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CPHA Youth Panel

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Thom Kearney
Thom Kearney

Presentation to support discussion of using Social Media for public health at June 2011 CPHA Conference in Montreal.

1 de 13
How do we move from rhetoric to action? Interrogating the Role of Public Health in Social Change:Canadian Public Health Association, Annual Conference, Montreal, June 2011
Introduction @thomkearney 18/06/2011 www.rowanwood.ca 2
Professional Network 18/06/2011 www.rowanwood.ca 3
Recent Background Government of Canada GCPEDIA - Knowledge and People for the Public Service Consulting CIHI Knowledge Exchange Canadian Virtual Health Library PHAC Knowledge Exchange and Dissemination Agriculture Knowledge, Innovation and Collaboration Support Strategy Academic Paper: Complexity theory and social media for knowledge networks in Canadian Health Former full time, current part time professor 18/06/2011 www.rowanwood.ca 4 2008 2011
Public Health and Social Media Public health is "the science and art of preventing disease, prolonging life and promoting health through the organized efforts andinformed choices of society, organizations, public and private, communities and individuals (People)" Wikipedia 18/06/2011 www.rowanwood.ca 5
Organized efforts 18/06/2011 www.rowanwood.ca 6 By AmrFarouq Mohammed from New Cairo - Cairo, Egypt (Anger protest) [CC-BY-SA-2.0 (www.creativecommons.org/licenses/by-sa/2.0)], via Wikimedia Commons “We use Facebook to schedule the protests, Twitter to coordinate, and YouTube to tell the world.” Cairo Activist, 2011, Wikipedia, May, 2011
Informed Choices 18/06/2011 www.rowanwood.ca 7
Example: Obscure but specific question 18/06/2011 www.rowanwood.ca 8 Direct Messages (private tweets) As part of a project an issue of interpretation arose and I needed to get an idea of current practice. Note the response times. March 16, 2011 Start
9 Why Social Media is really important 18/06/2011 www.rowanwood.ca Jeremy Rifkin – The Empathic Civilization
From rhetoric to action 18/06/2011 www.rowanwood.ca 10
Learn from each other 11 18/06/2011 www.rowanwood.ca
To make things better 12 Share Content Conduct Outreach 18/06/2011 www.rowanwood.ca Build Community
Thank you “The best way to predict the future is to invent it.” Alan Kay Thom Kearney Thom.Kearney@rowanwood.ca www.strategyguy.com 13 18/06/2011 www.rowanwood.ca

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CPHA Youth Panel

  • 1. How do we move from rhetoric to action? Interrogating the Role of Public Health in Social Change:Canadian Public Health Association, Annual Conference, Montreal, June 2011
  • 3. Professional Network 18/06/2011 www.rowanwood.ca 3
  • 4. Recent Background Government of Canada GCPEDIA - Knowledge and People for the Public Service Consulting CIHI Knowledge Exchange Canadian Virtual Health Library PHAC Knowledge Exchange and Dissemination Agriculture Knowledge, Innovation and Collaboration Support Strategy Academic Paper: Complexity theory and social media for knowledge networks in Canadian Health Former full time, current part time professor 18/06/2011 www.rowanwood.ca 4 2008 2011
  • 5. Public Health and Social Media Public health is "the science and art of preventing disease, prolonging life and promoting health through the organized efforts andinformed choices of society, organizations, public and private, communities and individuals (People)" Wikipedia 18/06/2011 www.rowanwood.ca 5
  • 6. Organized efforts 18/06/2011 www.rowanwood.ca 6 By AmrFarouq Mohammed from New Cairo - Cairo, Egypt (Anger protest) [CC-BY-SA-2.0 (www.creativecommons.org/licenses/by-sa/2.0)], via Wikimedia Commons “We use Facebook to schedule the protests, Twitter to coordinate, and YouTube to tell the world.” Cairo Activist, 2011, Wikipedia, May, 2011
  • 7. Informed Choices 18/06/2011 www.rowanwood.ca 7
  • 8. Example: Obscure but specific question 18/06/2011 www.rowanwood.ca 8 Direct Messages (private tweets) As part of a project an issue of interpretation arose and I needed to get an idea of current practice. Note the response times. March 16, 2011 Start
  • 9. 9 Why Social Media is really important 18/06/2011 www.rowanwood.ca Jeremy Rifkin – The Empathic Civilization
  • 10. From rhetoric to action 18/06/2011 www.rowanwood.ca 10
  • 11. Learn from each other 11 18/06/2011 www.rowanwood.ca
  • 12. To make things better 12 Share Content Conduct Outreach 18/06/2011 www.rowanwood.ca Build Community
  • 13. Thank you “The best way to predict the future is to invent it.” Alan Kay Thom Kearney Thom.Kearney@rowanwood.ca www.strategyguy.com 13 18/06/2011 www.rowanwood.ca

Notas del editor

  1. GCP
  2. I had a question but did not know who specifically to ask. The people that answered all work in science in the GOC. One is an actual scientist and the others are library and data types. For this to work several conditions need to be met. The people need to be there. My timing was fortunate in this instance. Also there are enough people that follow me and the hashtags I used. There needs to be a relationship. I have met and chatted with 2 of the 3 who responded. Maybe even Chris, he would know me by reputation likely. These people all know that I answer questions and contribute on a regular basis.