Autor: José María Viedma. Licencia CC Autor, No comercial, Compartir

1. La Crisis de la Economía Española. Activos y pasivos intangibles III CONGRESO ACCID JOSE MARIA VIEDMA MARTI www.gestiondelcapitalintelectual.com www.intellectualcapitalmanagementsystems.com www.kbdmonitor.com www.the-new-club-of-paris.org

6. RICBS: Main Structure & Key Elements RCICP REGION’S LONG-TERM ECONOMIC GROWTH POTENTIAL Cluster A Cluster B Cluster N MCICF VISION VISION Dynamic & systemic assessment against first-class competitors REGION’S HUMAN CAPITAL BASE (Knowledge infrast.) Cluster N’s competitive environment Technology upgrading Venture capital Social capital Societal framework Institutions & governance MACROECONOMIC STABILITY Living environment based resources (¿?) Wealth creation Sustainability

8. TANGIBLE ASSETS Process A Process C Product A Service B Service C Process A Service A’ Product A” Process B Product B’ Process C Process C Product C’ Service C” Process B © 2007 José M. Viedma Marti Other new views CORE COMPETENCIES CORE COMPETENCIES CORE COMPETENCIES Capabilities Capabilities Capabilities Capabilities Capabilities INTANGIBLE ASSETS

9. TANGIBLE ASSETS Process A Process B Service A Product B CORE COMPETENCIES INTANGIBLE PRESENT Process A Process A Service A’ Service A” Process B Product B’ Product B” Process C Process C FUTURE NEW CORE COMPETENCIES New Capabilities New Product M New Service N New Product M CORE COMPETENCIES CORE COMPETENCIES New Capabilities New Capabilities TANGIBLE ASSETS New Process NEW INTANGIBLE ASSETS INNOVATION CAPABILITIES © 2007 José M. Viedma Marti New Process New Process Other new views

10. TANGIBLES ASSETS Process A Process C Product A Service B Service C CORE COMPETENCIES CORE COMPETENCIES Process A Service A’ Product A” Process B Product B’ Process C Process C Product C’ Service C” CORE COMPETENCIES Capabilities Process B Incompetencies Capabilities Capabilities Capabilities INTANGIBLES ASSETS Intangibles Liabilities © 2007 José M. Viedma Marti Other new views

11. TANGIBLE ASSETS Product A Service B Service C CORE COMPETENCIES CORE COMPETENCIES Service A’ Product A” Product B’ Product C’ Service C” CORE COMPETENCIES Incompetencies Incompetencies Incompetencies Capabilities Capabilities INTANGIBLE ASSETS © 2007 José M. Viedma Marti Other new views

12. TANGIBLE ASSETS Product A Service B Service C CORE COMPETENCIES CORE COMPETENCIES Service A’ Product A” Product B’ Product C’ Service C” CORE COMPETENCIES Incompetencies Incompetencies Incompetencies Capabilities Capabilities INTANGIBLE ASSETS © 2007 José M. Viedma Marti Other new views

13. TANGIBLE LIABILITIES Service B Service C Product B’ Product C’ INTANGIBLE LIABILITIES CORE INCOMPETENCIES CORE INCOMPETENCIES CORE INCOMPETENCIES CORE INCOMPETENCIES CORE INCOMPETENCIES © 2007 José M. Viedma Marti Other new views

19. Economies’ Growth Expectations (+) Competitiveness (BCI) (+) PIB per capita “ Overachievers” (Bel, Sp, Port, Irl, Aust, Gr, Nor, Arg, Uy, etc.) Growth potential (Fin, Sd, UK, Ger, Chin, Br, Ind, Pak, Mor, etc.) Source: Based on “BCI Report 2003-2004”, [online] http:// www.weforum.org. Neutral (Fr, Isr, USA, Jap, Swt, Est, Mex, Rus, etc.)