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@juandamia




HOLISTIC	
  VS	
  SYSTEMIC	
  VISION:	
  What	
  makes	
  a	
  
   system	
  more	
  effec've,	
  its	
  parts	
  or	
  its	
  
                     interac'ons?	
  




                 www.analy'cs20.org	
  
@juandamia




Iden'fy	
  the	
  weakest	
  link	
  of	
  your	
  system.	
  It	
  
doesn’t	
  maMer	
  how	
  good	
  is	
  the	
  rest	
  of	
  the	
  
system,	
  this	
  link	
  will	
  prevent	
  the	
  rest	
  of	
  the	
  
              system	
  performance.	
  
                   www.analy'cs20.org	
  
Analítica Web

                                         @juandamia
 It	
  doesn’t	
  maMer	
  how	
  effec've	
  is	
  
 the	
  site,	
  the	
  overall	
  performance	
  
    will	
  be	
  limited	
  by	
  the	
  inbound	
  
                        traffic.	
  

                  Definición de Kotlerde Kotler en su libro
                           Definición en su libro
                  Marketing Management:
                           Marketing Management:
                  Analysis, Planning, and Control Control
                          Analysis, Planning, and




www.analy'cs20.org	
  
Analítica Web

                                       @juandamia
    It	
  doesn’t	
  maMer	
  how	
  effec've	
  
           is	
  the	
  inbound	
  traffic,	
  the	
  
        overall	
  performance	
  will	
  be	
  
         limited	
  by	
  the	
  website	
  user	
  
                         experience.	
  
                Definición de Kotlerde Kotler en su libro
                         Definición en su libro
                Marketing Management:
                         Marketing Management:
                Analysis, Planning, and Control Control
                        Analysis, Planning, and




www.analy'cs20.org	
  
Analítica Web

                                        @juandamia
   Considering	
  that	
  you	
  have	
  an	
  
   installed	
  capacity,	
  the	
  way	
  of	
  
 increasing	
  benefits	
  it’s	
  exploi'ng	
  
constraints	
  and	
  not	
  increasing	
  the	
  
          installed	
  capacity	
  
                 Definición de Kotlerde Kotler en su libro
                          Definición en su libro
                 Marketing Management:
                          Marketing Management:
                 Analysis, Planning, and Control Control
                         Analysis, Planning, and




www.analy'cs20.org	
  
         Costo = $10
Analítica Web

                                        @juandamia
  Keep	
  focused	
  on	
  iden'fy	
  and	
  
 working	
  on	
  the	
  main	
  restric'on.	
  
 Once	
  is	
  liberated,	
  find	
  the	
  next	
  
                     one.	
  

                 Definición de Kotlerde Kotler en su libro
                          Definición en su libro
                 Marketing Management:
                          Marketing Management:
                 Analysis, Planning, and Control Control
                         Analysis, Planning, and




www.analy'cs20.org	
  
         Costo = $10
@juandamia




So	
  what’s	
  more	
  important,	
  the	
  object	
  or	
  the	
  
          interac'ons	
  of	
  the	
  systems?	
  




                 www.analy'cs20.org	
  

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Identifiying restrictions

  • 1. @juandamia HOLISTIC  VS  SYSTEMIC  VISION:  What  makes  a   system  more  effec've,  its  parts  or  its   interac'ons?   www.analy'cs20.org  
  • 2. @juandamia Iden'fy  the  weakest  link  of  your  system.  It   doesn’t  maMer  how  good  is  the  rest  of  the   system,  this  link  will  prevent  the  rest  of  the   system  performance.   www.analy'cs20.org  
  • 3. Analítica Web @juandamia It  doesn’t  maMer  how  effec've  is   the  site,  the  overall  performance   will  be  limited  by  the  inbound   traffic.   Definición de Kotlerde Kotler en su libro Definición en su libro Marketing Management: Marketing Management: Analysis, Planning, and Control Control Analysis, Planning, and www.analy'cs20.org  
  • 4. Analítica Web @juandamia It  doesn’t  maMer  how  effec've   is  the  inbound  traffic,  the   overall  performance  will  be   limited  by  the  website  user   experience.   Definición de Kotlerde Kotler en su libro Definición en su libro Marketing Management: Marketing Management: Analysis, Planning, and Control Control Analysis, Planning, and www.analy'cs20.org  
  • 5. Analítica Web @juandamia Considering  that  you  have  an   installed  capacity,  the  way  of   increasing  benefits  it’s  exploi'ng   constraints  and  not  increasing  the   installed  capacity   Definición de Kotlerde Kotler en su libro Definición en su libro Marketing Management: Marketing Management: Analysis, Planning, and Control Control Analysis, Planning, and www.analy'cs20.org   Costo = $10
  • 6. Analítica Web @juandamia Keep  focused  on  iden'fy  and   working  on  the  main  restric'on.   Once  is  liberated,  find  the  next   one.   Definición de Kotlerde Kotler en su libro Definición en su libro Marketing Management: Marketing Management: Analysis, Planning, and Control Control Analysis, Planning, and www.analy'cs20.org   Costo = $10
  • 7. @juandamia So  what’s  more  important,  the  object  or  the   interac'ons  of  the  systems?   www.analy'cs20.org