Como parte de la 7a Jornada de Informática de la UNSIS, nos permitimos presentar nuestra presentación "Usabilidad en Dispositivos Móviles", que acompaña al Taller de Evaluación de Usabilidad en Dispositivos Móviles, también en SlideShare.
Web analytics provee información cuantitativa que complementa y enriquece la información cualitativa obtenida en pruebas con usuarios.
Esta presentación, destinada a Diseñadores y profesionales de UX, y contiene conceptos básicos de web analytics les permitirá obtener información de comportamiento de los usuarios en el sitio que ayude a tomar decisiones de diseño acertadas.
Esta es la presentacion del Workshop dictado en ISA15 (Interaction South America 2015), la conferencia Internacional de Diseño de Interacción.
Como parte de la 7a Jornada de Informática de la UNSIS, nos permitimos presentar nuestra presentación "Usabilidad en Dispositivos Móviles", que acompaña al Taller de Evaluación de Usabilidad en Dispositivos Móviles, también en SlideShare.
Web analytics provee información cuantitativa que complementa y enriquece la información cualitativa obtenida en pruebas con usuarios.
Esta presentación, destinada a Diseñadores y profesionales de UX, y contiene conceptos básicos de web analytics les permitirá obtener información de comportamiento de los usuarios en el sitio que ayude a tomar decisiones de diseño acertadas.
Esta es la presentacion del Workshop dictado en ISA15 (Interaction South America 2015), la conferencia Internacional de Diseño de Interacción.
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
[2016/2017] AADL (Architecture Analysis and Design Language)Ivano Malavolta
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
[2016/2017] Introduction to Software ArchitectureIvano Malavolta
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
A talk I gave on Mobile IA at the University of Washington iSchool's Information Architecture Summer Institute. Presented in Seattle, June 2012.
[Originally uploaded to Slideshare June 21, 2012]
Mobile Applications Development - Lecture 4
Information Architecture & UI Design:
Sitemaps & Wireframing
This presentation has been developed in the context of the Mobile Applications Development course at the Computer Science Department of the University of L’Aquila (Italy).
http://www.di.univaq.it/malavolta
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
Modeling and abstraction, software development process [Software Modeling] [C...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
The Green Lab - [13 B] Future research challengesIvano Malavolta
This presentation is about a lecture I gave within the "Green Lab" course of the Computer Science master, Software Engineering and Green IT track of the Vrije Universiteit Amsterdam: http://masters.vu.nl/en/programmes/computer-science-software-engineering-green-it/index.aspx
http://www.ivanomalavolta.com
Requirements engineering with UML [Software Modeling] [Computer Science] [Vri...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
Mobile Application Development: Hybrid, Native and Mobile Web AppsPaul Sons
Orion eSolutions offer the best and the most reliable Hybrid, Native, Mobile Application Development services using the latest platform. To know mobile app development stages and usages visit orionesolutions.com
The Green Lab - [09 A] Statistical tests and effect sizeIvano Malavolta
This presentation is about a lecture I gave within the "Green Lab" course of the Computer Science master, Software Engineering and Green IT track of the Vrije Universiteit Amsterdam: http://masters.vu.nl/en/programmes/computer-science-software-engineering-green-it/index.aspx
http://www.ivanomalavolta.com
Modeling behaviour via UML state machines [Software Modeling] [Computer Scie...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
Object-oriented design patterns in UML [Software Modeling] [Computer Science...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
Sean Oliver leads Mobile Product Marketing at Optimizely. Prior to Optimizely, Sean worked on Consumer Product Marketing at LinkedIn and Microso . When he’s not optimizing all things mobile, he can be found hiking and traveling the world.
Dave McClure’s Pirate Metrics (AARRR) Startup Metrics for Pirates Push Notifications Remarketing App Store Listing In-App Advertising Social Advertising ASO New User Onboarding Waitlist In-App Purchases Ads Desktop Purchases My App
Why Optimize?
To successfully start a process of optimization, you’ll need:
Customer Acquisition Costs Quantifying LTV:CAC Monetization Retention Virality Acquisition Costs Lifetime Value :
2 Acquisition Activation Retention
Defining Acquisition:
How Users Discover Apps
First Impressions
App Store Optimization: Opportunities to influence a download decision
App Store Optimization: Test your value prop with assets you have
App Store Optimization: Use a landing page to test elements of ASO. Low-cost traffic
3 Acquisition Activation Retention
Defining Activation: Converting someone who has downloaded an app into an active user. This metric also indicates the quality of your First Time User Experience (FTUE).
Activation Hurdles 81% of users say an app needs to make a good first impression for them to continue using it
Keys to a Great User Onboarding Experience Optimizing
Increased activation from 25% to 66.5%
Activation—Retention “For us, activation is directly correlated to retention. Without activation, retention is poor.”
When optimizing for activation, consider: • Does your app require registration? • What is the order of operations for first time users? • Does your app help users complete actions on first-time use? • Does your app live up to its value prop during onboarding? Optimizing for Activation
4 Acquisition Activation Retention
Defining Retention: A measure of how many of your customers/users come back over time.
Mobile app retention varies widely by app category Optimizing User Retention Source
Retention Hurdles iOS notifications are opt-in.
Optimizing for Retention Optimize when and how you ask for push notification permissions:
Ideas for Tests:
5 Acquisition Activation Retention BONUS: Reviews!
Reviews are important because they affect ASO
The Result: Optimize for App Store Reviews More, High-Quality Reviews = Higher App Store Ranking = More Efficient Acquisition Learn More in their Blog Post
2015 KISSmetrics Guide KISSmetrics Demo h p://kiss.ly/growth h p://kiss.ly/demo
Optimizely Mobile Guide Optimizely for Mobile optimize.ly/appoptimization optimizely.com/mobile
Al fin, llegamos a la definición del examen final. Léanlo cuidadosamente, si tienen alguna duda, me dicen.
Muchas gracias por su atención durante el curso! Nos vemos en extraordinario ;)
La última parte del curso de Ingeniería de Software para los estudiantes del grupo 402 de la Universidad Tecnológica de la Mixteca. Los voy a extrañar ;)
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
[2016/2017] AADL (Architecture Analysis and Design Language)Ivano Malavolta
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
[2016/2017] Introduction to Software ArchitectureIvano Malavolta
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
A talk I gave on Mobile IA at the University of Washington iSchool's Information Architecture Summer Institute. Presented in Seattle, June 2012.
[Originally uploaded to Slideshare June 21, 2012]
Mobile Applications Development - Lecture 4
Information Architecture & UI Design:
Sitemaps & Wireframing
This presentation has been developed in the context of the Mobile Applications Development course at the Computer Science Department of the University of L’Aquila (Italy).
http://www.di.univaq.it/malavolta
This presentation is about a lecture I gave within the "Software systems and services" immigration course at the Gran Sasso Science Institute, L'Aquila (Italy): http://cs.gssi.infn.it/.
http://www.ivanomalavolta.com
Modeling and abstraction, software development process [Software Modeling] [C...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
The Green Lab - [13 B] Future research challengesIvano Malavolta
This presentation is about a lecture I gave within the "Green Lab" course of the Computer Science master, Software Engineering and Green IT track of the Vrije Universiteit Amsterdam: http://masters.vu.nl/en/programmes/computer-science-software-engineering-green-it/index.aspx
http://www.ivanomalavolta.com
Requirements engineering with UML [Software Modeling] [Computer Science] [Vri...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
Mobile Application Development: Hybrid, Native and Mobile Web AppsPaul Sons
Orion eSolutions offer the best and the most reliable Hybrid, Native, Mobile Application Development services using the latest platform. To know mobile app development stages and usages visit orionesolutions.com
The Green Lab - [09 A] Statistical tests and effect sizeIvano Malavolta
This presentation is about a lecture I gave within the "Green Lab" course of the Computer Science master, Software Engineering and Green IT track of the Vrije Universiteit Amsterdam: http://masters.vu.nl/en/programmes/computer-science-software-engineering-green-it/index.aspx
http://www.ivanomalavolta.com
Modeling behaviour via UML state machines [Software Modeling] [Computer Scie...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
Object-oriented design patterns in UML [Software Modeling] [Computer Science...Ivano Malavolta
This presentation is about a lecture I gave within the "Software Modeling" course of the Computer Science bachelor program, of the Vrije Universiteit Amsterdam.
http://www.ivanomalavolta.com
Sean Oliver leads Mobile Product Marketing at Optimizely. Prior to Optimizely, Sean worked on Consumer Product Marketing at LinkedIn and Microso . When he’s not optimizing all things mobile, he can be found hiking and traveling the world.
Dave McClure’s Pirate Metrics (AARRR) Startup Metrics for Pirates Push Notifications Remarketing App Store Listing In-App Advertising Social Advertising ASO New User Onboarding Waitlist In-App Purchases Ads Desktop Purchases My App
Why Optimize?
To successfully start a process of optimization, you’ll need:
Customer Acquisition Costs Quantifying LTV:CAC Monetization Retention Virality Acquisition Costs Lifetime Value :
2 Acquisition Activation Retention
Defining Acquisition:
How Users Discover Apps
First Impressions
App Store Optimization: Opportunities to influence a download decision
App Store Optimization: Test your value prop with assets you have
App Store Optimization: Use a landing page to test elements of ASO. Low-cost traffic
3 Acquisition Activation Retention
Defining Activation: Converting someone who has downloaded an app into an active user. This metric also indicates the quality of your First Time User Experience (FTUE).
Activation Hurdles 81% of users say an app needs to make a good first impression for them to continue using it
Keys to a Great User Onboarding Experience Optimizing
Increased activation from 25% to 66.5%
Activation—Retention “For us, activation is directly correlated to retention. Without activation, retention is poor.”
When optimizing for activation, consider: • Does your app require registration? • What is the order of operations for first time users? • Does your app help users complete actions on first-time use? • Does your app live up to its value prop during onboarding? Optimizing for Activation
4 Acquisition Activation Retention
Defining Retention: A measure of how many of your customers/users come back over time.
Mobile app retention varies widely by app category Optimizing User Retention Source
Retention Hurdles iOS notifications are opt-in.
Optimizing for Retention Optimize when and how you ask for push notification permissions:
Ideas for Tests:
5 Acquisition Activation Retention BONUS: Reviews!
Reviews are important because they affect ASO
The Result: Optimize for App Store Reviews More, High-Quality Reviews = Higher App Store Ranking = More Efficient Acquisition Learn More in their Blog Post
2015 KISSmetrics Guide KISSmetrics Demo h p://kiss.ly/growth h p://kiss.ly/demo
Optimizely Mobile Guide Optimizely for Mobile optimize.ly/appoptimization optimizely.com/mobile
Al fin, llegamos a la definición del examen final. Léanlo cuidadosamente, si tienen alguna duda, me dicen.
Muchas gracias por su atención durante el curso! Nos vemos en extraordinario ;)
La última parte del curso de Ingeniería de Software para los estudiantes del grupo 402 de la Universidad Tecnológica de la Mixteca. Los voy a extrañar ;)
Siguiendo con los apuntes de Ingeniería de Software para la Ingeniería en Computación, de la Universidad Tecnologica de la Mixteca en Huajuapan de León, Oaxaca México.
Esta es la presentación del siguiente tema dentro del curso de Ingeniería de Software para la Ingeniería en Computación de la Universidad Tecnológica de la Mixteca (Oaxaca, México)
Una Aproximación a la Interacción Humano-Computadora (ITD 2015)Mario A Moreno Rocha
Mi alma mater, el Instituto Tecnológico de Durango, ha tenido a bien invitarme de nuevo, esta vez para dar una conferencia sobre HCI en el aula magna Alejandro Guillot.
Todos invitados!!!
Desarrollando un estudio de usabilidad para sitios gubernamentales mexicanos:...Mario A Moreno Rocha
Dentro de los eventos del 2o Coloquio Internacional Las Facetas de la Evaluación, presentaremos nuestra conferencia, en conjunto con nuestros amigos del Infotec.
Esta presentación fue hecha para la presentación del libro "La Interacción Humano-Computadora en México"
Co-editado por Jaime Muñoz (UAA), Juan Manuel González (BUAP) y Alfredo Sánchez (UDLAP).
Dentro de las 4ta. Jornada de Vinculación, Investigación, Desarrollo, y Transferencia Tecnológica de la Universidad de Colima, se presentará el panorama de oportunidades de estancias y prácticas en la Universidad Tecnológica de la Mixteca
La Unidad Eudista de Espiritualidad se complace en poner a su disposición el siguiente Triduo Eudista, que tiene como propósito ofrecer tres breves meditaciones sobre Jesucristo Sumo y Eterno Sacerdote, el Sagrado Corazón de Jesús y el Inmaculado Corazón de María. En cada día encuentran una oración inicial, una meditación y una oración final.
Documento sobre las diferentes fuentes que han servido para transmitir la cultura griega, y que supone la primera parte del tema 4 de "Descubriendo nuestras raíces clásicas", optativa de bachillerato en la Comunitat Valenciana.