3. World has changed
Customers have changed
People have changed
4. HARDPOWER :
Power based on the Organization Chart,
focused 100% on objectives achievements
SOFTPOWER :
Make people do things by persuasion,
sharing, credibility and leadership
5. HARDPOWER :
Power based on the Organization Chart,
focused 100% on objectives achievements
SOFTPOWER :
Make people do things by persuasion,
sharing, credibility and leadership
HARDPOWER + SOFTPOWER = SMARTPOWER