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Jeana Wirtenberg, PhD Transitioning to Green
@jeanawirtenberg
Cindy Ortega MGM Resorts International
@MGMResortsIntl
Jeff Senne PwC @BASF
Luke Filose Intel @LFilose
#SB15sd
How to Reach New Milestones in
Employee Engagement: Gamification,
Education Services and Culture Shifts
THE WORKPLACE OF THE FUTURE
How to Reach New Milestones in
Employee Engagement:
Gamification, Educational Services and Culture Shifts
Sustainable Brands ’15
June 3, 2015 1
, 2015
THE NEXT BIG STEP IN
SUSTAINABILITY IS
CULTURE.
Jeana Wirtenberg, Ph.D.
CEO
Three Great Examples to Learn From
Cindy Ortega, SVP
& Chief
Sustainability
Officer
Jeff Senne, Director,
Corporate Responsibility
Luke Filose, NGO Marketing &
Engagement Manager
Gamifying Incentives at Work and at Home
Gamifying Incentives at Work and at Home
17 Resorts – 48,000 Hotel Rooms
740 Acres on the Las Vegas Strip
350 Food & Beverage Outlets
62,000 Employees
3 Million Sq. Ft. of Convention Space
Energy & Water
Green Building
Waste & Recycling
Supply Chain
Outreach & Education
19,500
Employees
Signed On
31 PERCENT
OF TOTAL EMPLOYEE BASE
40 PERCENT
OF MGM RESORTS EMPLOYEES
ENGAGED ON THEIR
MOBILE PHONES
1.4 million
GREEN ACTIONS TAKEN
36 MILLION
kWh of energy saved
70 MILLION
gallons of water saved
PwC’s Purpose
8
But what does that mean and
why does that matter?
By 2016, 80 percent of PwC’s US
workforce will be made of
millennials
Millennials crave Purpose as part of their employment
experience—88% percent looked for employers with
CR values that matched their own
Purpose can help attract and retain talent, spark
innovation and share company culture.
9
10
PwC’s P3—The first start
Intel Inside, Amazing Experiences
Outside
Connecting
employees to
shared value
initiatives
Partnering
with flagship
CSR
programs
Intel Inside, Amazing Experiences
Outside
Focus on
skills based
volunteering
Intel Inside, Amazing Experiences
Outside
Intel Inside, Amazing
Experiences Outside
84%: “I am proud to work for Intel.”
Intel Inside, Amazing Experiences
Outside
How do you define employee
engagement?
With three generations in the workforce –
Millennials, Gen X, and Boomers–how do we make
sustainability/purpose stick with each of these
groups?
What are some tips in thinking about employee
engagement with Millennials around
CR/Sustainability?
Global mobility is a key pillar around employee
engagement, especially for millennials. How do you
integrate CR opportunities into this?
How do we connect these topics to broader
HR/performance/talent goals?
How do you operationalize this at scale, locally at
specific locations and internationally within different
regions of the world?
How do you connect CR/Purpose/Sustainability to
the client/guest/customer experience?
How do you measure success? How do you know
this is working? Retention rates? Recruitment
rates?
How is this integrated into marketing and
communications to excite/activate employees? How
does social media, gamification play into this space?
What have you learned from
failure in this space?
Your Questions/Comments?
Thank You!
For further information, contact:
Jeana Wirtenberg, Ph.D.
CEO
Transitioning to Green
www.transitionongtogreen.com
jwirtenberg@transitioningtogreen.com
973-335-6299

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How to reach new milestones in employee engagement: gamification, education services and culture shifts

  • 1. Jeana Wirtenberg, PhD Transitioning to Green @jeanawirtenberg Cindy Ortega MGM Resorts International @MGMResortsIntl Jeff Senne PwC @BASF Luke Filose Intel @LFilose #SB15sd How to Reach New Milestones in Employee Engagement: Gamification, Education Services and Culture Shifts
  • 2. THE WORKPLACE OF THE FUTURE How to Reach New Milestones in Employee Engagement: Gamification, Educational Services and Culture Shifts Sustainable Brands ’15 June 3, 2015 1 , 2015
  • 3. THE NEXT BIG STEP IN SUSTAINABILITY IS CULTURE. Jeana Wirtenberg, Ph.D. CEO
  • 4. Three Great Examples to Learn From Cindy Ortega, SVP & Chief Sustainability Officer Jeff Senne, Director, Corporate Responsibility Luke Filose, NGO Marketing & Engagement Manager
  • 5. Gamifying Incentives at Work and at Home Gamifying Incentives at Work and at Home
  • 6. 17 Resorts – 48,000 Hotel Rooms 740 Acres on the Las Vegas Strip 350 Food & Beverage Outlets 62,000 Employees 3 Million Sq. Ft. of Convention Space
  • 7. Energy & Water Green Building Waste & Recycling Supply Chain Outreach & Education
  • 8. 19,500 Employees Signed On 31 PERCENT OF TOTAL EMPLOYEE BASE 40 PERCENT OF MGM RESORTS EMPLOYEES ENGAGED ON THEIR MOBILE PHONES 1.4 million GREEN ACTIONS TAKEN 36 MILLION kWh of energy saved 70 MILLION gallons of water saved
  • 10. But what does that mean and why does that matter? By 2016, 80 percent of PwC’s US workforce will be made of millennials Millennials crave Purpose as part of their employment experience—88% percent looked for employers with CR values that matched their own Purpose can help attract and retain talent, spark innovation and share company culture. 9
  • 12. Intel Inside, Amazing Experiences Outside Connecting employees to shared value initiatives
  • 14. Focus on skills based volunteering Intel Inside, Amazing Experiences Outside
  • 15. Intel Inside, Amazing Experiences Outside 84%: “I am proud to work for Intel.” Intel Inside, Amazing Experiences Outside
  • 16. How do you define employee engagement?
  • 17. With three generations in the workforce – Millennials, Gen X, and Boomers–how do we make sustainability/purpose stick with each of these groups?
  • 18. What are some tips in thinking about employee engagement with Millennials around CR/Sustainability?
  • 19. Global mobility is a key pillar around employee engagement, especially for millennials. How do you integrate CR opportunities into this?
  • 20. How do we connect these topics to broader HR/performance/talent goals?
  • 21. How do you operationalize this at scale, locally at specific locations and internationally within different regions of the world?
  • 22. How do you connect CR/Purpose/Sustainability to the client/guest/customer experience?
  • 23. How do you measure success? How do you know this is working? Retention rates? Recruitment rates?
  • 24. How is this integrated into marketing and communications to excite/activate employees? How does social media, gamification play into this space?
  • 25. What have you learned from failure in this space?
  • 27. Thank You! For further information, contact: Jeana Wirtenberg, Ph.D. CEO Transitioning to Green www.transitionongtogreen.com jwirtenberg@transitioningtogreen.com 973-335-6299