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Review for the book 3 Riding the Waves of Culture Understanding Cultural Diversity in Business

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Andres Molina
Andres Molina
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Reviewforthe book: Ridingthe Wavesof Culture:UnderstandingCulturalDiversityinBusiness By FonsTrompenaarsand CharlesHampdenTurner If you are seriousintomulticultural management,thisisdefinitelyNOTthe bookforyou. Asexpected for a bookfirstpublishedin1989, itis outdatedandnew theoriesdelegitimize muchof itscore. Althoughabestselleranda classicof the Multicultural Managementmainstream,there islittle fora moderninternational managertolearnhere. Authorstake more than150 pagesexplaining theircultural dimensionsmodel inamixedwaysomehowbetweencomplex andovercookedwithsimilarexamples. The book fallstothe cliché of liningupseveral culturesonacontinuumandrate thembasedon a few hundredinterviews. Manyresearchershave longprovedthatresultsgatheredinthiswayare not consistent,evenwithresultsfrominterviewsmade tothe same groupof people aftersome months! Contentisa collectionof entertaininganecdoteslinkedtoeachotherby commonsense,butlacksthe requiredthoroughnessforthe positionitclaimsinthe managerial field. A goodintroductoryreadfor freshmanlevel.Little forareal-lifemanager.

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Review for the book 3 Riding the Waves of Culture Understanding Cultural Diversity in Business

  • 1. Reviewforthe book: Ridingthe Wavesof Culture:UnderstandingCulturalDiversityinBusiness By FonsTrompenaarsand CharlesHampdenTurner If you are seriousintomulticultural management,thisisdefinitelyNOTthe bookforyou. Asexpected for a bookfirstpublishedin1989, itis outdatedandnew theoriesdelegitimize muchof itscore. Althoughabestselleranda classicof the Multicultural Managementmainstream,there islittle fora moderninternational managertolearnhere. Authorstake more than150 pagesexplaining theircultural dimensionsmodel inamixedwaysomehowbetweencomplex andovercookedwithsimilarexamples. The book fallstothe cliché of liningupseveral culturesonacontinuumandrate thembasedon a few hundredinterviews. Manyresearchershave longprovedthatresultsgatheredinthiswayare not consistent,evenwithresultsfrominterviewsmade tothe same groupof people aftersome months! Contentisa collectionof entertaininganecdoteslinkedtoeachotherby commonsense,butlacksthe requiredthoroughnessforthe positionitclaimsinthe managerial field. A goodintroductoryreadfor freshmanlevel.Little forareal-lifemanager.