"Dinámicas de las redes sociales: Estar en LinkedIn"
•Descargar como PPT, PDF•
2 recomendaciones•1,084 vistas
"Dinámicas de las redes sociales: Estar en LinkedIn"
![Dinámicas de las redes sociales Estar en LinkedIn + OlgaGil [email_address]](https://image.slidesharecdn.com/100714ogilunialinkedin-100728174835-phpapp02/85/Dinamicas-de-las-redes-sociales-Estar-en-LinkedIn-1-320.jpg)
![Entender las dinámicas de las redes sociales y el para qué 1 + OlgaGil [email_address] Integrar estos espacios dentro de los entornos formales LinkedIn 2 3 Pensamiento visual, crítico y comisariado 4](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recomendados
Recomendados
Más contenido relacionado
Similar a "Dinámicas de las redes sociales: Estar en LinkedIn"
Similar a "Dinámicas de las redes sociales: Estar en LinkedIn" (20)
Más de Olga Gil, PhD (olgagil@olgagil.es)
Más de Olga Gil, PhD (olgagil@olgagil.es) (20)
Último
Último (10)
"Dinámicas de las redes sociales: Estar en LinkedIn"
- 1. Dinámicas de las redes sociales Estar en LinkedIn + OlgaGil [email_address]
- 2. Entender las dinámicas de las redes sociales y el para qué 1 + OlgaGil [email_address] Integrar estos espacios dentro de los entornos formales LinkedIn 2 3 Pensamiento visual, crítico y comisariado 4
- 4. Plan de trabajo o Portafolio 1 + OlgaGil [email_address] Gráfico: Sunny Brown, Flickr … comparte
- 5. Cooperación 1 + OlgaGil [email_address] Palmer, Alfred T.,, photographer. The careful hands of women are trained in precise aircraft engine installation duties at Douglas Aircraft Company, Long Beach, Calif. 1942
- 6. Trabajo en equipo 1 + OlgaGil [email_address] Via El Pais
- 7. Transparencia 1 + OlgaGil [email_address] … comparte
- 8. + OlgaGil [email_address] Integrar estos espacios dentro de los entornos formales … Brand-yourself.com … Empresas controlan el perfil en redes sociales del 45% de los candidatos 2 … comparte
- 9. + OlgaGil [email_address] Integrar estos espacios dentro de los entornos formales 2 Competencias digitales, buscar, compartir lo leído, contrastar, debatir, y reflexionar. Público
- 10. Uso crítico Evaluación de aportaciones y de lo compartido La gestión de la reputación profesional Sostenibilidad de los contactos “ If you don't have a profile on LinkedIn, you're nowhere " Tendencias: Universidades que suscriben a sus estudiantes a Brand-Yourself.com 2 + OlgaGil [email_address]
- 11. + OlgaGil [email_address] Integrar estos espacios dentro de los entornos formales 2
- 12. + OlgaGil [email_address] LinkedIn 3 http://www.penn-olson.com/2010/07/06/linkedin-the-worlds-largest-professional-social-site-infographic
- 14. + OlgaGil [email_address] LinkedIn 3 http://www.penn-olson.com/2010/07/06/linkedin-the-worlds-largest-professional-social-site-infographic
- 16. … 3 Todos los Sectores (fuente: LinkedIn) Organizaciones y sin ánimo de lucro Servicios medioambientales Servicios para el individuo y la familia Instituciones religiosas Organización cívica y social Servicio al consumidor Gestión de organizaciones sin ánimo de lucro Recaudación de fondos Desarrollo de programación Organización política Resolución de conflicto por terceras partes Seguridad e investigaciones Gabinetes estratégicos Filantropía E-learning Energía renovable y medio ambiente Alta tecnología Defensa y espacio exterior Equipo informático Programas informáticos Interconexión en red Internet Semiconductores Telecomunicaciones Biotecnología Industria farmacéutica Aeronáutica/Aviación Servicios y tecnología de la información Capital riesgo Nanotecnología Seguridad del equipo informático y de redes Tecnología inalámbrica Artículos de consumo Cosmética Industria textil y moda Artículos deportivos Tabaco Supermercados Producción alimenticia Electrónica de consumo Artículos de consumo Mobiliario Venta al por menor Manufactura eléctrica y electrónica Venta al por mayor Vino y licor Artículos de lujo y joyas Embalaje y contenedores + OlgaGil [email_address]
- 19. Magisterio “profesores” 280 EOI 1982 miembros + OlgaGil [email_address] “ Abogado” 126 grupos Psicopedagogo/Pedagogo “psicología” Ingenieros Telecomunicaciones “telecomunicaciones” Humanidades/Filología 2 miembros Diseño Industrial 13 grupos en español/227 en inglés Hostelería mobiliario, sillas, maquinaria, ventas, jovenes empresarios, emprendedores Matemáticas “Group Applyied Mathematics”, mathematics and industrial experience ” Professors” empleo, emprendimiento, red, negocio, busqueda de talento 3 …en vuestros perfiles
- 21. 3 + OlgaGil [email_address] Perfil de Empresa/Centro de investigación Actualización de status Integración con Twitter Recommendaciones Presentaciones Preguntas Applicaciones (SlideShare, feeds de blogs) Agenda de actos Grupos Empleo Seguimiento de empresas
- 23. + OlgaGil [email_address] … 3
- 24. Viral … 3 + OlgaGil [email_address]
- 25. Relacional: puntero a blog … 3 + OlgaGil [email_address]
- 27. Relacionarse basándose en criterios elegidos (i.e. innovación) + OlgaGil [email_address]
- 28. + OlgaGil [email_address] Detección de empresas que se posicionan
- 29. Detección de empresas que se posicionan las que sí se están posicionando
- 30. Manufactura Producción alimenticia Electrónica de consumo Artículos de consumo Mobiliario Venta al por menor Industria aeroespacial y aviación Automotriz Productos químicos Maquinaria Minería y metalurgia Petróleo y energía Construcción naval Servicios públicos Tejidos Productos de papel y forestales Manufactura eléctrica y electrónica Plásticos Ingeniería industrial o mecánica Material y equipo de negocios Energía renovable y medio ambiente Cristal, cerámica y hormigón Embalaje y contenedores Automación industrial Servicios corporativos Consultoría de estrategia y operaciones Contabilidad Marketing y publicidad Investigación de mercado Relaciones públicas Desarrollo de programación Dotación y selección de personal Formación profesional Traducción y localización Servicios de eventos Logística y cadena de suministro Subcontrataciones/Offshoring Bienes raíces comerciales Importaciones y exportaciones Recursos humanos Material y equipo de negocios Atención médica y sanitaria Biotecnología Medicina práctica Atención sanitaria y hospitalaria Industria farmacéutica Veterinaria Dispositivos médicos Sanidad, bienestar y buena condición física Medicina alternativa Atención a la salud mental 500 mill ones de usuarios … ( 200 mill ones hace 15 meses) + OlgaGil [email_address] Facebook Idioma, red e Influencia
- 31. Manufactura Producción alimenticia Electrónica de consumo Artículos de consumo Mobiliario Venta al por menor Industria aeroespacial y aviación Automotriz Productos químicos Maquinaria Minería y metalurgia Petróleo y energía Construcción naval Servicios públicos Tejidos Productos de papel y forestales Manufactura eléctrica y electrónica Plásticos Ingeniería industrial o mecánica Material y equipo de negocios Energía renovable y medio ambiente Cristal, cerámica y hormigón Embalaje y contenedores Automación industrial Servicios corporativos Consultoría de estrategia y operaciones Contabilidad Marketing y publicidad Investigación de mercado Relaciones públicas Desarrollo de programación Dotación y selección de personal Formación profesional Traducción y localización Servicios de eventos Logística y cadena de suministro Subcontrataciones/Offshoring Bienes raíces comerciales Importaciones y exportaciones Recursos humanos Material y equipo de negocios Atención médica y sanitaria Biotecnología Medicina práctica Atención sanitaria y hospitalaria Industria farmacéutica Veterinaria Dispositivos médicos Sanidad, bienestar y buena condición física Medicina alternativa Atención a la salud mental + OlgaGil [email_address] Facebook influencia
- 32. Pensamiento visual, crítico y comisariado 5 + OlgaGil [email_address]
- 33. Herramientas visuales de interpretación, cartas heurísticas, estética de una nueva imagen y comisariado
- 34. Herramientas visuales de interpretación y cartas heurísticas + OlgaGil [email_address] California Stimulus Map* The state of California is one of the front runners when it comes to making data better accessible for it's citizens. The American state made it possible for it's citizens to see which projects are getting investments. This data visualization made by "Stamen" shows each project and it's location precisely. Good example how "e-Government" could or should be?
- 35. + OlgaGil [email_address] Herramientas visuales y cartas heurísticas
- 36. El nuevo papel del profesor: la dirección de portafolio y el comisariado
- 37. Debate… vuestro turno Por favor, vuestro turno … Obra de arte: Georges Vantorgerloo, Ansia de infinito, mostrada en Reina Sofía, Noviembre 2009, Febrero 2010
- 38. Anexo + OlgaGil [email_address]
- 39. + OlgaGil [email_address] Facebook versus Diaspora 4
- 40. Fortune, “How LinkedIn will fire up your career,” March 2010 http://money.cnn.com/2010/03/24/technology/linkedin_social_networking.fortune/ + OlgaGil [email_address] 5
Notas del editor
- Syracuse University has purchased six-month subscriptions to Brand-Yourself.com ’s online reputation management platform for all graduating seniors. The platform will help students monitor and shape their online presence during the job search process. According to a recent study by Cross-Tab Marketing services, 75% of HR departments worldwide are required to screen job candidates online. Seventy percent of recruiters and HR professionals in the U.S. clam they have rejected potential hires based on information surfaced online, and nearly half say that a strong online reputation influences their hiring decisions to a “great extent.” A similar study conducted by CareerBuilder last year found that 45% of HR professionals screen job candidates on social media sites. Given these numbers, the partnership seems like a smart move for Syracuse University’s Career Services department. “Our students need a way to put their best foot forward when they’re being researched by potential employers on Google () , Facebook, Twitter and LinkedIn,” the director of the department, Mike Cahill, explained. “Brand-Yourself helps prepare our students for success in today’s digital environment.” Students can use Brand-Yourself’s platform to evaluate their current online presence, build professional profiles on their own websites and platforms like Facebook () , Twitter () and LinkedIn () , and then optimize these profiles to rank above negative or irrelevant results in Google search. Students can then use the platform to monitor their online presence as it evolves. Brand-Yourself’s professional relationship with Syracuse began last year. The startup, whose four employees all studied at Syracuse, observed that some students were failing to get hired for jobs and internships because of their online presence was poorly managed . Initially, Syracuse hired the team to hold workshops for career coaches and students on online reputation management while they developed their SaaS. Brand-Yourself soft launched their platform nine weeks ago and is currently averaging about 100 sign-ups per week. The company also just raised its seed round of funding — 275K — from private investors, including a managing director at Black Rock. Do you think universities should provide online reputation management tools to their students? What other tools do you recommend to optimize your online presence?
- More than 60 million members have logged on to create profiles, upload their employment histories, and build connections with people they know. Visitors to the site have jumped 31% from last year to 17.6 million in February. They include your customers. Your colleagues. Your competitors. Your boss. And being on LinkedIn puts you in the company of people with impressive credentials: The average member is a college-educated 43-year-old making $107,000. More than a quarter are senior executives. Every Fortune 500 company is represented. That's why recruiters rely on the site to find even the highest-caliber executives: Oracle ( ORCL , Fortune 500 ) found CFO Jeff Epstein via LinkedIn in 2008 (Fortune, May 2010)
- as companies turn to the web to mine for prospective job candidates, it's no longer advantageous to refrain from broadcasting personal information. Instead, the new imperative is to present your professional skills as attractively as possible, packing your profile with keywords (marketing manager, global sourcing specialist) that will send your name to the top of recruiters' searches. At the same time, you can connect your online professional interactions in one place, joining groups on the site (LinkedIn has more than 500,000 of them, based on companies, schools, and affinities), offering advice, and linking your Twitter account and blog updates to your profile. "You Google other people, so don't you think they're Googling you?" LinkedIn founder Reid Hoffman asks. "Part of a networked world is that people will be looking you up, and when they do, you want to control what they find." Helping you present yourself well online is just the start. LinkedIn plans to go far beyond, making itself an active and indispensable tool for your career path. The secrets lie buried in the data: those 60 million profiles, including yours.
- At the entry to the "Hope" classroom on the satellite campus of Belhaven University in Houston, Susan Thorpe passes out a small book called 12.5 Ways to Get Ahead on LinkedIn. Up front, her husband, Doug Thorpe, who self-published the guide, has drawn a diagram on the whiteboard that looks like an elaborate football play. A series of circles labeled one, two, and three stretch out from a central bubble labeled you. A dozen job seekers take notes as Thorpe describes how to call upon first-level contacts -- those former colleagues and friends you've befriended on the site -- to reach second-level contacts. It's a process as old as human relations: Hey, could you introduce me to your friend? Thorpe explains the etiquette and technique of doing it digitally. "Write a personal note when you ask someone to connect," he tells his students. Thorpe, 57, is one of hundreds of consultants who have sprung up to help professionals establish themselves online. After he lost his mortgage company two years ago in the real estate crash, he started Jobs Ministry Southwest, a religious nonprofit that offers free support for job seekers in the greater Houston area. A dozen of the 160 people who attended the previous day's support group have paid $24.95 for a half-day introduction to LinkedIn. Thorpe's main message to his clients is that it's important to complete your profile. Get recommendations from former co-workers. Use keywords to bring out the skills you want to highlight. Join groups: Recruiters often scour professional groups to round up potential candidates. Answer questions from colleagues that showcase your professional expertise. One of the students, Heinz Meyer, exhales audibly at the prospect of all that time online. "This could turn into a 24/7 thing real quick," says Meyer, 67, who had just lost his job at Universal Pegasus, a pipeline construction company. Thorpe responds by suggesting the class spend a concentrated amount of time on the site each day, say 30 minutes. Believe it or not, LinkedIn doesn't pay this guy.
- Just over two years ago, Facebook was available only in English. Still, nearly half of its users were outside the United States, and its presence was particularly strong in Britain, Australia and other English-speaking countries. The task of expanding the site overseas fell on Javier Olivan, a 33-year-old Spaniard who joined Facebook three years ago, when the site had 30 million users.
- Just over two years ago, Facebook was available only in English. Still, nearly half of its users were outside the United States, and its presence was particularly strong in Britain, Australia and other English-speaking countries. The task of expanding the site overseas fell on Javier Olivan, a 33-year-old Spaniard who joined Facebook three years ago, when the site had 30 million users.
- http://sunnibrown.com/what/
- Desarrollando herramientas que le muestren el impacto de sus ideas, o de las ideas de otros en determinados sectores empresariales/de servicios Esta herramienta tendría que ser diseñada para que tambien incentivara los focos en los que Ideas4all quiere que se concentre la energía de los Ideators en momentos expecíficos de sus estrategia.