1. DIGITAL ENTERPRENEURSHIP
BURAK ÖZKAN

2. WHAT IS YELP?
 Yelp is
 to find and talk about great (and not so great) local
businesses.
 a local reviews website covering the United States,
Canada, the UK, Ireland, France, Germany, Austria and
the Netherlands
 Free to use.

3. WHAT IS SPECIAL FEATURE YELP?
 Review
 Mobile
 Community / Social Network

4. Search by Keyword,
Business or Special Search by Address,
City, State, or Zip
REVIEW
Offer
Number of
Reviews
Rating out
of 5 stars
User/Mobile
Generated
Photo Google Map
Business Info

5. REVIEW 5 star rating
User Info
Written Review

6. MOBILE
 Yelp had over 5 million unique visitors to
our mobile apps.
 63 million total unique visitors to
Yelp.com 8.5 million of which were from
mobile browsers.
 More than 2,216,896 calls were made
from a Yelp app.
 Over 40% of all Yelp searches were done
on one of our mobile apps.
 That’s nearly 9 calls every 10 seconds to a
local business.
Source: http://officialblog.yelp.com

7. MOBILE
Searching by
Keyword
Reading/Writing
Review
Uploading
Photo
Locationg
Special Offer

8. COMMUNITY
Add Friends
Rate Review,
Send to a Friend,
Link to Review

9. COMMUNITY PROFILE
Profile Photo
Follow /
Friends
41 Friends,
70 Reviews,
1 First,
3 Fans,
45 Local Photos, Compliments
3 Lists

10. COMMUNITY + MOBILE
Add Quick Tip
Add Photo
Check-in
Draft
Review
Add
Send to a Bookmark
Friend

11. HOW DOES YELP MAKE MONEY?
 Visitors: Yelp had 61 million monthly unique
visitors as of the end of its third quarter.
 Reviews: Yelp has 22.4 million reviews on the
site as of the end of its third quarter.
 Revenue: $22 million in Q3 2011, up from
$12.6 million in Q3 2010.

12. FUTURE OF THE COMPANY
 Release for other country.
 Company Pages
 Location based ads

13. THANKS FOR LISTENING
ANY QUESTION?
Burak Özkan
burakozkan@email.com