In this presentation, I explain my experience founding and growing tauyou language technology. Among others, I share my 10 tips to make a company work: 1. Answer the question: Where do I want to be in the long term? 2. Learn 3. Experiment 4. Observe (and be different) 5. Build valuable relationships 6. Select your clients 7. Build sustainable business models 8. Trust your team (thus delegate) 9. Persevere 10. Have fun