The convergence of social media, mobile connectivity and payments technology is changing the way we interact with each other, live our lives, and buy goods and services. New business models are emerging, group buying, and right-now deals are reshaping commerce. Shoppers check-in and check-out, telling their friends, family and network about finds and fails. The Social : Mobile : Payments | Conference and Exhibition will explore the forces that are changing the way today’s consumers interact, live and shop in Generation-M. Hear compelling presentations from world renowned experts in social media, mobile connectivity and payment technology. Provide feedback, advocate change and share your knowledge with other professionals from a wide spectrum of businesses and industries. Meet and interact with thought leaders, experts and innovators in the social, mobile and payments ecosystems. Participate, embrace & share your findings with your peers, meet like-minded individuals and explore your passions. The combination of three powerful industry trends, social networking, mobile connectivity and payment technology converge to become an even more powerful force that is expected to impact the industry for many years to come. Help us explore and discover the tremendous potential that lies in the convergence of these three burgeoning industries. Your input, viewpoint and experience will enhance and fuel solutions that will propel all participants to new heights. Join our Social : Mobile : Payments LinkedIn Group and interact with others who are leading the charge and building powerful new markets utilizing these exciting new tools. http://www.linkedin.com/groups/Social-Mobile-Payments-Conference-Exhibition-3984818

1. Social : Mobile Information |Technology Solutions
: Payments Conference & Exhibition
April 11 - 12 | 2012
Convergence | Social : Mobile : Payments Garner strategies and insights from
SOCIAL MEDIA
case studies by industry leaders who
Facebook, Twitter, LinkedIn, The convergence of social media, mobile have their own mobile and next-
Google +, and many others are connectivity and payment technology is changing
generation solutions for business
the way we interact with each other, live our lives,
changing the social discourse of
and buy goods and services.
the world, disrupting traditional Proven techniques and tactics for
media, turning everyone into an New business models are emerging; group leveraging social networks to support
buying, and right-now deals are reshaping your product marketing efforts
editor or reporter. Everyone’s commerce. Shoppers check-in and check-out,
sharing their likes with the world; telling their friends, family and network about
finds and fails. Conduct meaningful discussions
shouldn’t you know who likes
with your peers in a small roundtable-
your brand? The Social : Mobile : Payments | Conference and driven forum, without having to wade
Exhibition will explore the forces that are
through miles of exhibits and other
changing the way today’s consumers shop,
MOBILE CONNECTIVITY distractions
interact and live in this decade we refer to as
3G, 4G, WiMAX, Wi-Fi and LTE Generation-M.
are just a few of the protocols Hands-on workshops with step-by-
Hear compelling presentations from world step process oriented information
that make the wireless world go renowned experts in social media, mobile
programs on how to plan and deploy
round. NFC is making headlines, connectivity and payment technology.
mobile, social and m-commerce
and being touted as the next big
Meet and interact with leading vendors in the initiatives
thing. DLNA provides technology social, mobile and payments ecosystems.
allowing machines to talk to one Hear ideas and innovations from
Learn about new markets, successful
other. Are you ready for M2M deployments and industry-shaping strategies cutting edge companies and vendors,
communications? being used to adopt and adapt to the new enhancing your knowledge of market
services and networks. developments and advancements
PAYMENT TECHNOLOGY From Antarctica to Zimbabwe the commonality of Scan Quick Reference Code to receive
PCI-DSS, Biometrics, Voice mobility, mixed with the interconnectivity of immediate registration information
sociality, charged with the power of electronic
Authentication and m-Wallets transactions is connecting the world in new,
Quick Reference Code
galore! NFC, Check-ins, Mobile unimagined ways …
Coupons, where is it all leading,
It’s all at Social : Mobile : Payments | Conference
will cash still be king? How can & Exhibition in Orlando, FL April 11 - 12, 2012
you leverage mobile financial
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Connect with your peers to identify

2. Social : Mobile : Payments | Conference & Exhibition
April 11 – 12 | 2012
Dear Colleague,
Welcome to the Social : Mobile : Payments | Conference & Exhibition, the first US-based conference designed to serve as a
WH O SHOULD ATTEND forum and roadmap for senior-level executives looking to identify the preeminent and most profitable way to deliver future
products, services and distribution strategies for social media, mobile connectivity and payment technologies.
The conference is designed for In the US, social media and payment technology markets are still quite nascent, while the mobile connectivity market is well
positioned to benefit from a variety of factors, including the growth of mobile broadband, burgeoning tablet sales and an
senior-level decision makers –
explosive Smartphone market.
including; CXO’s, Managers,
Nonetheless significant hurdles in achieving mass adoption of mobile financial services remain; a lack of ROI among mobile
Directors, and other business- payment deployments, the absence of a true “killer mobile wallet” and an uncertain regulatory environment. That said, mobile
unit leaders from the social, connectivity – as well as the use of electronic support systems such as social networks – are clearly on the horizon, and it’s
mobile and payment industries. imperative to learn how to integrate and adopt these systems ahead of your competition.
The Social : Mobile : Payments | Conference & Exhibition is designed as an interactive forum where social media innovators,
 R e t ai l M a r k e t e rs mobile connectivity networks and payment technology providers can meet in an intimate forum. Discuss how social, mobile
and payment programs should be designed, deployed and managed to ensure rapid adoption, scalability and a positive return
 S ec u ri ty S ol uti o n s
on investment, while keeping a close eye on the regulatory and legal issues.
 Fi n a n c i al I ns ti t u ti o ns Unlike other events, this forum will include real-time practical application of social, mobile and payment programs, coupled with
 M o bi l e N e t w o r k an opportunity to hear directly from the professionals who are rolling out these programs, across the country and around the
Operators world.
 L oc a ti o n - B as e d Join me and more than 200 of your peers April 11 - 12, 2012 to uncover strategies for delivering the next-generation of social,
mobile and payment technology services.
S e rv i c es
 H a n d s et M a n u f ac t u r e rs Sincerely,
 S of t w a r e P r ov i d e r s
 P ay m e n t P r oc e s s o r s Bruce Burke
Conference Director
 Card Issuers
Social : Mobile : Payments | Conference & Exhibition
 Non-Governmental
O r g a n i z a ti o ns
 Mi c r ofi n a n c e
Social : Mobile : Payments | Sponsorship Opportunities
O r g a n i z a ti o ns Specific sponsorship opportunities with Gulf Bay
Industry-specific events help 80% of B2B marketers reach decision
Consulting rely on how we can best meet the needs of the
 L oy al ty P r ov i d e r s makers, generate qualified leads and build brand awareness. individual client. We work closely with clients to create a
worthwhile investment. Examples of participation from
 C o m p l i a nc e We view solution providers as partners and assist them in: solution providers include but are not limited to:
O r g a n i z a ti o ns  On-site Service Demonstrations
 C o n s ul t a n ts & A n al y s ts  Effectively reaching their target audience before, during  Specialized Track Hosts & Moderators
 Cocktail Receptions / Luncheon Sponsor
and after the face-to-face experience
 IS O ’ s & R e s el l e rs  Topic Expertise / Discussion Leader
 Gaining direct and personal access to potential clients  Network Break Refreshment Sponsor
 L a w Fi r m s  Exhibition / Entertainment / Spectacle
 Maximizing the investment in making connections and
 C o n t e nt P r ov i d e r s For information and consultation concerning sponsorship
developing relationships
 B l o g g e rs & G u r u s  Creating an experience that matches our client’s goals to
opportunities please contact:
 C a r d A s s oc i a ti o ns current market needs
Bruce Burke (727) 612-5775
gbc@gulfbayconsulting.com
 R e m i t t a nc e & T o p - U p
P r ov i d e r s
 I ns u r a nc e C o m p a n i es
Your Interactive Forum for Identifying Winning Strategies
 S y s t e m A r c hi t e c t s in the Social, Mobile and Payments Marketplace
 M e di a C o m p a n i es