2. Rebekah Radice Katie Lance
@RebekahRadice @katielance
Your Dope Presenter:
William Jackson, M.Ed.
Educator, Blogger, Community Activist
Social Media Visionary for
My Quest To Teach
#MyQuestToTeach
@WMJACKSON
3. YOU’RE IN THE RIGHT PLACE
To Learn How To Be #DOPE...
4.
5. As Content Creators of all Types
We are the Dopiest!!!
Think 3 reasons
why you are
Dope at what
you do?
6. 65% of teens and
YA
now use social
networking sites
Nearly a tenfold
jump in the past
decade. How can
you use this info?
- Pew Research 2015
7. You Know You
Need a Social
Media Plan…
This allows you to
strategically create
and share your
DOPENESS to the
masses..
Think Strategically…
8. Run a Social Media
Audit
Review how you’re
managing your online
BRAND on each social
network. Get Your Domain
Name ASAP!!!!
How each network allows for
connections, collaborations
and cooperation.
9. Focus and
Clarity
Why are you using
each social network
and how or if they
support your business
interests and goals?
12. Performance and
Dopeness Evaluation
Compare your current
performance to your
performance a year or even
two years ago. Is there
growth??
Look at past dopeness
• Engagements - Speaking
• Collaborations
• Mentoring - Diversity
• Outreach – Community
13. 4 QUESTIONS TO ASK YOURSELF
What Dope Advice Can
You Give Your
Neighbors
Take two minutes to share
two pieced of dope advice
to your neighbor.
Networking vs
Collaboration vs
Competition for today…
21. Diversify what you have to
share in creating content
Know what type of content you
are going to create.
Diversity:
Blog posts - on your own site or
shared across Social Media
Video - short videos or to engage
and inform.
Live Feeds….. Articulate
22.
23. Decide each day
you’ll publish, what
content you’ll
publish and, when
you’ll create this
content.
Be consistent.
28. It’s all about
the dope
experience
Instead of getting
caught up in crazy
and unproductive stuff
get serious about
where your dopeness
can take you.
29. Create a calendar
for your dopeness
• When are you speaking?
• What is the group your
speaking to?
• Where are you speaking?
• Are they dope like you?
• Can they handle your
dopeness?
30. Keep an Eye on
Your Surroundings
● Check on current trends
to take advantage of
news stories.
● Watch your content
analytics.
● Watch the movements of
your competitors.