1. Monitoring Tools Ratings & Reviews Renter Surveys
Search Engine
Optimization
Social Networks
Local Search
Marketing

2. Knowing What People Managing What People
are Saying are Seeing
Collect Control

3. Collect…
…from your renters
General
Survey

4. Collect…
…from your renters
Renter Outreach/Survey Data
General
Survey
Can you do us a favor and share a few thoughts
with the world? Tons to hear your feedback!
We’d LOVE of renters would love to hear
your opinion of us. Takes only 2 minutes, Thx!
Please go to:
http://bit.ly/HXkwM0
WhisperingPines.com/Reviews
facebook.com/whisperingpines/reviews
RentAdvisor.com/Reviews1234
Glen Abbey
Property Manager

5. Collect…
…from your renters
What do your renters have to say:
Event-  Just after they move in?
 Before they move out or renew?
based  After a maintenance visit?
follow-up  Or, why they toured but didn’t lease?
 About anything else? (flexible surveys)

6. Collect…
…from your renters
Renter Outreach/Survey Data
Historical
survey
data

7. Collect…
…from everyone
Monitors blogs, chats, social networks…all of it:
Broad-
spectrum
Internet
monitorin
g

8. Collect…
…and analyze
 Event-based follow-ups
 General survey data (new & historical)
All your  Benchmark data on key sites
data in  Ratings, reviews & recommends
 Articles, mentions, commentary, etc.
one place
Site Rating Recommend # of Reviews
2.9/5 44.4% 32
14/30 na 4
3.5/5 na 2
2.5/5 na 1
2/5 na ---
--- --- ---

9. Control…
…how your people respond
General
Survey

10. Control…
…what renters see
Rating &
review RentAdvisor Rating: 4.1 22 reviews
post

11. Control…
…what renters find
Rating: 4.1 22 reviews
Local
search
marketing Your phone #
Your URL
RentAdvisor Rating: 4.1 22 reviews
A vibrant community located just a few minutes from Phipps Plaza, Lenox Square, and Buckhead. Post Brookhaven combines in-
town convenience with friendly neighborhood ambiance. 4.1 out of 5 stars on RentAdvisor based on 22 reviews.

12. 411 ca Citysearch (CityGrid Media) getfave.com LocalHabit.com pennysaverusa.com Topix
411info Citysearch.com Go2 Localsearch.com Pioneer Trafficengine.net
50 Cubes Closely gofave.com Looksmart.com Pioneer Directories (midwestyp.com) Tribune Interactive
7mainstreet.com CloudMade GoLocal247.com Loopt PlaceIQ TripAdvisor
Acme Media Comcast.net Search Google Lowrance Planet Discover Trumpet Technologies
Addresses.com Comporium Publishing GoTown Magellan PowerProfiles TruPro
Advertise.com Consolidated Communications (consolidateyp.com) Grote Sims MagicYellow praized.com Twitter.com
Advice.com Contextuads.com Groupon Magicyellow.com Priceline.com Tworkz.com
Alikelist.com Contractors.com Heello MamaAlwaysSays ReachLocal Upnext.com
Allpages.com CoPilot (ALK Technologies) Hello Metro MapQuest reallocalpages.com Urban Mapping
American Towns Cornerstone Group Herald.com Matchbin realtor.com Urbanspoon
anywho.com CrowdSpot Homestore Matchpoint Red Rover usdirectory.com
AOL Databanq Hostway Media News Group RepairPal V-enable.com
Apple/Siri DataSphere Hotbot.com menshealth.com Reply.com Verizon.com
AroundMe.com DDC Hotfrog MerchantCircle RightWay GPS Vernon Publishing
Ask.com Dexknows.com hotfrog.com Metroland Publishing SalesLocator.com Veveo
AT&T DirectoryCentral.com HTC Metromix Search Initiatives VideoPages
ATD-Austin (therephonebook.com) Dogtime Media Illuminous metropolist.com Searchbug.com VoteForTheBest.com
AYO Technology-WebSite Alive Dreamlocal.com Immersifind Microsoft (bing.com) SeccionAmarilla WalkScore.com
B2B Yellowpages
B2Byellowpages.com
Driverside
Earthlink.com
Rating: 4.1 22 reviews
Indeed.com
InfoSpace.com
MidwestYP.com
MojoPages.com
seekitlocal.com
shooger.com
Walt Disney Interactive
Weblocal.ca
bckyrd.com Edmunds Infutor (Yellow Page Data Delivery) mojopages.com Shop.com whatser.com
beachcalifornia.com Elocal Innova Electronics Mowingo Smart Marketing Team (fizzlocal.com) Where Inc.
BestOfTheWebLocal Enthrive Intelius MyCity Snapfinger.com Whitepages.com
Bing eServiceLog Intellistrand MyCityWay.com SnapMeals Whowhere.com
BlackPress Publishing Eye Street Research InTheMO.com Mylocalheadlines Southern Directory Publishing (ypsouth.com) wimgo.com
Boorah ezlocal.com Intuit mymove.com SpecialsAgent.com World Media
Brighter.com EZToUse.com Intuit (BooRah) Mywebyellow Sprint xAD
Brightkite (Limbo) Facebook.com JiWire Naviedge Sunflower Broadcasting Yahoo
Bundle.com Family Finds Just! My Town News-Gazette Superpages.com Yahoo Local
Business Directories of Texas First Street Live justclicklocal.com Nextar SureWest Yellowbook.com
BuxBack Fivestar Software JustDial Nomao Swipely yellowbot.com
BuyerZone Fizzlocal JVC Novlum Switchboard.com Yellowmoxie.com
Callspark Focus Local keen.com Ogden Newspapers TechnoCom Yellowone
Canoe411 (MediaPages) Foodspotting kgb OnSite Media Tele Atlas (TomTom) yellowpagecity.com
Care.com For-Side.com / Vindigo KSL.com OnStar Telenav yellowpages.com/yp.com
Center'd Foursquare Kudzu.com Openlist.com TeleNav Yellowusa.com
ChaCha Search Fox Like Me Outside.in Teleroute Yelp
challama.com Free411.com Liquid Fare oxandpen.com Tellme Yodle
Chamberofcommerce.com Fwix Local Insight Media patch.com Theredbook.org zidster.com
CheckPoints GenieKnows.com Local.com Patriot Phonebook Time Out New York Ziliko
CityMaps.com Geodelic Systems Localedge.com PDCpages TomTom Zipcodez.com

13. Control…
…what renters find
Social
networks &
search

14. Control…
…what renters find
Social
networks &
search

15. Control…
…your Internet interactions
Monitors blogs, chats, social networks…all of it:
Broad-
spectrum
Internet
monitorin
g

16. Knowing What People Managing What People
are Saying are Seeing
Collect Control

17. $149/month…$200/set up
Reviews Done Right /$1 $89 Intel- $19/$
General survey program: Event-based surveys:
00
Email campaigns
Website widget
Events they move in? renew?
Just after 50
Before they move out or
Facebook application commitment After a maintenance visit?
Twitter tweets Or, why they toured but didn’t
Property push platform lease?
Benchmark data & trending for key sites About anything else? (flexible
Ratings/reviews push to: surveys)
Your website Extensive & flexible reporting features
Your Facebook page
Your RentAdvisor listing
Distribute $29/$5
Listing information distribution program
Twitter feeds Works with more than 240 0 search sites to;
Apt search sites/ILSs (i.e., AptRatings) Create your listing if it’s missing
Review re-post and monitoring to:
Continuously update your listing info
Yelp
Distributes your RentAdvisor rating score
Google
AptRatings*
Customized communications tools:
Outbound emails
Landing/form pages Continuously monitors
$39 for:
Socialize the Internet/$1
Response protocols 00
Mentions of your property, company, product(s) & people
Extensive & flexible reporting features On blogs, chat boards, news sites…everywhere
Incorporation of historical survey data Provides highly-filtered queries and alerts
Ties together up to 40 social networks into one place
RentAdvisor will create up to 15 social network accts. for you*
One-click updates to all your social accounts

19. Community AR Paid Date Email Start Date Emails Sent Open Bounce Unsub Open Rate Bounce Rate Unsub Rate
Chambers Creek 8/3/2012 6/29/2012 285 553 146 12 3 27.0% 2.2% 1.05%
Creekside Village 8/3/2012 6/29/2012 104 197 55 5 2 28.6% 2.5% 1.92%
Kings Court 8/3/2012 6/29/2012 83 156 36 8 1 24.3% 5.1% 1.20%
Valley River Court 8/3/2012 6/29/2012 81 155 42 5 2 28.0% 3.2% 2.47%
Averages 138 265 70 8 2 27.0% 3.3% 1.7%
Totals 553 1061 279 30 8
Community A.RA.R #.RA.R RA Rec. AR Bench A.AR.R #.AR.R AR Rec. G+ Bench A.G+.R #.G+.R
Chambers Creek 3.8 5 100% 6/26/2012 2.1 49 26% 3/31/2012 2.7 0
Creekside Village 4.8 5 100% 6/26/2012 2.8 32 41% 8/22/2012 2
Kings Court 3 2 100% 6/27/2012 2.4 63 31% 3/31/2012 3.4 0
Valley River Court 5 1 100% 6/27/2012 1.9 17 31% 8/22/2012 1 3
Averages 4.2 3.3 100% 2.3 40.3 32.3% 2.4 1.3
Totals 13 161 5
Community Reviews Closed Out Responses Elapsed Time No Response
Chambers Creek 5 0 4 63.2 0
Creekside Village 5 0 4 66.9 0
Kings Court 2 2 0 0
Valley River Court 1 0 0 1
Total 13 2 8 1
Average 3 1 2 65 0