Blogging Tips for 2012 presentation for Social Media Examiner, December 2011 by Kristi Hines.

1. Presented by
Blogging Tips for 2012 Kristi Hines
February 19, 2013 ©2009 WhitePaperSource Publishing • Do NOT distribute

2. Your presenter
Kristi Hines
Blogger at Kikolani which covers blog
marketing and blogging tips for personal,
professional, and business bloggers
Prolific guest blogger and freelance writer
Social Media Examiner, KISSmetrics, Sprout
Social, Search Engine Watch, SEM Group
Extensive experience in the online marketing
industry
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3. Tip #1 – Find Topic Ideas Everywhere
If there are people talking about your industry
online, you can find topic ideas for your blog.
Look for people asking questions on…
Question & Answer Networks
Social Media Networks
Blog Comments
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4. Topic Ideas from Q&A Networks
Quora.com LinkedIn.com/Answers
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5. Topic Ideas from Social Media
Advice for people going into social media
Is your Twitter marketing strategy working
Ask your audience their top Facebook question
Great books on LinkedIn marketing
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6. Topic Ideas from Blog Comments
Browse through the
comments of your
blog or your
favorite blogs!
Off of my latest
SME post, I could
do “Commonly
Asked Questions
about Google +”
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7. Tip #2 – Promote Your Posts
Unless you already have a huge audience,
blog posts won’t announce themselves to the
world.
If you are writing valuable content, you are
doing your audience a disservice by not
telling them about your latest post!
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8. Promoting Your Post via Social Media
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9. Promoting Your Post via Commenting
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10. Tip #3 – Dig Into Your Analytics
It’s more than just pageviews!
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11. Keywords & Landing Pages
Are visitors getting what they want?
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12. Site Search
What are visitors really looking for?
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13. Goals & Conversions
Is your content converting?
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