Masterclass social media - Vo Ra
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Masterclass social media voor de Voorlichtingsraad, 10 maart 2009
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Masterclass social media - Vo Ra
- 1. A Plead for Geekness Personal Branding in the Reputation Economy 11 maart 2010 Tom De Bruyne
- 3. The internet is a conversation network
- 4. Victim of the conversation Fueling the conversation Participating in the conversation Ignoring or ignored by the conversation
- 5. Victim of the conversation A little fairytale about a drunk minister
- 8. Nathalie Lubbe Bakker writes article
- 9. Belgian Newspaper picks up the story via a few blogposts that pointed at this story
- 10. De Crem warns against this dangerous blogosphere trend
- 12. Blogosphere and Twitter.com conversations explode
- 13. Dutch shockblog Geenstijl discovers the story and decides to make De Crem’s life a little bit miserable
- 15. De Crem apologiges in public
- 17. Fueling the conversation A (very) little fairytale about a popstar and two smart Belgian students
- 25. Participating in the conversation A fairytale about geeks
- 26. BART DE WAELE – AN ENTREPRENEURIAL GEEK
- 27. SHARING
- 28. NETWORK EFFECTS NR 1 MEDIA RESOURCE ON SOCIAL MEDIA PARTICIPATION IN SEVERAL STARTUPS OFTEN SOUGHT SPEAKER EXCELLENT REPUTATION FOR NETLASH IMPRESSIVE NUMBER OF TOUCHPOINTS MASSIVE GOOGLE JUICE …
- 30. MAXIME VERHAGEN– A POLITICAL GEEK
- 33. ROBERT SCOBLE – A CORPORATE GEEK
- 34. DAVID ARMANO– A FREELANCE GEEK
- 36. LINKBAIT MASTER
- 37. KEVIN WERBACH – BUSINESS SCHOOL GEEK
- 40. Geeks have one thing in common: They are passionate about what they do
- 41. IGNORING / IGNORED BY THE CONVERSATION A FAIRYTALE ABOUT A NEW CEO
- 42. <No picture found> ERIC BRAND– CEO SKYNET
- 44. Victim of the conversation Fueling the conversation Participating in the conversation Ignoring or ignored by the conversation
- 45. THE MORAL OF THESE FAIRYTALES
- 46. The internet is a conversation ecosystem in which “stuff that matters” floats around
- 47. Personal branding is all about reaping network effects through sharing… which is counterintuitive to what business people usually think
- 48. From “knowledge is power” to “ sharing knowledge is power ”
- 49. In a hyper transparent world, you are what you contributed … and Google filters it for everyone
- 50. In a hyper transparent world, you are what others tell about you, … and Google filters it for everyone
- 51. Being remarkable = being worth talking about . That’s the marketing challenge for the networked generation
- 52. It’s not about having a LinkedIN profile, it’s about leaving traces of your professional passion in the public space