Slides of my talk at euro IA 2015: on the Force of UX design and how to avoid falling for the dark side

1. How to avoid
falling for the
DARK SiDE
oF ux
by Karine Cardona
24 - 26 september@CardonaKarine
euroIA 2015

2. we are
e
j
d s
di
gner
S

3. participate in
witness
the design process

4. uxPROCESS INSIDE
Half rain boots - Katerina Kamprani - http://www.kkstudio.gr/projects/the-uncomfortable

5. user journey
very bad trip
=

6. ?

8. my invoices
new phones
more data
4G

9. skip research

10. for «good» reasons

11. Fall for
the
dark side,
do not.
Yesss.

12. decision process?
UX/UI difference?
why UX?
?
feel the force

13. #1 - be patient

14. #2 - fear not

15. #3 - control your temper

16. The guts
to say
no,
jedi’s
have.