13. In December 2021, a fan of the musician Snoop Dogg paid
$450,000 USD to purchase “land” in the metaverse next to
Dogg’s virtual property.
Fuente: HipHopDX
21. ¿Y entonces sí o no
al Metaverso en
Marketing?
Re: Puede ser, pero
aún es muy pronto
It is estimated that by 2022, brands will spend
as much as $15 million annually on influencer
marketing, some of which is expected to be
spent on virtual influencers.
Today, there are an estimated 3.4 billion
gamers online, of which 27 per cent are
between the ages of 21 to 30. Furthermore,
with the increasing popularity of NFTs, the
demand for digital collectables is likely to keep
growing.
Fuente: AIM