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Similar a Crisis como oportunidad
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Crisis como oportunidad
- 2. /qmconsultingA R Sara N. Castiglioni Lic. Ciencias Químicas. Universidad de Morón Esp. Auditoría de Calidad de Agroalimentos. Universidad del Salvador Magister en Ingeniería en Calidad. UTN.BA Diploma Actualización Dirección de Empresas. UTN.BA Estudiante de Doctorado en Liderazgo en Innovación Sistémica. ITBA Sara N. Castiglioni © 2018.
- 3. TELEFONOS
- 4. DESAFIO REDES SOCIALES 9/8/2018 Q&M Consulting @bcoachsara #CrisiscomoOportunidad
- 6. MERCADO
- 7. LEY DE MOORE (Moore, 1965)
- 8. CURVA - INNOVACION (Forest, 1986)
- 10. ESTRATEGIA DE OCEANOS AZULES (Chan Kim & Renée Mauborgne, 2005)
- 14. APPs
- 16. MODELOS DE NEGOCIOS (Cont.)
- 17. MODELOS SOCIALES (Gino Tubaro, Atomic Lab)
- 19. Modelos de Negocios – Canvas (Osterwalder & Pigneur, 2010)
- 20. LA VACA TONTA
Notas del editor
- Slide Purpose: “To share the five Customer Funded Business Models from thought leader John Mullins.” Positioning and Content: “John Mullins is a professor at the London School of Business, as well as a former company executive (John is also one of our Gazelles faculty members). In John’s recent research, he has found that there are five recurring business models that at their core are “customer funded.” What does that mean? Instead of taking on venture capital or types of funding that dilute the equity value of a company to founders, business owners can adjust their business models to one of these five in order to be positioned to have their customers fund the growth of their businesses. Here are the give business models and examples of each type. The “Matchmaker” model – where the core business simply bridges capacity or opportunity from a provider (supply) with the needs or desires of a buyer (demand). Airbnb is a great example of matching under-used capacity (hotel rooms, private residence rooms, etc.) with travelers “on the cheap.” The “Pay in Advance” model – where the core business simply requires that buyers, who show the confidence to do so, pay for the product or service in advance of receiving or experiencing it. A great example is Via. The “Subscription” model – where the core business model requires the buyer to sign up for a recurring cost to access services, and therefore the business can make bets on the growth of these recurring revenue streams to grow. Netflix entertainment platform is a solid example of a subscription model. The “Scarcity” model – where the core business is restricting supply while developing increasing demand (often through word of mouth), so that the price point can be driven to a very profitable point (price/cost ratio is high). Zara fashions in Spain is an example of a scarcity model. The “Service to Product” model – where the core business model begins as a service provided to a smaller group of people, but as it grows in demand, is standardized and refined into a scalable product that can be produced and distributed very profitably. MapmyIndia began as a government contract service and eventually grew into a scalable product offering and company. How can you consider modifying your core business model, or innovate with a new one to reduce your dependence on outside financing (equity, debt, lines of credit, etc.) and grow through a customer funded approach?”