offer. TechBA is not a program to support product development so indicate if you only have a prototype or what is the level of completion of your product in terms of manufacturing and marketing. If it is the case, emphasize your unique technology (patentable?) which underlies your solution and creates barriers to competitive entry. If time allows, describe success stories, mention well recognized customers and tell the audience how happy they are and have been with your solution. Brief description – Composed by modules On-line platform, ASP Illustration How it is built (technical platform, etc.) How it works Experience: Currently running at 3 chains stores with 60 units total : Shoes, Apparel and Restaurant. Results: 6% increase in sales after 7 months and average ticket of members is 75% higher than the average chain ticket Patent: Combination of components might be patentable. Deeper analysis.