Does Behaviour Driven Development have a role in the infrastructure world? Enter Behaviour Driven Infrastructure where systems administrators can apply some simple open source tools and BDD principles to make infrastructure management more powerful, more insightful and deliver more value to their customers.
The typical enterprise monitoring and configuration management set-up for a website is:
- Is the Apache package installed and the appropriate version?
- Is the Apache service running?
- Can I connect to the HTTP port and is HTML returned?
- Multiply this by a few hundred iterations of hosts and types of services and you’re probably looking at your typical Nagios, Puppet, Cfengine, Hyperic set-up.
All this monitoring misses something critical though – we’re not actually monitoring that the service does what it should. Yes, it matters whether Apache is installed, the Apache service is running, and you can connect to HTTP but does this actually prove anything about the availability of the service we’re managing and providing for our customers? Nope…
We need to demonstrate more than just a check that says the Apache server is up. We need to demonstrate that the service delivered by that infrastructure was available to our customers AND functioning as intended.
Enter Behaviour Driven Infrastructure or BDI which applies the principles of Behavioural Driven Development to the management of infrastructure. In this presentation you’ll learn:
- How Behaviour Driven Development works
- What makes a behavioural test
- How to install and use Cucumber to perform BDI
- Practical examples of behavioural tests in Cucumber, and
- How to integrate BDI into your work flow and your enterprise monitoring and configuration management frameworks.
Slides for my presentation at Shift08, 17 oct 2008. They probably won't all make sense without the presentation video. I might make another version that is more stand-alone.
The document discusses modern content management and emerging technologies. It introduces Avaus Open, a content management system that allows for drag-and-drop editing of site structure and content from a single access point. Avaus Open also has a wide array of standard tools and capabilities for customization. The document looks ahead at augmented reality, gestural interfaces, and brain computer interfaces as examples of technologies that could enable new business applications in the future.
Blue Ocean Strategy – Starbucks Mobile Payments Application, Loyalty Rewards ...Rajesh Prabhakar
Starbucks redefined highly competitive coffee shop business and successfully created an uncontested market by turning the simple coffee drinking experience into a way of life experience by drastically redefining the coffee shop environment by adding music, Wi-Fi, relaxed seating and luxurious interiors.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise stimulates the production of endorphins in the brain which elevate mood and reduce stress levels.
A Dozen Good Reasons Why Avaus - Avaus Marketing InnovationsAvaus
Avaus Marketing Innovations is a customer engagement agency. We focus on sales driven marketing. We deliver marketing automation solutions to consumer and btob enterprises, analytics, marketing technology, marketing ROI, sales programs, digital advertising, lead generation, lead scoring, customer lifecycle management, personalization, analytics, predictive analytics, customer segmentation
Does Behaviour Driven Development have a role in the infrastructure world? Enter Behaviour Driven Infrastructure where systems administrators can apply some simple open source tools and BDD principles to make infrastructure management more powerful, more insightful and deliver more value to their customers.
The typical enterprise monitoring and configuration management set-up for a website is:
- Is the Apache package installed and the appropriate version?
- Is the Apache service running?
- Can I connect to the HTTP port and is HTML returned?
- Multiply this by a few hundred iterations of hosts and types of services and you’re probably looking at your typical Nagios, Puppet, Cfengine, Hyperic set-up.
All this monitoring misses something critical though – we’re not actually monitoring that the service does what it should. Yes, it matters whether Apache is installed, the Apache service is running, and you can connect to HTTP but does this actually prove anything about the availability of the service we’re managing and providing for our customers? Nope…
We need to demonstrate more than just a check that says the Apache server is up. We need to demonstrate that the service delivered by that infrastructure was available to our customers AND functioning as intended.
Enter Behaviour Driven Infrastructure or BDI which applies the principles of Behavioural Driven Development to the management of infrastructure. In this presentation you’ll learn:
- How Behaviour Driven Development works
- What makes a behavioural test
- How to install and use Cucumber to perform BDI
- Practical examples of behavioural tests in Cucumber, and
- How to integrate BDI into your work flow and your enterprise monitoring and configuration management frameworks.
Slides for my presentation at Shift08, 17 oct 2008. They probably won't all make sense without the presentation video. I might make another version that is more stand-alone.
The document discusses modern content management and emerging technologies. It introduces Avaus Open, a content management system that allows for drag-and-drop editing of site structure and content from a single access point. Avaus Open also has a wide array of standard tools and capabilities for customization. The document looks ahead at augmented reality, gestural interfaces, and brain computer interfaces as examples of technologies that could enable new business applications in the future.
Blue Ocean Strategy – Starbucks Mobile Payments Application, Loyalty Rewards ...Rajesh Prabhakar
Starbucks redefined highly competitive coffee shop business and successfully created an uncontested market by turning the simple coffee drinking experience into a way of life experience by drastically redefining the coffee shop environment by adding music, Wi-Fi, relaxed seating and luxurious interiors.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise stimulates the production of endorphins in the brain which elevate mood and reduce stress levels.
A Dozen Good Reasons Why Avaus - Avaus Marketing InnovationsAvaus
Avaus Marketing Innovations is a customer engagement agency. We focus on sales driven marketing. We deliver marketing automation solutions to consumer and btob enterprises, analytics, marketing technology, marketing ROI, sales programs, digital advertising, lead generation, lead scoring, customer lifecycle management, personalization, analytics, predictive analytics, customer segmentation
- Brand Keys is a market research firm that specializes in measuring brand equity, loyalty, and customer engagement through predictive psychological metrics.
- They evaluate brands based on how well they meet customer's ideal expectations in a category. Brands that meet or exceed these expectations have strong equity and loyalty, while those that fall short have problems.
- The document discusses how Brand Keys' metrics successfully predicted declines in Starbucks' brand equity and loyalty due to brand dilution, and how Starbucks is now taking steps like emphasizing customer service to regain their strong position in the coffee category.
Starbucks has experienced strong growth but now faces some challenges. It lacks a strategic marketing group and customer satisfaction is decreasing as competition increases. Recommendations include more advertising, product differentiation, variety and quality control. Building loyalty through rewards programs and expanding drive-through locations could also help. Starbucks should focus on cost efficiency, expanding selectively into new markets, and diversifying into health drinks and corporate sales to drive future growth.
The document discusses loyalty programs and provides best practices for developing successful programs. It notes that loyalty program memberships have grown significantly in recent years. Key elements for success include targeting offerings, offering the right rewards, understanding customers, effective communication, and measuring results. Innovative programs are integrated with payments, marketing, customer service, supply chain, and employee programs. The document concludes there is an opportunity for restaurants to develop profitable loyalty programs.
This is a competitive matrix prepared for Starbucks Corporation. A case study under the doctorate program of PLM. The competitors analyzed were McDonald's and Dunkin Donuts
The document discusses factors that influence consumer behavior such as cultural, personal, psychological, and social factors. It then provides an introduction to Apple Inc., discussing how it has continuously innovated products to become the most valuable company. It explains that Apple has intense brand loyalty due to seeing their products as expressions of identity. Apple is also described as never doing market research, instead focusing on creating great products, and researching their own customers to understand what draws them to products without revealing this to competitors.
Ville Honkimäki is the VP of Marketing Automation at 92 Specialists, a digital transformation company based in Finland and Poland with 10 million euros in annual revenue. The company focuses on helping other businesses with digital transformation, customer growth, digital sales and lead management, business model innovation, and process efficiency. 92 Specialists believes that truly knowing individual customers through understanding their unique context is key to creating competitive advantage, rather than traditional segmentation. The presentation emphasizes using real-time behavioral and profile data to understand customers and deliver personalized, relevant communications and services at the moments they will be most valuable.
The document discusses how digital technologies and data are changing businesses. It outlines K-Group's strategy to boost business through digital over three phases from 2016-2019, developing digital platforms, new services and ecosystems, and establishing new standards for shopping. K-Group is using data from both external sources and customer loyalty programs to provide personalized services and products tailored to customer needs. The focus is on using data to improve customer experience across channels through relevant offerings and proactive care. K-Group sees potential in leveraging both internal customer data and external behavioral data through machine learning and real-time analysis to develop store-specific and personalized digital experiences for customers.
Kesko aims to boost its business through strengthened marketing efforts focused on corporate responsibility, identity, and core brands. Kesko will continue responsibility work and brand identity renewal, targeting increased market share through higher brand preference. Metrics and analytics will be used to improve return on marketing investment by optimizing campaigns based on strategic objectives and past performance. Marketing renewal will begin with K-Market and focus on providing an inspiring customer experience. The goal is to unify all K-chains under one strong brand through responsible, personal, and inspirational marketing.
The document provides information about Starbucks, including its history, mission, CEO Howard Schultz, marketing strategies, and global expansion efforts. It began in 1971 in Seattle as a small coffee bean roaster and retailer. Under CEO Howard Schultz, Starbucks rapidly expanded across the US and internationally, becoming the world's largest coffeehouse chain with over 15,000 stores in 50 countries. The document discusses Starbucks' marketing mix, target customers, positioning as a premium brand, and strategies for global growth despite risks of market saturation at home.
El documento describe cómo el Almacén "EL GATO" distribuye productos a clientes y proveedores con sus respectivos costos. También realiza ventas según la cantidad de pedidos de productos incluyendo IVA. Incluye una lista de clientes y valores a pagar, y calcula el IVA a pagar de cada cliente.
Este documento presenta información sobre el uso de hojas de cálculo en la asignatura Empleo de Ntic ́s II. Incluye definiciones de hoja de cálculo, usos principales de hojas de cálculo en contabilidad, tipos de hojas de cálculo disponibles en el mercado como Excel, OpenCalc y Lotus 1-2-3, y ventajas de Excel 2010 sobre Excel 2007. También explica conceptos básicos como celdas, barra de fórmulas, hojas y funciones en Excel.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus obligaciones.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus responsabilidades.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus responsabilidades.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus obligaciones.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el curso con éxito demostrando sus rasgos personales como la responsabilidad.
- Brand Keys is a market research firm that specializes in measuring brand equity, loyalty, and customer engagement through predictive psychological metrics.
- They evaluate brands based on how well they meet customer's ideal expectations in a category. Brands that meet or exceed these expectations have strong equity and loyalty, while those that fall short have problems.
- The document discusses how Brand Keys' metrics successfully predicted declines in Starbucks' brand equity and loyalty due to brand dilution, and how Starbucks is now taking steps like emphasizing customer service to regain their strong position in the coffee category.
Starbucks has experienced strong growth but now faces some challenges. It lacks a strategic marketing group and customer satisfaction is decreasing as competition increases. Recommendations include more advertising, product differentiation, variety and quality control. Building loyalty through rewards programs and expanding drive-through locations could also help. Starbucks should focus on cost efficiency, expanding selectively into new markets, and diversifying into health drinks and corporate sales to drive future growth.
The document discusses loyalty programs and provides best practices for developing successful programs. It notes that loyalty program memberships have grown significantly in recent years. Key elements for success include targeting offerings, offering the right rewards, understanding customers, effective communication, and measuring results. Innovative programs are integrated with payments, marketing, customer service, supply chain, and employee programs. The document concludes there is an opportunity for restaurants to develop profitable loyalty programs.
This is a competitive matrix prepared for Starbucks Corporation. A case study under the doctorate program of PLM. The competitors analyzed were McDonald's and Dunkin Donuts
The document discusses factors that influence consumer behavior such as cultural, personal, psychological, and social factors. It then provides an introduction to Apple Inc., discussing how it has continuously innovated products to become the most valuable company. It explains that Apple has intense brand loyalty due to seeing their products as expressions of identity. Apple is also described as never doing market research, instead focusing on creating great products, and researching their own customers to understand what draws them to products without revealing this to competitors.
Ville Honkimäki is the VP of Marketing Automation at 92 Specialists, a digital transformation company based in Finland and Poland with 10 million euros in annual revenue. The company focuses on helping other businesses with digital transformation, customer growth, digital sales and lead management, business model innovation, and process efficiency. 92 Specialists believes that truly knowing individual customers through understanding their unique context is key to creating competitive advantage, rather than traditional segmentation. The presentation emphasizes using real-time behavioral and profile data to understand customers and deliver personalized, relevant communications and services at the moments they will be most valuable.
The document discusses how digital technologies and data are changing businesses. It outlines K-Group's strategy to boost business through digital over three phases from 2016-2019, developing digital platforms, new services and ecosystems, and establishing new standards for shopping. K-Group is using data from both external sources and customer loyalty programs to provide personalized services and products tailored to customer needs. The focus is on using data to improve customer experience across channels through relevant offerings and proactive care. K-Group sees potential in leveraging both internal customer data and external behavioral data through machine learning and real-time analysis to develop store-specific and personalized digital experiences for customers.
Kesko aims to boost its business through strengthened marketing efforts focused on corporate responsibility, identity, and core brands. Kesko will continue responsibility work and brand identity renewal, targeting increased market share through higher brand preference. Metrics and analytics will be used to improve return on marketing investment by optimizing campaigns based on strategic objectives and past performance. Marketing renewal will begin with K-Market and focus on providing an inspiring customer experience. The goal is to unify all K-chains under one strong brand through responsible, personal, and inspirational marketing.
The document provides information about Starbucks, including its history, mission, CEO Howard Schultz, marketing strategies, and global expansion efforts. It began in 1971 in Seattle as a small coffee bean roaster and retailer. Under CEO Howard Schultz, Starbucks rapidly expanded across the US and internationally, becoming the world's largest coffeehouse chain with over 15,000 stores in 50 countries. The document discusses Starbucks' marketing mix, target customers, positioning as a premium brand, and strategies for global growth despite risks of market saturation at home.
El documento describe cómo el Almacén "EL GATO" distribuye productos a clientes y proveedores con sus respectivos costos. También realiza ventas según la cantidad de pedidos de productos incluyendo IVA. Incluye una lista de clientes y valores a pagar, y calcula el IVA a pagar de cada cliente.
Este documento presenta información sobre el uso de hojas de cálculo en la asignatura Empleo de Ntic ́s II. Incluye definiciones de hoja de cálculo, usos principales de hojas de cálculo en contabilidad, tipos de hojas de cálculo disponibles en el mercado como Excel, OpenCalc y Lotus 1-2-3, y ventajas de Excel 2010 sobre Excel 2007. También explica conceptos básicos como celdas, barra de fórmulas, hojas y funciones en Excel.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus obligaciones.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus responsabilidades.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus responsabilidades.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el módulo sin dificultades y cumplir con sus obligaciones.
Diana Ortega espera aprobar sin problemas el nuevo módulo siendo responsable. Quiere completar el curso con éxito demostrando sus rasgos personales como la responsabilidad.
En la ciudad de Pasto, estamos revolucionando el acceso a microcréditos y la formalización de microempresarios informales con nuestra aplicación CrediAvanza. Nuestro objetivo es empoderar a los emprendedores locales proporcionándoles una plataforma integral que facilite el acceso a servicios financieros y asesoría profesional.