Open Address Database: Options for the Direct Marketing Sector Tim Drye @ The Open Addresses Symposium

1. Open Address Databasae
Options for the Direct Marketing Sector
Tim Drye
August 2014

2. Priorities for development
•“Follow the money”
•Access & Validation of Economic “Units”
• “Does what it says on the tin”
• Consistency and Continuity
• “Everyday low prices”
• Value for money and fit for purpose
• “He who pays the piper”
• Some leverage and influence

3. Priorities for development
• “Follow the money”
• Access & Validation of Economic “Units”
•“Does what it says on the tin”
•Consistency and Continuity
• “Everyday low prices”
• Value for money and fit for purpose
• “He who pays the piper”
• Some leverage and influence

4. Priorities for development
• “Follow the money”
• Access & Validation of Economic “Units”
• “Does what it says on the tin”
• Consistency and Continuity
•“Everyday low prices”
•Value for money and fit for purpose
• “He who pays the piper”
• Some leverage and influence

5. Priorities for development
• “Follow the money”
• Access & Validation of Economic “Units”
• “Does what it says on the tin”
• Consistency and Continuity
• “Everyday low prices”
• Value for money and fit for purpose
• “He who pays the piper”
•Some leverage and influence

6. Contact
Tim Drye
DataTalk (Statistical Solutions) Ltd
1st Floor, Chapel House, Chapel Lane
St. Ives, Cambridgeshire PE27 5DX
Tim.drye@datatalk.co.uk
@timothydrye
01480 210010