1. Announcing the world’s first truly anonymous
social check-in app that instantly brings like-
minded new friends together.
2. • This is an Investment Opportunity
– A chance to partner with a fast growing anonymous social
network.
– An opportunity to invest in ground breaking, proprietary
technology that automatically checks-in users to venues.
– Our target audience is primarily millennials, however will include
anyone looking to have fun, be social, and go out for dinner,
drinks, or dancing at venues that are happening!
3. • Despite multiple check-in apps such as Foursquare, Yelp, Instagram,
and Facebook, it is almost impossible to know with any certainty
what’s going on in your area.
• This fact is true because people simply do not bother to check-in to
where they are (i.e. Foursquare averages 1 check-in per user per
week).
• Accurate and automatic check-ins are the “holy grail” of
crowdsourcing.
• This data will be the most relevant local search engine on the planet,
and will show in real-time not only where everyone is at now, but
will also predict where the hotspots would be in the future!
4. • Urhotspot consists of FOUR essential parts:
1) Apple iOS mobile app
2) Android OS mobile app
3) Desktop and mobile optimized web site
4) Security above all: No personal info harvested, with almost NO
risk of a hack attack compromising any user (ie. the recent
Ashley Madison and iCloud data breaches)
This is all running our proprietary auto check-in technology,
synchronized and linked together with our cloud based server.
5. Low Barrier to Entry: Pick Sex & Age Range, Avatar and GO!
STEP 1 STEP 2 GO!
6. Social Aspect: Post a Pic in 3 Clicks!
• Users can anonymously post
pictures, videos, and text about
virtually anything as part of the
social network within the app.
• We have minimized barrier to
posting to as low as 3 clicks to
anonymously post a single pic!
– Instagram takes 5 clicks minimum
– Facebook takes 4 clicks minimum
7. Hotspot Finder: Map and List View
• Users can see (in map screen) all
other users around them and how
many people are checked in at
each venue including M/F ratio.
• We will have a hotlist where you
can see the hottest venues listed
from top down.
• Eventually (once we accrue more
data) we will add a hotspot
predictor to predict which places
will be hot in the future!
8. • What makes urhotspot different from our competitors:
– Anonymous: No usernames, no profiles, no emails. People can
freely express themselves.
– Automatic. Our check-ins work without ANY user interaction.
– No bullying. Users can delete or turn off comments on their own
posts, report inappropriate content or comments, and there is
active feed moderation.
– Safe. Because we are anonymous, users feel comfortable. The
best way to prevent data breach of sensitive information is to
never collect it in the first place!
9. • Urhotspot will have two primary revenue streams:
– Advertising: Selling premier listings, ads on the map, custom
business icons, featured posts, banner advertising, and utilization
of internet advertising networks.
– Big Data: Creation of a business enterprise site where
subscribers can search our entire check-in database.
• The current market opportunity is about $200 annual revenue per
user, translating to $10 to 20 billion based upon comparable social
networks.
• The current check-in database opportunity is $0.128 per check-in
and growing as more users go mobile.
10. • Competitors include:
– Foursquare. Average user checks-in 1 time/week. Urhotspot’s
automatic check-ins are >30 times better than that already!
– Swarm. Is ranked #138 in Social Networking, and it’s losing users
(lack of privacy). Urhotspot is anonymous making users
comfortable being auto checked-in.
– YouTube. Does not provide location or real-time data on venues.
Urhotspot is similar to YouTube regarding video posting, but
better in that we also allow anonymous photo and text posting.
– Facebook. Being anonymous goes entirely against their business
model.
11. • Growth Strategy:
– Hire community organizers and influencers
– SEO (Search Engine Optimization) and Google Adwords
– Targeted social media advertising
– Hire PR firm to increase media opportunities
– User produced viral videos to advertise
12. • Propriety Technology Value:
– A competitive mobile platform called Alohar Mobile that has similar
check-in technology but its’ database is not cross platform between
web, android, and IOS, was purchased by AMAP (Autonavi, an Ali Baba
company) for $41 million in 12/2013:
http://www.sec.gov/Archives/edgar/data/1489895/00011046591309024
2/a13-26382_16k.htm
13. We currently
have >500,000
check-ins and
15,000 users!
0
2000
4000
6000
8000
10000
12000
14000
16000
1-Apr 1-May 1-Jun 1-Jul 1-Aug 1-Sep 1-Oct 1-Nov
Users
Users
14. • urhotspot Team:
– Matthew Schwartz, MD, CEO and co-founder, Yale alumni, co-
founder SirTune app and Las Vegas Cyberknife, UNLV alumni of
the year.
– Matthew Lebo, CTO, and former Director of Software
Development at Station Casinos with 11 years experience
developing software.
– Roger Ayala, CMO, co-founder, Real Estate Broker/Owner LIFE
Realty, Top 1% of Brokers Nationally, top 40 under 40 winner.
– Vincent Patone, MD, co-founder, Medical Director of North Shore
Cancer Center, music producer, and serial entrepreneur.
15. • Our plan is to raise $1,500,000 to scale user growth to
produce optimal network effect.
• Our goal is to have 250,000 users and 8 million check-ins
within 2 years!