1. Mobile Fan Engagement
SPEED Mobile APP
 iPhone & Android enabled
 750k App Dowloads
 SPEED.com “on the go”
◦ Latest News
◦ Race Results, Standings & Schedules
◦ Video on Demand
◦ Live video streaming
◦ Podcasts
◦ Photo Galleries
◦ TV Schedule
◦ At-track Stage Schedule

2. Mobile Fan Engagement
NASCAR SPRINT CUP MOBILE APP
Video Powered by SPEED
 SPEED Digital partnered with Sprint Wireless, NASCAR
Digital Media & Turner Sports Digital Media to bring Sprint
mobile phone subscribers NASCAR on SPEED network
programming to the viewers handsets.
 Live Mobile Streaming
◦ NASCAR Cup Racing
 Duel & All-Star Races
 Practice & Qualifying
◦ Trackside, RaceDay, Victory Lane
 Video on-demand Library
◦ Daily “Best of” video clips from SPEED shows

3. Mobile Fan Engagement
SPEED Digital partnered with
MotoGP to co-brand & sell the
official race series Live Timing &
Scoring App in the USA & Canada
 2-screen experience (TV & Online)
 Allow viewers to interact with the
live telecast
 Live Timing & Scoring & real time
telemetry
 iDevice & Android versions
MotoGP on SPEED
Mobile App

4. Mobile Fan Engagement
SPEED Mobile Web
 Accessible by all data enabled handsets
 SPEED.com “on the go”
◦ Latest News
◦ Race Results, Standings & Schedules
◦ Video on Demand
◦ Photo Galleries
◦ SPEED Poll
 SPEED SMS Racing Alerts
(SPEED3/773333 custom short code)
◦ NASCAR
◦ Formula 1
◦ Moto Racing
◦ Breaking News