Brands in Social Media Report08 090224053849 Phpapp02Elizabeth Lupfer
The immediate future (IF) ‘brands in social media’ research document, now in its second year, looks to offer topline insight into the growing impact of social media and online conversation on leading brands. Using the Interbrand Top 100 and Millward Brown
BrandZ rankings as reference points, the IF report represents a snapshot (accurate to
June 2008) of online discussions, sentiment and visibility of some of the world’s largest
brands.
This white paper presents the Lionbridge view on Web globalization and describes what we believe to be an effective approach to mastering it. We believe that to create and sustain a strong global Web solution, an organization must address each of the four “Web pillars.”
This presentation is a composite of answers offered by the Linkedin community to my question,"What is your #1 strategy for gaining followers on Twitter?"
Brands in Social Media Report08 090224053849 Phpapp02Elizabeth Lupfer
The immediate future (IF) ‘brands in social media’ research document, now in its second year, looks to offer topline insight into the growing impact of social media and online conversation on leading brands. Using the Interbrand Top 100 and Millward Brown
BrandZ rankings as reference points, the IF report represents a snapshot (accurate to
June 2008) of online discussions, sentiment and visibility of some of the world’s largest
brands.
This white paper presents the Lionbridge view on Web globalization and describes what we believe to be an effective approach to mastering it. We believe that to create and sustain a strong global Web solution, an organization must address each of the four “Web pillars.”
This presentation is a composite of answers offered by the Linkedin community to my question,"What is your #1 strategy for gaining followers on Twitter?"