2. Social Media From
Walking to Running
Tommy Clifford
Carrie Keenan
Brenda leopold
#WVCA12
3. Session 1 Overview
Determine Social Media's Function for Org
Establish Metrics for Success
Recruit Volunteers
Promote Fundraising Events
New Communication Channels
Generate Website Traffic
#WVCA12
5. Session 1 Overview
Write Your Plan
Approved Content Ideas
Posting Frequency
Methods of Listening
Structure for Responding
Strategies for Audience Growth
Address Privacy & Security
#WVCA12