[Webinar] Google Consumer Surveys 2.0: Deeper Data through Innovation, Not Longer Surveys

•

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Google Consumer Surveys 2.0 aims to provide deeper data through innovation rather than longer surveys. It believes mobile technology and data are keys to smarter surveys. The update includes features like custom audience panels to target niche consumer segments, mobile geo-location targeting of recent in-store visitors, and remarketing list targeting to study behavioral groups. It also allows longitudinal mobile surveys for advanced users.

Marketing

Google Consumer Surveys 2.0: Deeper data through innovation, not longer surveys
Monica Plaza
Head of Sales & Business Development
Paul McDonald
Product Manager & GCS Co-Founder

can
more data …
come from
surveys
longer

should
smarter
more data …
come from
surveys

mobile
we believe
are keys to smarter surveys
data & technology

...and according to GRIT Fall 2014,
so do you.
Mobile 10%
Technology 14%
Big Data 16%
The one thing that will most impact the industry is…

You need… niche consumer segments
Custom audience panels
The dabbler
The loyalist
The influencer
The gifter

You need… recent in-store or -venue visitors
Mobile geo-location targeting

You need… behavioral or control/exposed groups
Remarketing list targeting

And if you really need… more questions
Mobile longitudinal surveys
A
B
C
D
1
3
5
7

•Premium offering for advanced/enterprise users
•Differentiation between simple DIY tool and more advanced research platform
•Technology-driven survey customization
•Enterprise-level payment and administrative features
•Support services for premium customers
These features (and more) are part of GCS 2.0

goo.gl/3rChF8
To express interest in Beta testing, visit:

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Making small changes to your website's text for A/B tests often disappoints. Moreover, catering to diverse audiences presents its own set of hurdles. With AI capabilities like GPTs, you can tackle this challenge head-on. However, GPTs come with a blank canvas - it's up to you to define their style. In this enlightening session, Brian Massey, Managing Partner at Conversion Sciences, will unveil the secrets to crafting precise, testable, and compelling copy that speaks directly to your site's diverse prospects. Learn how to put these strategies to the test on your homepage, landing pages, or eCommerce product pages for maximum impact.

The Science of Landing Page Messaging.pdf

VWO

PR Wires is a leading press release distribution service that helps businesses get their news seen by the right audiences. They offer targeted distribution to journalists, bloggers, and online influencers, along with media monitoring and marketing tools to maximize reach and impact. Whether you're a local company or a global brand, PR Wires can help you tell your story and achieve your communication goals. Get in Touch Website — https://www.prwires.com/ Mobile — +91 9212306116 Whatsapp — https://call.whatsapp.com/voice/TpyiT7anImIcb2z1jgzstc Skype — shalabh.mishra Telegram — shalabhmishra Email — shalabh.web@gmail.com

Press Release Distribution Evolving with Digital Trends.pdf

PR Wires

25+ years’ experience (310) 882-6330 Love Spells in Wilmington, DE | black ma...

PsychicRuben LoveSpells

Labour Day, observed on the first Monday of September in many countries, is a significant occasion that honors the contributions and achievements of workers. Also known as International Workers’ Day in some regions, this annual celebration serves as a tribute to the resilience, dedication, and accomplishments of the labor force. From its historical roots to its modern-day significance, Labour Day holds deep cultural and social importance that resonates worldwide.

Labour Day Celebrating Workers and Their Contributions.pptx

elizabethella096

[Webinar] Google Consumer Surveys 2.0: Deeper Data through Innovation, Not Longer Surveys

1. Google Consumer Surveys 2.0: Deeper data through innovation, not longer surveys Monica Plaza Head of Sales & Business Development Paul McDonald Product Manager & GCS Co-Founder

4. Are questions the only answer?

6. can more data … come from surveys longer

7. should smarter more data … come from surveys

8. mobile we believe are keys to smarter surveys data & technology

9. ...and according to GRIT Fall 2014, so do you. Mobile 10% Technology 14% Big Data 16% The one thing that will most impact the industry is…

10. a sneak peak into GCS 2.0

11. You need… niche consumer segments Custom audience panels The dabbler The loyalist The influencer The gifter

12. You need… recent in-store or -venue visitors Mobile geo-location targeting

13. You need… behavioral or control/exposed groups Remarketing list targeting

14. And if you really need… more questions Mobile longitudinal surveys A B C D 1 3 5 7

15. •Premium offering for advanced/enterprise users •Differentiation between simple DIY tool and more advanced research platform •Technology-driven survey customization •Enterprise-level payment and administrative features •Support services for premium customers These features (and more) are part of GCS 2.0

16. Questions?

17. goo.gl/3rChF8 To express interest in Beta testing, visit:

[Webinar] Google Consumer Surveys 2.0: Deeper Data through Innovation, Not Longer Surveys

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[Webinar] Google Consumer Surveys 2.0: Deeper Data through Innovation, Not Longer Surveys