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Phineas est comparando las caractersticas de innovacin de los filtros de agua de su empresa con
los que ya se comercializan en el mercado local. l cree que hay mucho potencial para sus filtros,
ya que son funcionalmente ms avanzados, tienen una vida ms larga y tambin se pueden
comercializar a un precio ms competitivo que los de otros vendedores en el mercado local. La
caracterstica de innovacin del producto de Phineas que ayudar en la amplia aceptacin de su
producto en el mercado local es su
a. probabilidad
b. complejidad
C. observabilidad
d. compatibilidad
mi. ventaja relativa

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