Management of Brands tha live on the Web

1. Santiago Trevisán
Management & Consultancy of Brands
that live on the Web

2. My interests:
12 years of experience in the following areas: To work with companies or institutions:
+ Brand Design
+ Interactive Communication Design
+ Start-up and Management of small enterprises
+ + That have and transmit good Values.
+ That consider the web & interactive media an
excellent opportunity to build a good message and
+ Network of customers and friends around the world generate good and healthy relationships.
+ Lifelong education in interactive design & business + Where Customer Service is essential.
=
To work as a team:
Where the development of projects related to design and + Supervising the work of the production team
communication in digital media and usability are the - (designers, developers, etc).
main challenge: + Follow-up with the client.
+ Definition of the essence & the soul of the brand/project. + Project evaluation: time, value, resources.
+ The generation of an original story, with an innovative + Assuring the quality and creativity of the projects
navigation. + Delivery on time and on budget. .
+ Processes that take into account the Service Design.
The essence of the brand

3. 1998 Avalos & Bourse - today Interbrand www.interbrand.com
1999
2000 Altermedia - today Grupo Oxean - www.oxean.com.ar
2001
2002 ST Diseño - Microenterprise - Design & Communication
2003
2004
2005 Aóniken Diseño - Founder Partner - Web Design & Communication
2006 Graphic Design at UNL - Titular teacher in Multimedia - 2nd quarter of 2006
2007
2008 Estudio Mariscal - www.mariscal.com - Barcelona, March to June 2008
2009
2010 Eiden - Founder – www.eidenideas.com - Management of Brands that live in the Web
2011 Wif Argentina 2010 - www.wif-argentina.com.ar - Event Organiser - March 2010
Professional Path 1998: 1999 - 2001: 2002 - 2003: 2004 - 2011:
+ Graphic Design + Graphic Design + Graphic Design + Graphic Design
+ Web Design + Web Design + Web Design
Brands developed: + Branding + Branding
Guggenheim ASZ Arquitectos + Business Management + Business Management
Faena Hotels Ediciones SM + Team Leadership
Baco Club Naranpol + Social Media
Telefónica Satori + Innovation
Tealosophy Tipoiti
McDonalds Arsec
Calsa and many others ... Multi-faceted experience along the design spectrum
growing and expanding over more than 10 years

4. My home is San Isidro, Buenos Aires, Argentina
Where I live with my wife and my daughter

5. 1993
1994 Licensed in Graphical Design - UBA / FADU - Buenos Aires University - 1993 to 1997
1995 Music - Guitar
1996 Photography - Municipalidad de San Isidro Serigraphy - UBA / FADU René Deppe
1997 AGIdeas´97 - www.agideas.net - Melbourne, Australia - April 1997 Boulogne, BsAs
1998 Corporate Image Design - UBA / FADU - october/november 1998 Conservatory
1999 Internet Marketing - Apple Educativa
2000
2001
2002 PADD - Update on Production in Digital Design - Postgraduate UBA / FADU
2003
2004 Charango - A. Lúbiz
2005
2006 Prodiem - Managerial Leadership - ACDE - www.acde.org.ar/programas/pde.php
2007 Web 2.0 - Educ.ar - Digital Distance Learning Course
2008 Design & Innovation - Universitat Pompeu Fabra / Elisava - www.elisava.net - Barcelona, Spain. April – June 2008
2009 Strategic Management & Growth of Small Enterprises - UADE / FEG - Fundación Empresa Global. April – June 2009
2010 Writing Workshop - Boutique del Libro de San Isidro - José María Brindisi. March – May 2010
2011 Member of the DMI: Design Management Institute - www.dmi.org - Since August 2011
Studies + Graphic Design + Web Design + Music + Innovation + Business + Management + Leadership
Continual interest in trends and cultural changes
that affect and create new media

6. Design, Innovation, Business, Hipertext, Literature, Interactive Design,
Music, Management, Simplicity, History, Sports, Design Thinking

7. “The technology itself is invisible, and carefully adapted to human activity
A virtual world can be informative, useful, and fun; it can also be boring and uncomfortable.
The difference is in the design.”
http://esto-noesvida.blogspot.com/2008/11/3-dos-ingeniosas-metforas-visuales.html
What are you The same What do We are clever What? Don´t be silly
doing here? as you. you mean? visual metaphors We are metaphors? The metaphors exist
used to tell a story We do not exist?
Meredith Bricken - Virtual Worlds: No interface to design
http://www.hitl.washington.edu/publications/r-90-2/

8. A selection brands & projects developed over the years.

9. strevisan@eidenideas.com
http://about.me/santiagotrevisan
http://foroalfa.org/santiago-trevisan