SlideShare una empresa de Scribd logo
1 de 16
Descargar para leer sin conexión
#WVCA12
Social Media From
 Walking to Running
Tommy Clifford


Carrie Keenan


Brenda leopold




                 #WVCA12
Session 1 Overview
Determine Social Media's Function for Org
Establish Metrics for Success
     Recruit Volunteers
     Promote Fundraising Events

     New Communication Channels

     Generate Website Traffic




                                        #WVCA12
Session 1 Overview
       Determine Tools
       Blog

       Facebook

       Twitter

       YouTube




                  #WVCA12
Session 1 Overview
Write Your Plan
 Approved Content Ideas

 Posting Frequency

 Methods of Listening

 Structure for Responding

 Strategies for Audience Growth

 Address Privacy & Security




                                  #WVCA12
Identified a Community




                        #WVCA12
Who Owns This?

       One Person Held Accountable
          Fully Trained in Goals of Org
          Must be Fully Committed
          Role Must NOT be an

          afterthought




                          #WVCA12
Who Owns This?



       Know Your Community
         Social Media Offline Events
         Hashtags
         Online Chats




                        #WVCA12
Build a Social
Media Calendar




             #WVCA12
What Channel?




            #WVCA12
How Often?

     Twitter


       Facebook

           Blog
        YouTube

               #WVCA12
Where to Find
       Content?
RSS Feeds
Organic Posts
 Events
 Fund Raisers
 Member Stories
 Achievements

Share Others


                  #WVCA12
How To Post
      Twitter 140 Characters

      Facebook up to 400 ch.

      Blog Posts unlimited




                   #WVCA12
Rinse and Repeat
   Consistency

     Quality

   Community


                 #WVCA12
Questions?



             #WVCA12
Thank You!




             #WVCA12

Más contenido relacionado

Similar a Social Media From Walking To Running WVCA

Social Media Baby Steps WVCA Presentation
Social Media Baby Steps WVCA PresentationSocial Media Baby Steps WVCA Presentation
Social Media Baby Steps WVCA PresentationCarrie Keenan
 
DMC Network Social Networking Presentation
DMC Network Social Networking PresentationDMC Network Social Networking Presentation
DMC Network Social Networking Presentationguest6e94f8
 
Leveraging Social Media to Drive Awareness and Increase Engagement with Students
Leveraging Social Media to Drive Awareness and Increase Engagement with StudentsLeveraging Social Media to Drive Awareness and Increase Engagement with Students
Leveraging Social Media to Drive Awareness and Increase Engagement with Studentsfederalstudentaid
 
Maximizing the Impact of Webinars as a Lead Gen Channel
Maximizing the Impact of Webinars as a Lead Gen ChannelMaximizing the Impact of Webinars as a Lead Gen Channel
Maximizing the Impact of Webinars as a Lead Gen Channelprnewswire
 
Center for Non-Profit Success: YouTube 101
Center for Non-Profit Success:  YouTube 101Center for Non-Profit Success:  YouTube 101
Center for Non-Profit Success: YouTube 101Melissa Houghton
 
STC09 Social Media and User Experience
STC09 Social Media and User ExperienceSTC09 Social Media and User Experience
STC09 Social Media and User ExperienceEric Grandeo
 
A Walk on the Wild Side: A Field Guide to Social Networking
A Walk on the Wild Side: A Field Guide to Social NetworkingA Walk on the Wild Side: A Field Guide to Social Networking
A Walk on the Wild Side: A Field Guide to Social NetworkingLouellen Coker
 
Delaware Social Media Matters
Delaware Social Media MattersDelaware Social Media Matters
Delaware Social Media MattersLaDonna Coy
 
How to Build a Smart Social Media Strategy
How to Build a Smart Social Media StrategyHow to Build a Smart Social Media Strategy
How to Build a Smart Social Media StrategyLaura Click
 
Social Networking Tools DOP
Social Networking Tools DOPSocial Networking Tools DOP
Social Networking Tools DOPTed Nunn
 
Intro to Snapchat for Nonprofits (webinar)
Intro to Snapchat for Nonprofits (webinar)Intro to Snapchat for Nonprofits (webinar)
Intro to Snapchat for Nonprofits (webinar)WeDidIt
 
Tools for professional growth
Tools for professional growthTools for professional growth
Tools for professional growthChuck Sink
 
Personal Branding
Personal BrandingPersonal Branding
Personal BrandingDigiArabs
 
Managing the Social Media Impact for Human Resource Professionals
Managing the Social Media Impact for Human Resource ProfessionalsManaging the Social Media Impact for Human Resource Professionals
Managing the Social Media Impact for Human Resource ProfessionalsAndrew Chow ✯ Keynote Speaker ✯
 
Central Atlantic Coast Vitality Day - Digital Ministry
Central Atlantic Coast Vitality Day - Digital MinistryCentral Atlantic Coast Vitality Day - Digital Ministry
Central Atlantic Coast Vitality Day - Digital MinistryBruce Reyes-Chow
 
Social Exchange in a connected world
Social Exchange in a connected worldSocial Exchange in a connected world
Social Exchange in a connected worldRick Joubert
 
Social Media for ChangeMakers
Social Media for ChangeMakersSocial Media for ChangeMakers
Social Media for ChangeMakersBeth Kanter
 
Brian Giesen - POI Presentation
Brian Giesen - POI PresentationBrian Giesen - POI Presentation
Brian Giesen - POI PresentationRoss Dawson
 

Similar a Social Media From Walking To Running WVCA (20)

Social Media Baby Steps WVCA Presentation
Social Media Baby Steps WVCA PresentationSocial Media Baby Steps WVCA Presentation
Social Media Baby Steps WVCA Presentation
 
DMC Network Social Networking Presentation
DMC Network Social Networking PresentationDMC Network Social Networking Presentation
DMC Network Social Networking Presentation
 
Leveraging Social Media to Drive Awareness and Increase Engagement with Students
Leveraging Social Media to Drive Awareness and Increase Engagement with StudentsLeveraging Social Media to Drive Awareness and Increase Engagement with Students
Leveraging Social Media to Drive Awareness and Increase Engagement with Students
 
Maximizing the Impact of Webinars as a Lead Gen Channel
Maximizing the Impact of Webinars as a Lead Gen ChannelMaximizing the Impact of Webinars as a Lead Gen Channel
Maximizing the Impact of Webinars as a Lead Gen Channel
 
Center for Non-Profit Success: YouTube 101
Center for Non-Profit Success:  YouTube 101Center for Non-Profit Success:  YouTube 101
Center for Non-Profit Success: YouTube 101
 
Center for Non-Profit Success: YouTube 201
Center for Non-Profit Success:  YouTube 201Center for Non-Profit Success:  YouTube 201
Center for Non-Profit Success: YouTube 201
 
STC09 Social Media and User Experience
STC09 Social Media and User ExperienceSTC09 Social Media and User Experience
STC09 Social Media and User Experience
 
A Walk on the Wild Side: A Field Guide to Social Networking
A Walk on the Wild Side: A Field Guide to Social NetworkingA Walk on the Wild Side: A Field Guide to Social Networking
A Walk on the Wild Side: A Field Guide to Social Networking
 
Delaware Social Media Matters
Delaware Social Media MattersDelaware Social Media Matters
Delaware Social Media Matters
 
How to Build a Smart Social Media Strategy
How to Build a Smart Social Media StrategyHow to Build a Smart Social Media Strategy
How to Build a Smart Social Media Strategy
 
Social Networking Tools DOP
Social Networking Tools DOPSocial Networking Tools DOP
Social Networking Tools DOP
 
Intro to Snapchat for Nonprofits (webinar)
Intro to Snapchat for Nonprofits (webinar)Intro to Snapchat for Nonprofits (webinar)
Intro to Snapchat for Nonprofits (webinar)
 
Tools for professional growth
Tools for professional growthTools for professional growth
Tools for professional growth
 
Personal Branding
Personal BrandingPersonal Branding
Personal Branding
 
Managing the Social Media Impact for Human Resource Professionals
Managing the Social Media Impact for Human Resource ProfessionalsManaging the Social Media Impact for Human Resource Professionals
Managing the Social Media Impact for Human Resource Professionals
 
Central Atlantic Coast Vitality Day - Digital Ministry
Central Atlantic Coast Vitality Day - Digital MinistryCentral Atlantic Coast Vitality Day - Digital Ministry
Central Atlantic Coast Vitality Day - Digital Ministry
 
Social Exchange in a connected world
Social Exchange in a connected worldSocial Exchange in a connected world
Social Exchange in a connected world
 
Social Media for ChangeMakers
Social Media for ChangeMakersSocial Media for ChangeMakers
Social Media for ChangeMakers
 
Brian Giesen - POI Presentation
Brian Giesen - POI PresentationBrian Giesen - POI Presentation
Brian Giesen - POI Presentation
 
B2B Digital Marketing on Social Media
B2B Digital Marketing on Social MediaB2B Digital Marketing on Social Media
B2B Digital Marketing on Social Media
 

Último

Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationSlibray Presentation
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii SoldatenkoFwdays
 
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DayH2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DaySri Ambati
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupFlorian Wilhelm
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsSergiu Bodiu
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfRankYa
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Commit University
 
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostLeverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostZilliz
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .Alan Dix
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLScyllaDB
 
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxNavinnSomaal
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek SchlawackFwdays
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024Lorenzo Miniero
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr BaganFwdays
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsMiki Katsuragi
 
Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024Scott Keck-Warren
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebUiPathCommunity
 

Último (20)

Connect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck PresentationConnect Wave/ connectwave Pitch Deck Presentation
Connect Wave/ connectwave Pitch Deck Presentation
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko
 
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DayH2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project Setup
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdf
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!
 
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage CostLeverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
Leverage Zilliz Serverless - Up to 50X Saving for Your Vector Storage Cost
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQL
 
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
 
SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024SIP trunking in Janus @ Kamailio World 2024
SIP trunking in Janus @ Kamailio World 2024
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering Tips
 
Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024Advanced Test Driven-Development @ php[tek] 2024
Advanced Test Driven-Development @ php[tek] 2024
 
Dev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio WebDev Dives: Streamline document processing with UiPath Studio Web
Dev Dives: Streamline document processing with UiPath Studio Web
 

Social Media From Walking To Running WVCA