18. De la economía del conocimiento a la economía de la creatividad
De la economía del conocimiento
a la economía de la creatividad
19. No importa tanto la ventaja
como la sostenibilidad de la ventaja
20. “The secret of success is not to foresee the
future, but to build an organization that is
able to prosper in any of the unforeseeable
futures”
Michael Hammer
26. If you want to have good ideas you must
have many ideas. Most of them will be
wrong, and what you have to learn is
which ones to throw away.
Linus Pauling
35. “However lean and fit an organization, it
still needs a brain. But the brain we have in
mind is not the brain of the CEO or strategic
planner. Instead it is an amalgamation of
the collective intelligence and imagination
of managers and employees throughout the
company who must possess an enlarged
view of what it means to be strategic.”
Gary Hamel & C.K. Prahalad