Taller formativo I - ¿Innovo o cierro mi comercio? ¿Qué hago ahora?
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Primera charla para la Cámara de Comercio de Zamora impartida en 2017 para el comercio tradicional de la ciudad. Índice: 01. Situación actual del comercio de Zamora y de otros lugares 02. ¿Hacia dónde "narices" miran tus clientes? 03. La transformación digital 04. Ferrogal.com: Un caso de comercio online
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